JonasCon

{{Quote box |bgcolor=#F2F2F2 |align=right |width=28.6% |salign=right |quote=To our incredible fans, as a family, we have been reflecting a lot lately [...] It's been 20 years since we started this journey together. To us, it feels like just yesterday we were loading up our family mini-van with a couple of guitars and copies of It's About Time CDs, en route to an afternoon performance at a local to play for anyone who would listen. We were chasing our dream to play music and connect with others in a deep way that only music can provide. We were teenagers then.. actually, Nick wasn't even old enough to get into a PG-13 movie [...] We treasure our connection with you as much today as we did when we played our first show. We are celebrating this wild 20-year journey by doing what we love, and we can't wait to share it with you. |author= – Jonas Brothers on a letter addressed to their fans, dated February 12, 2025 |source=posted on the band's social media accounts.{{cite magazine |url=https://www.billboard.com/music/pop/jonas-brothers-20th-anniversary-jonascon-american-dream-mall-1235902610/ |title=Jonas Brothers to Celebrate 20th Anniversary With Sprawling JONASCON at American Dream Mall |last=Kaufman |first=Gil |magazine=Billboard |date=February 14, 2025 |access-date=March 6, 2025 }}}}

Ahead of their performance on the 2025 Dick Clark's New Year's Rockin' Eve special in New York City,{{cite web |url=https://abc.com/news/721250b0-1652-43aa-91ff-44c4be405419/category/2940931 |title=Jonas Brothers to Ring in the New Year on 'Dick Clark's New Year's Rockin' Eve With Ryan Seacrest 2025' |last=Donnelly |first=Jim |website=ABC |date=December 17, 2024 |access-date=March 19, 2025 }} the Jonas Brothers started teasing their plans for the new year,{{cite web |url=https://abc7.com/post/jonas-brothers-will-help-ring-2025-career-spanning-performance-new-years-eve/15667955/ |title=The Jonas Brothers will help ring in 2025 with a career-spanning performance on New Year's Eve |last=Zelman |first=Kevin |website=ABC7 |date=December 17, 2024 |access-date=March 18, 2025 }} which marked the 20th anniversary of the band.{{cite magazine |url=https://www.billboard.com/music/music-news/jonas-brothers-join-lineup-dick-clarks-new-years-rockin-eve-with-ryan-seacrest-2025-1235858847/ |title=Jonas Brothers Join Lineup for 'Dick Clark's New Year's Rockin' Eve With Ryan Seacrest 2025' |last=Jenke |first=Tyler |magazine=Billboard |date=December 17, 2024 |access-date=March 19, 2025 }} During an interview with Ryan Seacrest, the brothers said they were preparing "a ton of announcements", which included a tour and new music.{{cite magazine |url=https://www.billboard.com/music/music-news/jonas-brothers-tease-2025-announcements-new-years-eve-1235867563/ |title=Jonas Brothers Tease Big Announcements for 2025 Ahead of New Year’s Eve Performance |last=Peters |first=Mitchell |magazine=Billboard |date=January 1, 2025 |access-date=March 18, 2025 }} The performance started just after midnight, with the setlist consisting of their 2019 comeback single, "Sucker", "Play My Music", from the Camp Rock soundtrack, and a cover of the Cranberries{{'}}s song, "Dreams".{{cite magazine |url=https://www.rollingstone.com/music/music-news/jonas-brothers-new-years-rockin-eve-performance-1235222657/ |title=Jonas Brothers Perform "Sucker,' Camp Rock's 'Play My Music' For 'New Year's Rockin' Eve' |magazine=Rolling Stone |last=Mier |first=Tomás |date=January 1, 2025 |access-date=March 19, 2025 |url-access=subscription }}

