KSOF (FM)
{{short description|Radio station in Dinuba–Fresno, California}}
{{Use mdy dates|date=January 2025}}
{{more citations|date=January 2025}}
{{Infobox radio station
| name = KSOF
| logo = Soft_Rock_98.9_2019.jpg
| logo_upright = .8
| city = Dinuba, California
| country = US
| area = Visalia Metropolitan Area
| frequency = {{Frequency|98.9|MHz}} {{HD Radio}}
| branding = Soft Rock 98.9
| language = English
| format = Adult contemporary
| subchannels = HD2: 80's hits "Lost 80s Hits"
| affiliations = {{ubl|Compass Media Networks|Premiere Networks}}
| owner = iHeartMedia, Inc.
| licensee = iHM Licenses, LLC
| sister_stations = KALZ, KBOS-FM, KCBL, KFBT, KFSO-FM, KHGE, KRDU, KRZR
| airdate = {{start date and age|1975|6|5}}
| former_callsigns = {{ubl|KLTA (1975–1983)|KOJY (1983–1990)|KJOI (1990–1997)}}
| callsign_meaning = Soft rock
| licensing_authority = FCC
| facility_id = 54560
| class = B
| erp = 19,000 watts
| haat = {{convert|250|m|ft|sp=us}}
| coordinates = {{coord|36|38|11.80|N|118|56|33.6|W|region:US-CA_type:landmark}}
| webcast = {{ubl|{{IHeartRadio|soft-rock-989-153}}|HD2: {{iHeartRadio|lost-80s-7934}}}}
| website = {{URL|https://softrock989.iheart.com/}}
}}
KSOF (98.9 FM "Soft Rock 98.9") is a commercial radio station licensed to Dinuba, California, and serving the Visalia Metropolitan Area, owned by iHeartMedia, Inc.{{cite web|url=http://www.fcc.gov/fcc-bin/fmq?call=KSOF |title=KSOF Facility Record |work=United States Federal Communications Commission, audio division }} KSOF carries an adult contemporary radio format. Most of its programming is syndicated: "Valentine in the Morning" comes from co-owned KBIG Los Angeles, afternoon drive time is from John Tesh's "Intelligence for Your Life", and evenings feature the call-in and dedication show "Delilah." KSOF's studios and offices are located on Shaw Avenue in North Fresno
KSOF has an effective radiated power (ERP) of 19,000 watts. Its transmitter tower is off Pierce Valley Drive atop Eshom Point, in Badger, California. KSOF broadcasts in the HD Radio hybrid format; the station's HD2 subchannel plays 1980s music branded as "Lost 80s Hits", which can also be heard on iHeartRadio.
History
On June 5, 1975, the station signed on as KLTA.[https://www.americanradiohistory.com/Archive-BC-YB/1977/C%20Section%20Radio%20Broadcasting%20Yearbook%201977%20P-6.pdf Broadcasting Yearbook 1977 page C-19. Retrieved January 31, 2025.] It was the FM counterpart of KRDU (1130 AM). They were owned by the Dinuba Radio Company with studios on North Alta Avenue.
On October 26, 1983, the station changed its call sign to KOJY, calling itself "K-Joy." On February 12, 1990, the station changed its call letters to KJOI. Then on October 17, 1997, it switched to the current KSOF.{{cite web|url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/call_hist.pl?Facility_id=54560&Callsign=KSOF |title=KSOF Call Sign History |work=United States Federal Communications Commission, audio division }}
In the mid-1970s through the early 1990s, the station had an easy listening format. In late 1990, the station switched to a soft adult contemporary format and was named "Lite FM". The station used the "Lite" name until October 1997, when it became "Soft Rock 98.9". In the early 2000s, KSOF moved into a mainstream AC direction.
In October 2008, former Portland, Oregon radio personality Teri Ann Schlesser became the midday DJ, music director and public service director. Formerly with the Nelson & Terry Show on KRSK, Schlesser replaced Kristen Kelley who moved on to program another radio station.
On the morning of October 27, 2011, morning hosts "Brady and Rose" (Mike Brady and Rose Ortega) were replaced by "Bronson and Christine" (Bob Bronson and Christine Nagy) from New York City sister station WLTW. In 2018, Schlesser moved into the morning drive time shift, the station's only live DJ. Schlesser was later replaced with Valentine in the Morning from KBIG Los Angeles.[https://www.insideradio.com/free/sean-valentine-inks-multi-year-deal-to-continue-in-mornings-at-l-a-s-kbig/article_4952e0f0-a3a6-11ec-9d7e-873e3278d3d0.html InsideRadio.com "Sean Valentine Inks Mulit-Year Deal" March 22, 2023. Retrieved January 31, 2025.]
References
{{Reflist}}
External links
- {{FM station data|54560|KSOF}}
- {{Cite web|url= https://cdbs.recnet.com/corres/?doc=73017 |title= History Cards for KSOF|publisher=Federal Communications Commission}} (Guide to reading History Cards)
{{Visalia-Tulare Radio}}
{{Adult Contemporary Radio Stations in California}}
{{IHeartMedia}}
Category:1975 establishments in California
Category:IHeartMedia radio stations
Category:Mainstream adult contemporary radio stations in the United States
Category:Radio stations established in 1975
{{California-radio-station-stub}}