KJAV

This station received its original construction permit from the Federal Communications Commission on October 9, 1979.{{cite web |publisher=FCC Media Bureau |title=Application Search Details (BPH-10779) |url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/app_det.pl?Application_id=334 |date=October 9, 1979}} The new station was assigned the KJAV call sign by the FCC on January 14, 1980.{{cite web |title=Call Sign History |url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/call_hist.pl?Facility_id=51957&Callsign=KJAV |publisher=FCC Media Bureau CDBS Public Access Database |access-date=March 14, 2011}} KJAV received its license to cover from the FCC on October 23, 1980.{{cite web |publisher=FCC Media Bureau |title=Application Search Details (BLH-19800826AG) |url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/app_det.pl?Application_id=23076 |date=October 23, 1980}} In 1987, KJAV was sold to La Radio Cristiana Network, a network of Spanish-language Christian radio stations owned by evangelist and musician Paulino Bernal.{{cite web |publisher=FCC Media Bureau |title=Application Search Details (BALH-19860825GU) |url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/app_det.pl?Application_id=91558 |date=May 4, 1987}} La Radio Cristiana Network sold the station to BMP Radio for a recorded $7 million in 2004.{{cite news |work=Broadcasting & Cable |title=Deals - 2004-11-08 |url=http://www.broadcastingcable.com/article/92696-Deals.php |date=November 7, 2004}}{{cite web |publisher=FCC Media Bureau |title=Application Search Details (BALH-20041026AGC) |url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/app_det.pl?Application_id=1019876 |date=January 16, 2005}}

After the station was purchased by BMP Radio, the KJAV transitioned to a rhythmic oldies format, rebranding as "Jammin 104.9 The Valley's Old School". The station had a morning show on weekdays with Tony Fornia and then played music with no disc jockeys afterward. In August 2007, the station announced that it would soon change formats accompanied by the R.E.M. song "It's the End of the World as We Know It (And I Feel Fine)" just before starting every commercial break.

In mid-September 2007, the station changed formats to Jack FM. In 2009, Jack FM began broadcasting the games of the NBA Development League's Rio Grande Valley Vipers.

Between February 17, 2011 and March 3, 2011, KJAV's call sign was changed to KRIO-FM. The station's sign was changed back to KJAV in March 2011. In 2013, BMP sold the station along with five sister stations to MBM Texas Valley LLC for a purchase price of $2.5 million; the station was sold for $2.2 million to Bi-Media, LLC, in 2015. Following the purchase by Bi-Media, KJAV rebranded as Ultra 104.9.{{cite web |work=Arbitron |title=Station Information Profile |url=http://www.arbitron.com/radio_stations/station_information.htm |access-date=July 16, 2009}}

In July 2018, KJAV was sold to Pastor Sergio Villarreal for $918,000. In June 2023, Christian Ministries of the Valley, Inc. purchased the station for $1.45 million. On November 1, 2023, KJAV changed their format from Spanish-language adult contemporary to Contemporary Christian music, rebranding as "Life Radio 104.9".[https://radioinsight.com/headlines/260559/life-radio-comes-alive-in-the-rio-grande-valley/ Life Radio Comes Alive in the Rio Grande Velley] Radioinsight - November 1, 2023

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{{FM station data|51957|KJAV}}

{{McAllen-Brownsville-Harlingen Radio}}

{{Religious Radio Stations in Texas}}

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JAV

Category:Radio stations established in 1980

Category:Hidalgo County, Texas

Category:1980 establishments in Texas