On February 12, 2025, the Jonas Brothers posted on their social media accounts a video and a letter addressed to their fans, announcing the plans for the band in 2025, which marked the 20th anniversary of the band.{{cite magazine |url=https://variety.com/2025/music/news/jonas-brothers-jonascon-fan-experience-1236307113/ |title=Jonas Brothers Announce 'Jonascon: the Ultimate Jonas Brothers Fan Experience' |magazine=Variety |last=Garcia |first=Thania |date=February 13, 2025 |access-date=February 15, 2025 }} At the convention, some of the activities planned were live performances, DJ sets, Q&A panels, fan activations, pop-up surprises, immersive experiences, special guest appearances and many other surprises.{{cite magazine |url=https://www.hollywoodreporter.com/news/music-news/jonascon-jonas-brothers-free-one-day-fan-event-1236136366/ |title=JonasCon: Jonas Brothers Celebrate 20 Years With One-Day Fan Event |magazine=The Hollywood Reporter |last=Fell |first=Nicole |date=February 14, 2025 |access-date=February 17, 2025 }}

The location for the convention was chosen as a nod to the band's early years, where they would perform at local malls.{{cite web |url=https://www.nbcnewyork.com/entertainment/entertainment-news/jonas-brothers-jonascon-american-dream-mall-tour-2025/6151071/ |title=Jonas Brothers announce 'JONASCON' fan experience in New Jersey |website=WNBC |author= |date=February 14, 2025 |access-date=February 15, 2025 }} Attendees who register for JonasCon at the band's website got first access to Jonas Brothers-themed events happening across New York City on March 22 and at the American Dream on the 23rd. The tickets for the Saturday activities were limited and available exclusively to registered attendees, on a "first-come, first-served basis".

On the aforementioned video, the trio tapped into the nostalgia, presenting a compilation in which displays memories from the band over the years, including clips from the Disney Channel Original Movie, Camp Rock (2008), old YouTube videos posted by the band, their star on the walk of fame and other significant moments with the fans throughout their career.{{cite magazine |url=https://people.com/jonas-brothers-announce-jonascon-fan-event-exclusive-11679828 |title=Jonas Brothers to Host JONASCON One-Day-Only Fan Event in N.J. to Mark 20th Anniversary (Exclusive) |magazine=People |last=DeSantis |first=Rachel |date=February 14, 2025 |access-date=February 17, 2025 }}

Initially, the announcement letter caused fear among the fans,{{cite magazine |url=https://www.rollingstone.com/music/music-news/jonas-brothers-jonascon-20th-anniversary-celebration-1235267096/ |title=Jonas Brothers Aren't Breaking Up — And They're Hosting 'Jonascon' to Prove It |magazine=Rolling Stone |last=Paul |first=Larisha |date=February 14, 2025 |access-date=February 17, 2025 |url-access=subscription }} who reported that, at first glance, the message resembled their break up announcement on October 29, 2013.{{cite magazine |url=https://www.rollingstone.com/music/music-news/jonas-brothers-break-up-86882/ |title=Jonas Brothers Break Up |magazine=Rolling Stone |last=Blistein |first=Jon |date=October 29, 2013 |access-date=February 17, 2025 |url-access=subscription }} Fans started posting across social media their reactions to first reading the post, with reactions depicting fear and relief, once they realized the content of the letter.{{cite magazine |url=https://people.com/jonas-brothers-tease-20th-anniversary-plans-sparking-split-fears-fans-11679115 |title=Jonas Brothers Tease 20th Anniversary Plans After Sparking Split Fears Among Fans: 'We Have Been Reflecting a Lot Lately' |magazine=People |last=Longmire |first=Becca |date=February 14, 2025 |access-date=February 15, 2025 }} The entertainment website, Collider, remarked that, despite the initial reactions caused by the letter, the announcement sparkled an "incredibly heartfelt sentiment", when the group made it clear that 2025 would be a "year of music" for the band.{{cite web |url=https://collider.com/the-jonas-brothers-20th-anniversary/ |title=No, The Jonas Brothers Aren't Breaking Up — Here Is Everything You Need To Know About Their 20th Anniversary |last=Kazi |first=Safeeyah |website=Collider |date=February 13, 2025 |access-date=March 18, 2025 }}

File:AmericanDreamExterior.jpg in East Rutherford, New Jersey.]]

