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Jason Vale

{{BLP sources|date=July 2020}}

{{Use dmy dates|date=February 2021}}

{{Use British English|date=April 2012}}

{{Infobox writer

| name = Jason Vale

| image = Jason Vale.jpg

| image_size =

| caption = Vale, speaking at his Turkish retreat.

| birth_name = Jason Beau Vale

| birth_date = {{birth date and age|1969|6|21|df=y}}

| birth_place = Kensington, London, England

| nationality = British

| death_date =

| death_place =

| occupation = Author, Professional speaker

| years_active = 2001–present

| subject = Orthomolecular medicine

| spouse =

| salary =

| website = {{URL|www.juicemaster.com}}

}}

Jason Beau Vale (born 21 June 1969 in Kensington, London), also known as The Juice Master, is an English author, motivational speaker, and lifestyle coach.

History

Vale was an addict of smoking, alcohol, and junk food and a chronic sufferer of psoriasis, eczema, and hay fever. Influenced by early juicing pioneer Norman Walker, Jason began juicing to improve his health. In his book Slim 4 Life, Vale outlines how he lost weight, gave up smoking and drinking, and stopped eating junk food by changing his mindset to his addictions. As a result of daily juicing, Jason lost four stone (56 lbs) and claims that he is now free of his skin conditions and hay fever. Jason became a trainer for Allen Carr (the now deceased author of The Easy Way to Stop Smoking) and set up a clinic in Birmingham, West Midlands.{{cite web

|url=http://www.harpercollins.co.uk/Authors/5866/jason-vale

|title=Author - Jason Vale

|access-date=2008-09-05

}}

With the launch of his first published book in 2001 as the self-styled Juice Master, Jason Vale has continued to promote the health benefits of consuming freshly extracted juices and smoothies in the media. Vale, through publishers HarperCollins, has sold approximately 500,000 copies of his books (and accompanying DVDs) in the United Kingdom.{{Citation needed|date=October 2010}}

His books Stop Drinking 4 Life Easily! and Kick the Drink...Easily!{{Cite book|last=Vale|first=Jason|url=https://www.worldcat.org/oclc/706789955|title=Kick the drink-- easily!|date=2011|publisher=Crown House|isbn=978-1-84590-390-9|location=Bancyfelin|language=English|oclc=706789955}} specifically address the benefits of sobriety and offer advice for alcoholics.

Vale worked with Moulinex from 2003 to 2005 promoting one of their juice extractors that they later named after him.{{cite web

|url=http://www.moulinex.co.uk/pages/food_BDK231.htm?OnpageA=1

|title=Juice Master Duo (BDK231)

|access-date=2008-09-05

}} In 2005, Vale instead began to endorse a juicer with Royal Philips Electronics.

Vale and his company Juice Master Ltd have branched out into running seminars, retreats, and juice bars. Vale opened his first juice detox retreat in Turkey in 2005 {{cite news

|url=https://www.theguardian.com/travel/2008/jan/15/spa.healthandwellbeing?page=2

|title=Wish you were here?

|author-link=guardian.co.uk

|access-date=2008-09-05

| work=The Guardian

| location=London

| first=Helen

| last=Pidd

| date=15 January 2008

}}{{cite web

|url=http://www.dailyrecord.co.uk/news/tm_headline=she-s-a-smoothie-operator-&method=full&objectid=18516384&siteid=66633-name_page.html

|title=SHE'S A SMOOTHIE OPERATOR

|date = 23 January 2007|access-date=2008-09-05

}} and organises health seminars across the United Kingdom and Ireland. In 2008, Vale opened his second Irish juice bar in John Roberts Square in Waterford.{{cite web

|url=http://www.waterford-today.ie/index.php?option=com_content&task=view&id=2567&Itemid=10330&ed=240

|title=Juice Master Juice Bar opens in John Roberts' Square

|access-date=2008-09-05

}}{{cite web

|url=http://www.waterford-news.com/news/story/?trs=cwojsnmhcw

|title=Waterford gets a taste for juice!

|access-date=2008-09-05

}}{{dead link|date=April 2017 |bot=InternetArchiveBot |fix-attempted=yes }}

Media appearances

Vale began his TV career as a manager on Channel 4's The Fit Farm and has since appeared on This Morning, GMTV and numerous times on Five's The Wright Stuff.{{citation needed|date=April 2018}} Vale has appeared in Irish media on The Ray D'Arcy Show, The Gerry Ryan Show, Studio One and popular culture show Xposé.{{citation needed|date=April 2018}} Vale's promotion as The Juice Master by Royal Philips Electronics has achieved media attention in Denmark, Norway, The Netherlands, Finland, Turkey, and Italy.{{Citation needed|date=October 2010}}

Vale worked with Katie Price whom he claims to have helped lose two stone in three months, after the birth of her second child, on Vale's Turbo Charge programme.{{citation needed|date=September 2020}}

His trampoline workout video, The Juice Master's Rebounding Workout, was featured on an episode of Red Letter Media's popular internet show, Best of the Worst, in January 2023.{{cite web | url = https://www.youtube.com/watch?v=x4nAm93Dkls | title = Best of the Worst: Wheel of the Worst #24 | website = YouTube | date = 14 January 2023 }}

