Jean-Claude Usunier

{{BLP sources|date=January 2011}}

Jean-Claude Usunier is an Honorary Professor of Marketing at HEC Lausanne, Switzerland,{{cite web |url=http://hec.unil.ch/hec/recherche/unite?unite_id=241 |title = Professeurs et Recherche — HEC Lausanne}} and author of various books on marketing and culture, including International Marketing: A Cultural Approach, Marketing Across Cultures and International and Cross-Cultural Management Research.

Selected bibliography

Source:{{cite web |url=http://www.hec.unil.ch/jusunier/Livres |title=Livres - Jean-Claude Usunier |author=HEC Lausanne |date=September 10, 2009 |work=The Faculties of the University of Lausanne |publisher=University of Lausanne |location=Lausanne, Switzerland |language=fr |trans-title=Books - Jean-Claude Usunier |access-date=January 2, 2011 }}

(listed in order of first year of publication)

  • {{cite book |last1=Usunier |first1=Jean-Claude |author-link1=Jean-Claude Usunier |title=International Marketing : A Cultural Approach |year=1994 |orig-date=1993 |publisher=Prentice Hall |location=Englewood Cliffs, NJ |isbn=978-0-13-194580-7 |oclc=464304907 }}
  • {{cite book |last1=Ghauri |first1=Pervez N |last2=Usunier |first2=Jean-Claude |author-link2=Jean-Claude Usunier |title=International Business Negotiations |edition=2nd |series=International business and management series |year=2008 |orig-date=1996 |publisher=Emerald Group Publishing Limited |location=Bingley, UK |isbn=978-0-08-044293-8 |oclc=456062445 }}
  • {{cite book |last1=Usunier |first1=Jean-Claude |author-link1=Jean-Claude Usunier |last2=Lee |first2=Julie Anne |title=Marketing Across Cultures |edition=5th |date=March 2009 |orig-date=1996 |publisher=Financial Times Prentice Hall |location=Harlow |isbn=978-0-273-71391-3 |oclc=494140700 }}
  • {{cite book |last1=Usunier |first1=Jean-Claude |author-link1=Jean-Claude Usunier |title=International and Cross-Cultural Management Research |series=SAGE series in management research |date=November 1998 |publisher=SAGE Publications |location=London |isbn=978-0-7619-5280-0 |oclc=464502638 |url-access=registration |url=https://archive.org/details/internationalcro0000usun }}
  • {{cite book |last1=Faulk |first1=Saskia |last2=Usunier |first2=Jean-Claude |author-link2=Jean-Claude Usunier |title=AIDS and Business |url=http://www.netlibrary.com/AccessProduct.aspx?ProductId=262998 |access-date=January 27, 2011 |series=Routledge Advances in Management and Business Studies |date=March 2009 |publisher=Routledge |location=New York |isbn=978-0-415-45463-6 |oclc=318120153 }}

References

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Category:Year of birth missing (living people)

Category:Living people

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