The convention is themed around the 20th anniversary of the Jonas Brothers as a band. All activities and performances aim to celebrate the 20 years since the group formation.{{cite web |url=https://deadline.com/2025/02/jonas-brothers-jonascon-1236289295/ |title=Jonas Brothers To Celebrate 20th Anniversary With Free Fan Event & Performance In New Jersey |last=Evans |first=Greg |website= Deadline |date=February 14, 2025 |access-date=March 19, 2025 }} The event took place at the American Dream Way shopping mall, located in East Rutherford, New Jersey, the band's home state, and was chosen as a nod to the band's early days performing at malls.

On March 6, 2025, the Jonas Brothers announced they would play two sets at JonasCon.{{cite news |url=https://www.app.com/story/entertainment/music/2025/03/06/jonas-brothers-jonascon-franklin-nick-dnce-joe-kevin-american-dream/81772316007/ |title=Jonas Brothers announce two sets at JonasCon, little brother Franklin to lineup |last=Jordan |first=Chris |newspaper=Asbury Park Press |date=March 6, 2025 |access-date=March 6, 2025 }} One of the performances featured the original 2007 band, and took place at the Rink, an indoor ice skating rink, at American Dream. The line-up featured American rock band the All-American Rejects, the Jonas' younger brother Frankie Jonas, along with special guest appearance by Jay Shetty and a live "Chicks in the Office" podcast. The convention also featured 21-and-over performances by the Jonas Brothers, Joe Jonas, DNCE, Nick Jonas, the band's former security guard, Big Rob, and Kevin Jonas' brother-in-law, Deleasa, and took place at the American Dream Waterpark.

On the weeks leading up to the event, multiple American radio stations created contests for audience members to have the chance to win VIP tickets to JonasCon. The New 96.5 FM from Philadelphia,{{cite web |url=https://www.audacy.com/new965philly/contests/win-a-pair-of-vip-tickets-to-jonascon-march-23rd |title=Win a pair of VIP tickets to JONASCON March 23rd at American Dream Mall |author= |website=WTDY-FM |access-date=March 20, 2025 }} Star 99.9 FM from Bridgeport,{{cite web |url=https://www.star999.com/2025/03/16/win-a-pair-of-tickets-to-jonascon/ |title=Win a pair of tickets to JONASCON |author= |website=WEZN-FM |access-date=March 20, 2025 }} 94.3 FM The Point from Asbury Park,{{cite web |url=https://943thepoint.com/win-jonascon-vip-passes/ |title=Win VIP Passes to JonasCon at American Dream |author= |website=WTDY-FM |date=March 16, 2025 |access-date=March 20, 2025 }} 94.5 PST from Trenton,{{cite web |url=https://wpst.com/jonascon-contest-2025/ |title=Win VIP Passes to JonasCon Right Now on the 94.5 PST App |last=Hyer |first=Joe |website=WPST |date=March 17, 2025 |access-date=March 20, 2025 }} and 106.7 Lite FM from New York City{{cite web |url=https://litefm.iheart.com/promotions/win-vip-tickets-to-see-the-jonas-brothers-at-jonascon-1758945/ |title=Win VIP Tickets To See The Jonas Brothers At JonasCon |author= |website=WLTW |access-date=March 20, 2025 }} were among the stations that created the contests. Z100 New York created a "Jonas Brothers look alike contest",{{cite web |url=https://z100.iheart.com/promotions/jonas-brothers-look-alike-contest-live-from-empire-state-building-1758782/ |title=Jonas Brothers Look Alike Contest - Live From Empire State Building! |author= |website=WHTZ |archive-url=https://web.archive.org/web/20250313231432/https://z100.iheart.com/promotions/jonas-brothers-look-alike-contest-live-from-empire-state-building-1758782/ |archive-date=March 13, 2025 |url-status=dead |access-date=March 20, 2025 }}{{Cite tweet |author=Z100 New York |user=Z100NewYork |number=1901679440020533586 |date=March 17, 2025 |title=Have an uncanny resemblance to a Jonas Brother? 👀 Enter Z100’s Jonas Brothers Look-Alike Contest, live from the Empire State Building this Friday, March 21st, at 3 PM! Submit your doppelgänger pics here!!! 🫶https://ihr.fm/41wJ4WO |access-date=March 20, 2025 |link=https://x.com/Z100NewYork/status/1901679440020533586 |url-status=live }} where audiences were to submit their photographs impersonating the band members for a live evaluation that took place at the Empire State Building, on March 21, 2025.{{cite web |url=https://campaign.aptivada.com/terms/1758782 |title=Jonas Brothers Look Alike Contest (the "Contest") Official Rules |author= |website=campaign.aptivada.com |access-date=March 21, 2025 }}

