InvestedIn

InvestedIn was founded in 2010 by Alon Goren and Yadid Ramot. The company launched the service at the DEMO conference{{cite news |url=https://venturebeat.com/2010/03/22/investedin/ |work=Venture Beat |title=DEMO: Invested.in helps entrepreneurs turn social capital into real funding |date=March 22, 2010 |last=Cutler |first=Kim-Mai }} Founder Alon Goren used crowdfunding on stage to help sponsor their trip to the conference. InvestedIn raised $45,000 after being accepted to the AmplifyLA accelerator program.{{cite news |url=http://www.prweb.com/releases/2012/1/prweb9112202.htm |archive-url=https://web.archive.org/web/20160316171718/http://www.prweb.com/releases/2012/1/prweb9112202.htm |url-status=dead |archive-date=March 16, 2016 |title=Startup Accelerator Amplify Announces 5 New Portfolio Companies and Unique Mentor Curriculum | date=January 17, 2012 |work=PRWeb }}

One of a number of fundraising platforms dubbed "crowd funding," the consumer facing website from InvestedIn allows anyone anywhere in the world to create a fundraising project. Unlike other crowdfunding websites, such as Kickstarter, InvestedIn doesn't limit the kinds of project they accept, allowing the community to decide which projects they like by voting with their dollars. Project creators also have additional flexibility in being able to choose from two campaign types, "tipping point" campaigns where they set a goal and only receive funds when their project meets or exceeds that goal, and "deadline" campaigns where they set a date and try to raise as much money as they can during a limited time frame. Funds are collected via credit card payment through a merchant processor.

InvestedIn takes 3% of any funds raised after a project becomes successful.{{cite web|url=http://invested.in/help#How_much_does_Investedin_charge |title=How much does Invested.in charge? |access-date=July 13, 2012}} The merchant processing provider used by InvestedIn also charges a percentage of 3-4% depending on the type of card used.{{cite web|url=http://invested.in/help#What_about_the_transaction_fees |title=What about the transaction fees? |access-date=July 13, 2012}}

In addition to operating a crowd funding website InvestedIn also offers a technology solution to companies interested in operating their own crowdfunding website.{{cite news |url=http://socaltech.com/invested_in_looks_to_license_technology_platform/s-0032303.html |title=Invested.in Looks To License Technology Platform | date=November 15, 2010 |work=SoCal Tech}} Based on a client's needs, InvestedIn will customize their existing code and build new features based on client specifications and needs giving them a unique platform of their own.{{cite web|url=http://invested.in/platform/ |title=White Label Crowdfunding Platform from InvestedIn |access-date=July 13, 2012}} Numerous companies and non-profits have engaged InvestedIn to power their websites, including BoostFunder{{cite news |url=http://pandodaily.com/2012/07/06/adam-draper-and-invested-in-unveil-startup-crowdfunding-platform-boost-funding/ |title=Adam Draper and Invested.in Unveil Startup Crowdfunding Platform, Boost Funder | date=July 26, 2012 |last=Carney |first=Michael |work=Pando Daily }} and BizWorld.{{cite news |url=http://socaltech.com/invested_in_powers_business_education_fundraising_site/s-0030147.html |title=Invested.in Powers Business Education Fundraising Site | date=July 29, 2010 |work=SoCal Tech}}

The company is also working with multiple companies that are getting ready to open crowdfunding portals for equity under the JOBS Act.{{cite web|url=http://invested.in/platform/equity-and-jobs-act |title=Equity and the JOBS Act |access-date=July 13, 2012}}

Covered in The Wall Street Journal for work in niche crowdfunding.{{cite news |url=https://www.wsj.com/articles/SB10001424053111903341404576482531281540132 |title=Looking to Turn a Profit— One Good Cause at a Time | date=July 26, 2012 |last=Carney |first=Michael |work=Pando Daily }} Also covered in The Pacific Coast Business Times.{{cite news |url=http://www.pacbiztimes.com/2011/04/29/strength-in-numbers-thousand-oaks-firm-taps-crowds/ |title=Strength in Numbers:Thousand Oaks firm taps crowds | date=April 29, 2011 |last=Nellis |first=Stephen |work=Pacific Coast Business Times}}

Awarded "Best Marketplace Platform Funding Award" March 2012 by the Los Angeles Venture Association.{{cite news |url=http://www.crowdfundinsider.com/2013/03/investedin-lava-best-marketplace-platform-award/ |title=Investedin Wins "Best Marketplace Platform" Award From Los Angeles Venture Association (LAVA) | date=March 14, 2013 |last=Luzar |first=Charles |work=Crowdfund Insider}}

• Comparison of crowd funding services

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• {{Official website|http://investedin.com}}

{{Crowdfunding platforms}}

Category:Companies based in Santa Monica, California

Category:Internet properties established in 2010

Category:Crowdfunding platforms of the United States