Hungryhouse
{{Short description|British food order and delivery service}}
{{Use dmy dates|date=December 2016}}
{{primary sources|date=March 2016}}
{{Infobox company
| name = hungryhouse.com LTD
| logo = Hungryhuouselogo.png
| type =
| traded_as =
| slogan =
| foundation = 2006{{cite web|url=http://hungryhouse.co.uk/about|title=About us|access-date=27 December 2013|work=Hungryhouse}}
| defunct = 2018
| location = London, England, UK
| area_served = United Kingdom
| key_people =
| industry = Online food ordering
| products =
| revenue =
| parent = Just Eat
Delivery Hero (former)
| homepage = {{URL|just-eat.co.uk/hungryhouse}}|
}}
Hungryhouse.co.uk was an online takeaway food order and delivery service founded in 2006 and merged with Just Eat in 2018. It allowed users to search for restaurants and browse local takeaway menus before placing an order online and being delivered by the restaurant with a small service charge for using their service.
In January 2013, the company was bought by Berlin-based holding company Delivery Hero.{{cite web|url=http://venturevillage.eu/delivery-hero-hungryhouse-full-takeover |title=Delivery Hero gobbles up UK rivals Hungryhouse and Eatitnow |publisher=Venturevillage.eu |date=29 January 2013 |access-date=30 July 2015}} In February 2018, Hungry House became part of Just Eat following a successful merger. Hungry House ceased trading on 22 May 2018 and customers were diverted to Just Eat.{{Cite web|url=https://www.mirror.co.uk/money/hungry-house-shutting-down-after-12390764|title=Hungryhouse shutting down after 12 years - here's why it will stop taking orders|first1=Molly|last1=Holt|first2=James|last2=Rodger|date=22 May 2018|website=mirror}}
History
Co-founders Shane Lake and Tony Charles founded Hungryhouse in 2003, launching the online platform in 2006. The co-founders appeared on BBC1’s investment show Dragons' Den {{cite web|url=https://www.bbc.co.uk/dragonsden/entrepreneurs/shanelake.shtml |title=Dragons' Den - Entrepreneurs - Shane Lake & Tony Charles |publisher=BBC |date=1 January 1970 |access-date=30 July 2015}} in 2007, with an offer of £100,000 investment coming from James Caan and Duncan Bannatyne.{{Cite web|url=https://www.telegraph.co.uk/business/2017/08/21/seven-dragons-den-failures-went-earn-millions/hungryhouse-advertisement/|title=Seven Dragons' Den 'failures' that went on to earn millions|date=21 August 2017|via=www.telegraph.co.uk}}
The investment deal with the Dragons later collapsed, with a £150,000 investment coming from alternative business angels.{{cite web|url=http://www.here.org.uk/2008/05/hungryhousecouk-dragons-den-investment-falls-through-the-best-thing-that-could-happen-to-them.html|title=HungryHouse.co.uk Dragon’s Den investment falls through. The best thing that could happen to them? |access-date=21 May 2014 |url-status=dead |archive-url=https://web.archive.org/web/20130828072607/http://www.here.org.uk/2008/05/hungryhousecouk-dragons-den-investment-falls-through-the-best-thing-that-could-happen-to-them.html |archive-date=28 August 2013 }}{{Citation |title=Top 3 Rejected Products That Made Millions {{!}} Vol.2 {{!}} Dragons' Den |url=https://www.youtube.com/watch?v=au2dRCWdltQ |access-date=2023-04-09 |language=en}} The initial round of funding was used to expand the business, increasing Hungryhouse’s restaurant partners from 150 in 2007 to 2,500 in September 2010.{{cite web|url=http://hungryhouse.co.uk/about |title=about hungryhouse |publisher=hungryhouse |access-date=30 July 2015}}
In February 2013, it was announced that Hungryhouse was to be bought by the Berlin-based food ordering giant Delivery Hero, operating in 16 countries with a total of 60,000 restaurant partners.{{cite web|author=Matt Brian |url=https://thenextweb.com/insider/2013/01/29/online-food-ordering-startup-delivery-hero-fully-acquires-hungryhouse-heats-up-competition-with-just-eat/ |title=Online Food Ordering Startup Delivery Hero Fully Acquires Hungryhouse |publisher=Thenextweb.com |date=29 January 2013 |access-date=30 July 2015}}{{cite web|url=http://www.deliveryhero.com/ |title=The Easiest Way to Your Favourite Food |publisher=Delivery Hero |access-date=30 July 2015}}
In December 2016, Just Eat announced that it was acquiring Hungryhouse from Delivery Hero for £200 million (with the possibility of a further £40 million if the company hits performance targets), subject to regulatory approval.{{cite news|title=Just Eat gobbles up Hungry House and SkipTheDishes|url=https://www.bbc.co.uk/news/business-38326521|access-date=8 March 2017|agency=BBC.co.uk}} In May 2017, the proposed acquisition was referred to an in-depth phase 2 investigation by the Competition and Markets Authority (CMA).{{Cite news|url=https://www.bbc.co.uk/news/business-39972317|title=Just Eat and Hungryhouse merger faces competition probe|date=2017-05-19|work=BBC News|access-date=2017-06-30|language=en-GB}} On 12 October 2017, CMA gave a preliminary approval for Just Eat to acquire its smaller rival.{{Cite news|url=https://www.standard.co.uk/business/just-eat-gets-goahead-to-swallow-hungryhouse-a3657091.html|title=Just Eat gets go-ahead to swallow Hungryhouse|last=Lynch|first=Russell|date=13 October 2017|work=Evening Standard|access-date=14 October 2017|language=en-GB}}
In April 2018, Hungry House announced it would cease trading on 22 May 2018 and merge with Just Eat.{{cite web | title=Just Eat has purchased hungryhouse to bring you your best takeaway ever | website=Just Eat | url=https://www.just-eat.co.uk/hungryhouse | access-date=2020-04-30}}
References
{{Reflist}}
{{Online food ordering}}
Category:Defunct online companies
Category:Online retailers of the United Kingdom
Category:Food and drink companies based in London
Category:Food and drink companies established in 2006
Category:Food and drink companies disestablished in 2018
Category:Retail companies established in 2006
Category:Retail companies disestablished in 2018
Category:Internet properties established in 2006
Category:Internet properties disestablished in 2018
Category:2013 mergers and acquisitions