On March 25, 2025, the Jonas Brothers announced that they would be taking JonasCon on the road for stadium concerts of the Jonas20: Living the Dream Tour,{{cite magazine |url=https://people.com/jonascon-hitting-the-road-jonas-brothers-fan-experience-coming-to-city-near-you-exclusive-11703349 |title=JONASCON Is Hitting the Road — See If the Jonas Brothers Fan Experience Is Coming to a City Near You (Exclusive) |magazine=People |last=Schonfeld |first=Alexandra |date=March 25, 2025 |access-date=March 25, 2025 }} starting on August 10, at the MetLife Stadium, and ending on September 6, 2025, at the Dodger Stadium.{{cite magazine |url=https://www.hollywoodreporter.com/news/music-news/jonas-brothers-jonascon-on-tour-select-stops-1236172869/ |title=Jonas Brothers Take Fan Experience JonasCon on the Road For Select Show Stops |magazine=The Hollywood Reporter |last=Fell |first=Nicole |date=March 25, 2025 |access-date=April 1, 2025 }} These ten new dates will feature the convention in the form of pre-show events, free for all the ticket holders.

Activities and events at the convention included live performances from the Jonas Brothers, the All-American Rejects, Big Time Rush, and Boys Like Girls; retail takeovers; JonasCon trading post; Q&A panels and trivia games; a keynote event; interactive and immersive art installation; karaoke; DJ sets; special guests (including Deleasa and Camp Rock cast members; a Camp Rock themed bar; Z100 broadcast; Jonas pizza; exclusive merchandising; miniature golf; dream wheel; Jonas Museum; the 2005 Jonas van signing; a fan portrait studio; JonasCon game room; giveaways; laser tag; shake by the Ocean Milkshake Bar; a escape room; Nellie's Southern Kitchen; and jewelry stand for Danielle Jonas Co.

The Jonas Brothers announced that, in 2025, they would celebrate their 20th anniversary with a lot of surprises for the fans.{{cite web |url=https://www.live955.com/jonas-brothers-promise-new-music-soundtrack-live-album-for-2025/ |title=Jonas Brothers promise new music, soundtrack, live album for 2025 |website=KBFF |author= |date=February 14, 2025 |access-date=February 24, 2025 }} Along with the JonasCon announcement, the brothers also teased that they would be releasing new Jonas Brothers music, solo music, a live concert album, and a soundtrack, with other surprises yet to be revealed.

File:Jonas Brothers Massey Hall concert poster.png, in Toronto, on February 15, 2025.]]

