Ishq E Laa
{{Short description|Pakistani television series}}
{{Multiple issues|
{{Unreliable sources|date=July 2022}}
{{More citations needed|date=October 2023}}
}}
{{Use dmy dates|date=November 2022}}
{{Use Pakistani English|date=November 2022}}
{{Infobox television
| last_aired = {{end date|2022|06|02|df=y}}
| language = Urdu
| executive_producer = Momina Duraid
| network = Hum TV
| writer = Qaisra Hayat
| country = Pakistan
| first_aired = {{start date|2021|10|21|df=y}}
| director = Amin Iqbal
| starring = {{plainlist|
}}
| num_seasons =
| num_episodes = 31
| company = MD Productions
| image = Ishq E Laa.jpg
| caption =
| theme_music_composer = Azaan Sami Khan
| runtime = 35-40 minutes
}}
Ishq E Laa ({{Langx|ur|عشقِ لا|lit=Inevitable Love}}) is a Pakistani television drama series produced by Momina Duraid under her banner productions, written by Qaisra Hayat and directed by Amin Iqbal. The serial marks the acting debut of Azaan Sami Khan, with Sajal Aly and Yumna Zaidi in main roles.{{Cite web|url=https://images.dawn.com/news/1188467|title=The first teasers for Sajal Aly, Azaan Sami Khan and Yumna Zaidi's Ishq e Laa are out|first=Images|last=Staff|date=25 September 2021|website=Images}}{{Cite web|url=https://dailytimes.com.pk/822088/azaan-sami-khan-debuts-with-ishq-e-laa-alongside-sajal-and-yumna/|title=Azaan Sami Khan debuts with 'Ishq-e-Laa' alongside Sajal and Yumna|date=27 September 2021|work=Daily Times}} It was broadcast weekly on Hum TV from 21 October 2021 to 2 June 2022.
Ishq-e-Laa revolves around the spiritual journey of a young man where he ultimately finds divine.
Plot
Shanaya is a dedicated and courageous television journalist who loves what she does for a living. As a staunch human rights activist, she often undertakes potentially dangerous assignments to uncover social issues. She is in love with her childhood friend, Azlan, a self-assertive and hardworking businessman. Although the two of them are inseparable and have been best friends for years, he does not reciprocate her feelings. When a disheartened Shanaya begins to consider a marriage proposal from another man, Azlan realizes that he cannot afford to lose his best friend. He proposes to her and they get married, much to the delight of their respective families. Although the newlyweds have a strong relationship, his inability to understand her passion for social work begins to fracture their marriage. Azka is an ambitious student who aspires to be a doctor. She constantly receives unwanted attention from Abid, a young man with questionable morals and ethics. Due to misunderstandings created by Azka's spiteful sister-in-law, Azka is almost married off to Abid. However, her sister-in-law eventually comes to her senses and calls off the wedding. A businessman's son kills Sultan (Azka's brother). Shanaya helps Sultan's family to fight against the Businessman Arbab Haroon. In later turns and events Arbab Haroon kills Shanaya to protect his son, taking away all the evidences against his son.
This tragedy shatters Azlan and he remains numb and lost for a long time.
His parents help him realise the fact and move on.
Later on Azlan goes on to bring justice to his wife.
Meanwhile Azlan also fulfills the promise made by Shanaya to fund Azka's Medical College expenses.
= 5 years later =
Azka becomes a doctor. Her friend from College, Zain likes her and she likes him too however Azlan’s mother is sick, and Azka has to give her kidney to her. To do so, she enters a contract marriage with Azlan. Azlan thinks Azka just donated her kidney to her mother for money, but she’s a good daughter in law and actually only cares about her mother in law and not the money. Azlan then realizes how good she is, and apologizes to her for being rude and for his every impoliteness and arrogance. He also tells Azka how much he loves her, which he couldn’t to Shanaya before she died. The drama then ends, with Azlan going to Shanaya’s grave with Azka and Professor Rehman talking about Ishq e Laa (eternal love).
