Jeff DeGraff
{{Short description|American consultant and businessperson}}
{{Infobox person
| name = Jeffrey DeGraff
| birth_date = {{Birth year and age|1958}}
| birth_place = Kalamazoo, Michigan
| birth_name = Jeffrey Thomas DeGraff
| education = Western Michigan University (B.S.)
University of Michigan (M.A.)
University of Wisconsin–Madison (Ph.D.)
| occupation = Academic, author, speaker, consultant
| years_active = 1985–present
| employer = University of Michigan Ross School of Business
| organization = Innovatrium Institute for Innovation
Intellectual Edge Alliance
| known_for =
| notable_works = Innovation You (2011)
The Innovation Code (2017)
The Creative Mindset (2020)
The Art of Change (2025)
| television = Innovation You (PBS, 2011)
| title = Clinical Professor of Management and Organizations
| spouse = Staney DeGraff
| website = {{URL|jeffdegraff.com}}
}}
Jeffrey Thomas DeGraff (born 1958) is an American academic, author, speaker, and consultant specializing in organizational innovation and creativity. He is a Clinical Professor of Management and Organizations at the University of Michigan's Ross School of Business and the founder of Innovatrium, an innovation consulting firm.{{Cite web|url=https://www.michiganpublic.org/people/jeff-degraff|title=Jeff DeGraff|website=Michigan Public}}{{Cite web|url=https://www.michiganpublic.org/opinion/2015-12-17/despite-politics-strides-made-in-2015-to-break-michigans-status-quo|title=Despite politics, strides made in 2015 to break Michigan's status quo|date=December 17, 2015|website=Michigan Public}}
Early life and education
DeGraff was born and raised in Kalamazoo, Michigan.{{Cite web|url=https://www.first30days.com/profiles-of-change/jeff-degraff|title=Jeff DeGraff on Pursuing Your Dreams | Pursuing Your Dreams | First 30 Days|website=www.first30days.com}} He earned a B.S. in communication arts and sciences from Western Michigan University in 1980, an M.A. in communication and information studies from the University of Michigan in 1982, and a Ph.D. in educational technology from the University of Wisconsin–Madison in 1985.{{Cite web|url=https://michiganross.umich.edu/faculty-research/faculty/jeff-degraff|title=Jeff Degraff }}
Career
=Early career=
After completing his doctorate, DeGraff joined Domino's Pizza as vice president of communications and new ventures, where he served from 1985 to 1990.{{Cite web|url=https://onwisconsin.uwalumni.com/jeff-degraff-phd85-dean-of-innovation/|title=Jeff DeGraff PhD’85: Dean of Innovation | On Wisconsin}} During his tenure, he helped drive the company's rapid expansion and earned the nickname "Dean of Innovation" for his creative approach to business growth.https://web.archive.org/web/20110616141127/https://www.freep.com/article/20110612/COL07/106120426/Susan-Tompor-Lessons-from-an-innovation-guru DeGraff also served on an advisory board for Apple Inc.
=Academic career=
In 1990, DeGraff transitioned to academia, joining the University of Michigan's Ross School of Business faculty.https://www.bus.umich.edu/facultybios/cv/qumuse.pdf{{cite web|url=http://hr.umich.edu/voices/awards/ |title=University of Michigan Voices of the Staff |date= |accessdate=2012-08-01}} As a Clinical Professor of Management and Organizations, he teaches courses on creativity, innovation, and changing leadership, employing unconventional methods, such as holding classes in museums and public spaces to stimulate creative thinking. He is credited as the creator of the Certified Professional Innovator Program at the University of Michigan.
=Media=
DeGraff has been active in media and public outreach. He hosted a national PBS television program called Innovation You in 2011, which introduced his four-step innovation method to the public.{{cite web|url=http://www.freep.com/article/20110612/COL07/106120426/Susan-Tompor-Lessons-from-an-innovation-guru |title=Susan Tompor: Lessons from an innovation guru | Susan Tompor | Detroit Free Press |publisher=freep.com |date= |accessdate=2012-08-01}} He also contributed a segment titled The Next Idea on Michigan Public (NPR), where he analyzed emerging ideas and their role in addressing societal challenges.
=Consulting=
Beyond academia, DeGraff has worked as an innovation consultant. In 2006, DeGraff founded the Innovatrium Institute for Innovation, an innovation laboratory and consulting incubator with offices in Ann Arbor, Michigan, and Atlanta, Georgia. The Innovatrium operates as an “innovation laboratory” where he works with organizations to cultivate innovation culture.{{Cite web|url=https://www.proquest.com/docview/203416958|title=Inside the INNOVATRIUM}}
DeGraff has served as an advisor to high-ranking government and military officials, including the Chief of Staff of the United States Air Force.{{Cite web|url=https://www.afcea.org/signal-media/defense-operations/creating-innovators-while-innovating|title=Creating Innovators While Innovating | AFCEA International|date=January 5, 2023}}{{Cite web|url=https://www.dvidshub.net/news/printable/364302|title=Air Force announces first-ever Spark Collider, Strategic Financing Pitch Bowl combo event}} His work includes developing innovation strategies to enhance adaptability and resilience within the military and government sectors.{{Cite web|url=https://www.dau.edu/library/damag/july-august2023/project-mercury|title=Project Mercury—A Moonshot for Defense Innovation | www.dau.edu|website=www.dau.edu}}{{Cite web|url=https://www.airandspaceforces.com/daily/air-warfare-symposium-wrap-up/|title=Air Warfare Symposium Wrap Up|website=Air & Space Forces Magazine}}
=Competing Values Framework=
DeGraff co-developed the Competing Values Framework (CVF), a widely used model for organizational effectiveness and innovation. This framework is utilized by businesses, government agencies, and educational institutions to balance competing priorities and drive innovation.https://positiveorgs.bus.umich.edu/books/competing-values-leadership/
=Intellectual Edge Alliance=
Writing
DeGraff has written regular columns on innovation for business publications such as Inc., Fortune, Wired, and Psychology Today, in which he shares practical insights into creativity and change. He and his wife, Staney DeGraff, have co-authored several books on innovation and creativity, including:
- The Innovation Code: The Creative Power of Constructive Conflict (2017)
- The Creative Mindset: Mastering the Six Skills That Empower Innovation (2020)
- The Art of Change: Transforming Paradoxes into Breakthroughs (2025)
DeGraff also authored:
- Innovation You: Four Steps to Becoming New and Improved (2011)
References
{{Reflist}}
External links
- [http://www.jeffdegraff.com/ Official website]
- [http://competingvalues.com/ Competingvalues.com]
- [http://www.innovatrium.org/ Innovatrium.org]
- [http://innovationyou.com/ Innovationyou.com]
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