On February 15, 2025, to kickstart the celebrations, the Jonas Brothers performed a concert at Massey Hall, in Toronto.{{cite magazine |url=https://ca.billboard.com/music/concerts/jonas-brothers-massey-hall-concert |title=Jonas Brothers Announce Surprise Anniversary Concert at Toronto's Massey Hall This Weekend |magazine=Billboard Canada |last=Long Decter |first=Rosie |date=February 14, 2025 |access-date=February 24, 2025 }} The concert was conceptualized around the 20th anniversary theme: "20 years. 20 songs. 2,000 tickets. 20:00 ET. $20".{{cite web |url=https://nowtoronto.com/news/jonas-brothers-announce-surprise-toronto-show/ |title='20 Years, 20 Songs, $20': Jonas Brothers announce surprise Toronto show, fans scramble for tickets |website=Now Toronto |last=Dolor |first=Patricia |date=February 14, 2025 |access-date=February 16, 2025 }} During the event, the brothers took song requests from the fans, and performed songs spanning their entire career, along with solo Nick Jonas and DNCE songs. The 2019 single, "Like It's Christmas", was incorporated to the set list, in order for the event to be used for filming some scenes for their upcoming Christmas movie, set to be released at the end of 2025, on Disney+.{{cite magazine |url=https://ca.billboard.com/music/concerts/jonas-brothers-toronto-massey-hall |title=Christmas Comes Early at Jonas Brothers' Surprise Toronto Concert |magazine=Billboard Canada |last=Long Decter |first=Rosie |date=February 17, 2025 |access-date=February 24, 2025 }}

On March 22, 2025, the Jonas Brothers partnered with New York's traditional pizzeria Joe's Pizza, in anticipation for the convention.{{cite web |url=https://www.cbsnews.com/newyork/video/joes-pizza-becomes-jonas-pizza-for-special-jonas-brothers-event/ |title=Joe's Pizza becomes "Jonas Pizza" for special Jonas Brothers event |author= |website=CBS News |date=March 22, 2025 |access-date=March 23, 2025 }} The store, located in Greenwich Village, Manhattan, New York City, was remodeled to display a changed logo, "Jonas Pizza".{{cite web |url=https://pix11.com/news/local-news/hundred-of-fans-gather-at-east-village-pizza-shop-for-jonas-brothers-jonas-pizza/ |title=Hundred of fans gather at East Village pizza shop for Jonas Brothers 'Jonas Pizza' |last=Euzarraga |first=Matthew |website=PIX11 |date=March 22, 2025 |access-date=March 23, 2025 }} Apart from the pizzas, the store sold merchandise and custom items, all related to the band. The band members, along side younger brother, Frankie Jonas, and Deleasa were present for the event.

The brothers appeared on Good Morning America on March 21, 2025, in anticipation for JonasCon.{{cite web |url=https://www.goodmorningamerica.com/culture/story/jonas-brothers-drop-new-single-20th-anniversary-channel-120020700 |title=Jonas Brothers drop new single for 20th anniversary, channel their classic early sound |last=McCarthy |first=Kelly |website=Good Morning America |date=March 21, 2025 |access-date=March 21, 2025 }} During the interview, they announced a 20th anniversary-themed tour, called Jonas20: Living the Dream Tour.{{cite magazine |url=https://www.billboard.com/music/pop/jonas-brothers-kick-off-date-jonas-20-living-the-dream-tour-1235928289/ |title=Jonas Brothers Announce Kick-Off Date for Jonas 20: Living the Dream Tour |last=Kaufman |first=Gil |magazine=Billboard |date=March 21, 2025 |access-date=March 21, 2025 }} The tour is set to begin in August 2025, with a concert at the MetLife Stadium, in New Jersey.{{cite magazine |url=https://www.rollingstone.com/music/music-news/jonas-brothers-living-the-dream-tour-metlife-stadium-show-1235301359/ |title=Jonas Brothers to Launch 20th Anniversary Living the Dream Tour with Hometown Stadium Show |last=Paul |first=Larisha |magazine=Rolling Stone |date=March 21, 2025 |access-date=March 23, 2025 |url-access=subscription }} The venue was chosen as a representation of a "full circle" for the band, who started their careers performing in small venues and shopping malls in the city.{{cite web |url=https://abcnews.go.com/GMA/Culture/jonas-brothers-drop-new-single-20th-anniversary-channel/story?id=120020700 |title=Jonas Brothers drop new single for 20th anniversary, channel their classic early sound |last=McCarthy |first=Kelly |website=ABC |date=March 21, 2025 |access-date=March 21, 2025 }} During JonasCon, they announced 43 concerts across North America with the All-American Rejects, Boys Like Girls and Marshmello serving as supporting acts on select dates.{{cite magazine |url=https://www.billboard.com/music/music-news/jonas-brothers-living-the-dream-tour-dates-north-america-1235929375/ |title=Jonas Brothers Reveal 20th Anniversary Living the Dream Tour Dates |last=Peters |first=Mitchell |magazine=Billboard |date=March 23, 2025 |access-date=March 23, 2025 |url-access=subscription }}{{cite web |url=https://consequence.net/2025/03/the-jonas-brothers-jonas20-living-the-dream-tour/ |title=The Jonas Brothers announce 20th anniversary stadium tour |last=Harrison |first=Scoop |website=Consequence |date=March 23, 2025 |access-date=March 23, 2025 }} It was revealed that, in addition to the band's own music, solo projects from Joe and Nick Jonas, the Administration, Deleasa and DNCE will be performed during the concert.{{cite magazine |url=https://www.rollingstone.com/music/music-news/jonas-brothers-20th-anniversary-living-the-dream-tour-dates-1235301619/ |title=Jonas Brothers Detail 20th Anniversary Living the Dream Tour |last=Kreps |first=Daniel |magazine=Rolling Stone |date=March 23, 2025 |access-date=March 23, 2025 |url-access=subscription }}