Bibliography

{{refbegin}}

  • {{cite book | author = Vale, Jason | title = Stop Drinking 4 Life Easily! | publisher = Juice Master Publications | location = Birmingham | year = 1999 | isbn = 0-9547664-0-7 | page =240 pages}}
  • {{cite book | author = Vale, Jason | title = Slim 4 Life | publisher =Harper Thorsons | location =London | year =2002 | isbn = 0-00-713303-0 | page =256 pages}}
  • {{cite book | author = Vale, Jason | title = The Juice Master's Ultimate Fast Food | publisher = Harper Thorsons | location = London | year = 2003 | isbn = 0-00-715679-0 | page =256 pages}}
  • {{cite book | author = Vale, Jason | title = Chocolate Busters: The Easy Way to Kick It | publisher = Harper Thorsons | location = London | year = 2004 | isbn = 0-00-716400-9 | page =240 pages}}
  • {{cite book | author = Vale, Jason | title = The Juice Master: turbo-charge your life in 14 days | publisher = Harper Thorsons | location = London | year = 2005 | isbn = 0-00-719422-6 | page =256 pages}}
  • {{cite book | author = Vale, Jason | title = 7lbs in 7 days super juice diet | publisher = Harper Thorsons | location = London | year = 2006 | isbn = 0-00-723147-4 | page = [https://archive.org/details/isbn_9780007900039/page/224 224 pages] | url = https://archive.org/details/isbn_9780007900039/page/224 }}
  • {{cite book | author = Vale, Jason | title = The Juice Master Juice Yourself Slim: The Healthy Way To Lose Weight Without Dieting | publisher = Harper Thorsons | location = London | year = 2007 | isbn = 978-0-00-726714-9 | page = 304 pages}}
  • {{cite book | author = Vale, Jason | title = The Juice Master Keeping It Simple: Over 100 Delicious Juices and Smoothies | publisher = Harper Thorsons | location = London | year = 2008 | isbn = 978-0-00-726714-9 | page =304 pages}}
  • {{cite book | author = Vale, Jason | title = Kick the Drink...Easily! | publisher = Crown House Publishing | location = London | year = 2011 | isbn = 9781-845903909 | page = 304 pages}}
  • {{cite book | author = Vale, Jason | title = The Funky Fresh Juice Book | publisher = Juice Master Publications | location = London | year = 2011 | isbn = 978-0-9547664-1-2 | page = 256 pages}}
  • {{cite book | author = Vale, Jason | title = 5LBs in 5 Days: The Juice Detox Diet | publisher = HarperCollins | location = London | year = 2014 | isbn = 978-0007555895 | page = 304 pages}}
  • {{cite book | author = Vale, Jason | title = Super Juice Me!: 28 Day Juice Plan | publisher = Juice Master Publications | location = London | year = 2014 | isbn = 978-0954766450 | page = 424 pages}}
  • {{cite book | author = Vale, Jason | title = Jason Vale's 5:2 Juice Diet | publisher = Juice Master Publications | location = London | year = 2015 | isbn = 978-0954766467 | page = 256 pages}}
  • {{cite book | author = Vale, Jason | title = Super Fast Food: No Chef Required! | publisher = Juice Master Publications | location = London | year = 2016 | isbn = 978-0954766474 | page = 272 pages}}

=CD/DVDs=

  • {{cite book |author = Vale, Jason |title = Slim 4 Life: Re-Tuning CD |publisher =Juice Master Publications |location =Birmingham |year =2003 }}
  • {{cite book |author = Vale, Jason |title = 7lbs in 7 days super juice diet CD |publisher =Juice Master Publications |location =Birmingham |year =2006 }}
  • {{cite book |author = Vale, Jason |title = 7lbs in 7 days super juice diet DVD |publisher =Juice Master Publications |location =Birmingham |year =2006 }}
  • {{cite book |author = Vale, Jason |title = Keeping It Simple DVD |publisher =Juice Master Publications |location =Birmingham |year =2007 }}
  • {{cite book |author = Vale, Jason |title = The Juice Master's Rebounding Workout DVD |publisher =Juice Master Publications |location =Birmingham |year =2007 }}

{{refend}}

References

{{reflist}}

External links

  • {{IMDb name|id=1542999|name=Jason Vale}}
  • [https://web.archive.org/web/20110521151038/http://www.harpercollins.co.uk/Content/Authors/Default.aspx?id=5866 Information about Jason Vale (HarperCollins)]
  • [http://www.waterford-today.ie/index.php?option=com_content&task=view&id=2567&Itemid=10330&ed=240 Juice Master Juice Bar opens in John Roberts' Square, Waterford Today]

{{Authority control}}

{{DEFAULTSORT:Vale, Jason B.}}

Category:1969 births

Category:British motivational speakers

Category:British motivational writers

Category:People from Kensington

Category:Life coaches

Category:Living people

Category:British nutritionists

Category:Alternative detoxification promoters

Category:Diet food advocates

Category:Writers from the Royal Borough of Kensington and Chelsea