Cast
= Main =
- Azaan Sami Khan as Azlan Ahmed, Shanaya's widower; Azka's husband
- Sajal Aly as Shanaya Ahmed, Azlan's best friend and first wife (Dead)
- Yumna Zaidi as Dr. Azka Rahman, Azlan's second wife
= Supporting =
- Ghazala Kaifee as Sitwat; Azlan's mother
- Zain Ullah as Makeel; Azlan’s old friend
- Uzma Hassan as Kanwal Sultan; Sultan's wife
- Seemi Raheel as Khadija; Azka's mother
- Ahmad Taha Ghani as Zain Ahmed; Azka's class fellow
- Usman Peerzada as Ghiyas Ahmad; Azlan's father
- Sohail Sameer as Sultan; Azka's brother
- Adnan Samad Khan as Abid Ali; Kanwal's cousin
- Nargis Rasheed as Nusrat; Abid's mother and Kanwal's aunt
- Laila Wasti as Shireen; Shanaya's mother
- Nadeem Baig as Prof. Rehman
- Moazzam Ali Khan as Arbab Haroon; a manipulative politician; Shanaya's murderer{{cite web|url=https://www.thenews.com.pk/amp/924114-do-you-know-which-actor-of-pakistans-showbiz-industry-is-grandson-of-liaquat-ali-khan|title=Do you know which actor of Pakistan's showbiz industry is great-grandson of Liaquat Ali Khan?|website=The News|date=1 January 2020|access-date=}}
- Mehroz Amin as Arslan; Haroon's son
- Samia Butt as Zunaira; Zain's sister
- Khalid Butt as Mudassar; Zain's father
- Shaista Jabeen as Munazzah; Zain's mother
- Laila Zuberi as Mehnaz; Shireen's friend and Fahad's mother
- Arslan Asad Butt as Fahad; Mehnaz's son
Soundtrack
{{Infobox single
| name = Saathiya
| type = single
| artist = Azaan Sami Khan
| writer = Asim Raza
| producer = MD Productions
| label = Hum
| language = Urdu
| released = {{start date|df=y|2021|09}}
| length = 3:50
| misc =
}}
{{External media
| video1 = {{YouTube|HZJOfXvU9_k|Saathiya}}
| video2 = {{YouTube|Bt-e0uUSDYU|Ibadat}}
| audio1 = [https://www.jiosaavn.com/album/saathiya--ishq-e-laa-ost/j,YpeBvU890_ Saathiya] on JioSaavn
| audio2 = [https://www.jiosaavn.com/lyrics/ibadat-from-ishq-e-laa-original-soundtrack-lyrics/Ojg8YDVfUWU Ibadaat] on JioSaavn
}}
The official soundtrack of the series "Saathiya" was performed by Azaan Sami Khan who also composed the music while lyrics were written by Asim Raza.{{cite web|url=https://www.thenews.com.pk/tns/detail/902206-standout-drama-osts-that-we-cant-get-enough-of|title=Standout drama OSTs that we can't get enough of|website=www.thenews.com.pk|date=24 October 2021|access-date=16 January 2022|author=Maria Shirazi}} In January 2022, another soundtrack of the series "Ibadat" was released, which was also performed and composed by Khan who also co-wrote the lyrics with AM Turaz.{{citation needed|date=November 2022}}
{{Track listing
| headline = Track list
| extra_column = Singer(s)
| total_length =
| title1 = Saathiya
| extra1 = Azaan Sami Khan
| length1 = 3:50
| title2 = Ibadat
| extra2 = Azaan Sami Khan
| length2 = 3:03
}}
Reception
= Reception =
The series mostly received positive reviews for its performances and script. On premiere, it received mixed reviews for storyline and execution. Critics praised the characters of Aly, Zaidi, Raheel and Hassan, in general the female portrayal.{{Cite web|url=https://images.dawn.com/news/1189263|title=From Sinf-e-Aahan to Aangan: Five times Sajal Aly nailed her role on screen|date=17 January 2022|website=Dawn Images|language=en-US}}{{Cite web|url=https://dailytimes.com.pk/869614/sajals-death-scene-in-ishq-e-laa-leaves-fans-in-tears/|title=Sajal's death scene in 'Ishq-e-Laa' leaves fans in tears|date=16 January 2022|website=Daily Times}}
=Television ratings=
class="wikitable sortable plainrowheaders" |
style="text-align:center;"
! scope="col"|Ep# ! scope="col"|Broadcast date |
1
|21 October 2021 |5.5 |
4
|18 November 2021 |6.7 |
6
|2 December 2021 |7.2 |
9
|23 December 2021 |7.0 |
10
|30 December 2021 |7.0 |
12
|13 January 2022 |8.1 |
13
|20 January 2022 |7.0 |
14
|27 January 2022 |6.0 |
15
|3 February 2022 |6.4 |
24
|7 April 2022 |3.5 |
25
|14 April 2022 |5.6 |
26
|21 April 2022 |5.1 |
27
|28 April 2022 |4.7 |
29
|19 May 2022 |5.8 |
Accolades
class="wikitable plainrowheaders"
! Year ! Awards ! Category ! Nominee ! Result ! {{Abbr|Ref.|Reference}} |
rowspan="2" | 2023
! scope="row" rowspan="2" | Lux Style Awards | Best TV Writer | {{Nom}} |
Best Emerging Talent in TV
| {{Nom}} |
References
{{Reflist|refs=