On March 13, 2025, the Jonas Brothers announced the single "Love Me to Heaven",{{cite magazine |url=https://www.billboard.com/music/pop/jonas-brothers-release-date-love-me-to-heaven-single-1235921203/ |title=Jonas Brothers Announce Release Date For 'Love Me To Heaven' Single |last=Kaufman |first=Gil |magazine=Billboard |date=March 13, 2025 |access-date=March 18, 2025 }} which was released on March 21, 2025, through Republic Records.{{cite magazine |url=https://www.rollingstone.com/music/music-news/jonas-brothers-love-me-to-heaven-single-1235300802/ |title=Jonas Brothers Celebrate Anniversary With New Song 'Love Me to Heaven' |magazine=Rolling Stone |last=Zemler |first=Emily |date=March 21, 2025 |access-date=March 21, 2025 |url-access=subscription }} The song was first teased on February 15, at the Massey Hall concert,{{cite web |url=https://collider.com/jonas-brothers-love-me-to-heaven-release-date/ |title=The Jonas Brothers' New Single Is Coming Sooner Than You Thought |last=Kazi |first=Safeeyah |website=Collider |date=March 17, 2025 |access-date=March 18, 2025 }} and is part of the band's 20th anniversary celebration.{{cite magazine |url=https://www.billboard.com/music/pop/jonas-brothers-release-love-me-to-heaven-1235928221/ |title=Jonas Brothers Drop 'Love Me To Heaven': Stream It Now |last=Lynch |first=Jessica |magazine=Billboard |date=March 21, 2025 |access-date=March 21, 2025 }} During an interview for Good Morning America, Nick revealed that the song serves as a lead single for their upcoming seventh studio album, Greetings from Your Hometown, set to be released on August 8, 2025, with more informations being revealed during the convention.

{{reflist}}

• {{Official website|https://jonasbrothers.com/jonas-con/register}}
• [https://www.youtube.com/watch?v=iZmLPkcmzJI 20 Years of Jonas Brothers] at YouTube
• [https://www.youtube.com/watch?v=2c9wrFWjDp8 Welcome To JONASCON] at YouTube
• [https://www.youtube.com/watch?v=rufNIpwqDQs JONASCON 2025: Living The Dream Tour - Jonas Brothers Keynote & Live Performance] at YouTube

{{Jonas Brothers}}

Category:Jonas Brothers

Category:Fan conventions

Category:Events in East Rutherford, New Jersey