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For the 2nd episode see, {{cite web|date=2021-09-06|url=https://www.instagram.com/mominaduraidproductions/p/CWdq4duPbIL/|title=An Outclass Performer!|via=instagram|access-date=2021-11-19|author=}}
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For the 6th episode see, {{cite web|url=https://www.instagram.com/p/CXBenPDvYPD/|title=Trwat To Watch!|date=3 December 2021|access-date=2 January 2022}}
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For the 9th episode see, {{cite web|url=https://www.instagram.com/p/CX3lfIAllOL/|title=An Ultimate Hit!|via=instagram|date=24 December 2021|access-date=11 January 2022|archive-url=https://ghostarchive.org/iarchive/instagram/humtvpakistanofficial/2735820165275341707|archive-date=13 August 2022|url-access=limited}}{{cbignore}}
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For the 10th episode see, {{cite web|url=https://www.instagram.com/p/CYJd8QctbtC/|title=A Consistent Leader!|via=Instagram|date=31 December 2021|access-date=|archive-date=13 August 2022|archive-url=https://ghostarchive.org/iarchive/instagram/humtvpakistanofficial/2740853532410624834|url-access=limited}}{{cbignore}}
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For the 12th episode see, {{cite web|url=https://www.instagram.com/humtvpakistanofficial/p/CYtwQb-NDDG/|title=Persistent Leader!|website=|date=|access-date=16 January 2022}}
----
For the 13th episode see,{{cite web|website=|date=22 January 2022|access-date=|url=https://www.instagram.com/p/CZB2CXQtKKg/|title=Truly A Masterpiece (Ishq e Laa Episode 13 ratings)|archive-date=2022-08-13|archive-url=https://ghostarchive.org/iarchive/instagram/humtvpakistanofficial/2756722103854342816|url-access=limited}}{{cbignore}}
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For the 14th episode see, {{cite web|via=instagram|date=28 January 2022|access-date=|url=https://www.instagram.com/p/CZR3hsVtDja/|title=Truly A Masterpiece!|url-access=limited|archive-url=https://ghostarchive.org/iarchive/instagram/humtvpakistanofficial/2761232254464440538|archive-date=13 August 2022}}{{cbignore}}
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For the 15th episode see, {{cite web|website=|date=6 February 2022|access-date=|url=https://www.instagram.com/p/CZq4h46t2Vn/|title=Persistent Leader!|archive-url=https://ghostarchive.org/iarchive/instagram/humtvpakistanofficial/2768273540434584935|url-access=limited|archive-date=13 August 2022}}{{cbignore}}
----
For the 24th episode see, {{Cite web|archive-url=https://ghostarchive.org/iarchive/instagram/humtvpakistanofficial/2811857230013373103|url=https://www.instagram.com/p/CcFuUC6D5qv/?igshid=YmMyMTA2M2Y%3D|title=Continuously Winning Hearts!|date=4 April 2022|archive-date=13 August 2022|url-access=limited}}{{cbignore}}
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For the 25th episode see, {{Cite web|url=https://www.instagram.com/p/CcXyBXtDHgT/?igshid=YmMyMTA2M2Y%3D|title=Leading Story!|archive-url=https://ghostarchive.org/iarchive/instagram/humtvpakistanofficial/2816940088440420371|via=instagram|date=2022-04-15|archive-date=2022-08-13|url-access=limited}}{{cbignore}}
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For the 26th episode see, {{Cite web|url=https://www.instagram.com/p/CcqbbFgLTPx/?igshid=YmMyMTA2M2Y=|title=Continuously Winning Hearts!|via=instagram|date=2022-04-22|archive-date=2022-08-13|archive-url=https://ghostarchive.org/iarchive/instagram/humtvpakistanofficial/2822188725091251185|url-access=limited}}{{cbignore}}
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For the 27th episode see, {{cite web|url=https://www.instagram.com/p/Cc8JMaYDJtW/?igshid=YmMyMTA2M2Y=|title=Engaging Story!|date=2022-04-29|archive-url=https://ghostarchive.org/iarchive/instagram/humtvpakistanofficial/2827175101454916438|archive-date=2022-08-13|url-access=limited}}{{cbignore}}
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For the 29th episode see,{{Cite web|url=https://www.instagram.com/p/CdyF3A2jSfE/?igshid=YmMyMTA2M2Y=|title=Leading Story!|date=20 May 2022|via=Instagram|archive-url=https://ghostarchive.org/iarchive/instagram/humtvpakistanofficial/2842360085543200708|archive-date=13 August 2022|url-access=limited}}{{cbignore}}
}}