KuToo movement

KuToo was started in 2019 by Yumi Ishikawa, a Japanese actress, freelance writer, and part-time funeral parlor worker. Many businesses in Japan require women employees to wear heels of between five and seven centimeters, or 1.9 and 2.75 inches, in height. Ishikawa found shoes of this type to be inconvenient and uncomfortable at work, and complained on Twitter about wearing them. Her comment received nearly 30,000 retweets and more than 60,000 likes, and other women shared their own stories of discomfort with heels, posting photos of their bloodied and blistered feet.{{Cite web|url=https://daily.jstor.org/what-is-the-kutoo-movement/|title=What Is the #KuToo Movement?|last=Rachelle|first=Vivian|date=2019-08-28|website=JSTOR Daily|language=en-US|access-date=2019-09-01}}

Ishikawa then collected 18,856 signatures for a petition on not forcing women to wear high heels in the workplace and presented it to Ministry of Health, Labour and Welfare.{{Cite news|url=https://www.reuters.com/article/us-japan-women-high-heels-idUSKCN1T50G5|title=#KuToo no more! Japanese women take stand against high heels|date=2019-06-06|work=Reuters|access-date=2019-10-29|language=en}}{{cite web|url=https://www.japantimes.co.jp/news/2019/06/03/business/japan-group-files-petition-ban-dress-codes-requiring-women-wear-high-heels-work/|title=Group files petition to ban dress codes in Japan requiring women to wear high heels at work|work=The Japan Times|date=2019-06-03|accessdate=2019-06-06}} At the parliamentary committee session of Health, Labour and Welfare on June 5, 2019, Minister of Health, Labour and Welfare said "in terms of work place safety, it is very important for employer to consider whether clothing and foot wear can lead backpain or slipping incident etc. and necessary safety procedures shall be taken according to the individual workplace condition", "requiring Women to wear heels in workplace shall be done within the reasonable necessity and range of reasonable necessity is determined based on common sense with considering to the individual work place condition", "requiring worker with foot injury to wear heels without necessity can be considered to be power harassment",{{cite web|url=https://kokkai.ndl.go.jp/#/detail?minId=119804260X02220190605¤t=1|title=No198 Japanese House of Representatives Session minutes remark No.059,No.063,No.069|date=2019-06-03|accessdate=2020-05-23}}{{cite web|url=https://www.asahi.com/articles/ASM6566MNM65ULFA04B.html|archive-url=https://web.archive.org/web/20220520053937/https://www.asahi.com/articles/ASM6566MNM65ULFA04B.html|script-title=ja:職場でハイヒール強制「業務上必要なら」　厚労相が容認|language=ja|publisher=The Asahi Shimbun|date=5 June 2019|archive-date=20 May 2022|access-date=26 November 2022}} but his remarks were interpreted quite differently by different media outlets. One is that the minister said he could not condone forcing women to wear high heels in the workplace, and the other is that the minister condoned forcing women to wear high heels in the workplace.{{cite web|url=https://www.j-cast.com/2019/06/06359462.html?p=all|archive-url=https://web.archive.org/web/20220827024248/https://www.j-cast.com/2019/06/06359462.html?p=all|title=パンプス強制、根本答弁は「容認する発言ではない」厚労省が見解示す|publisher=J Cast News|date=2019-06-06|archive-date=27 August 2022|accessdate=2020-05-23}} In response to a press inquiry seeking the truth, the Ministry of Health, Labour and Welfare described the minister's remarks as "While it is unacceptable to force women to wear high heels in circumstances that result in accidents or injury, neither can the government prohibit companies from requiring female employees to wear high heels unless they are beyond what is necessary and reasonable in the course of business in accordance with conventional wisdom."

One reason for the apathy of Japanese Diet members toward this issue may be the prevalence of men in positions of power who lack experience using high heels. While Japanese business culture is also rigid about men's clothing and puts pressure on male workers to dress in specific ways, this does not cause them physical pain and injury. In June 2019, Ishikawa organized an event in Tokyo where men tried on high-heeled shoes and attempted to walk in them, allowing them to experience firsthand the pain and discomfort that such shoes cause many women.

In addition to the strict expectations around professional footwear for women, many companies are now requiring women to not wear glasses because it gives off a "cold impression".{{cite news|date=8 November 2019|title=Japan 'glasses ban' for women at work sparks backlash|work=BBC News|url=https://www.bbc.com/news/business-50342714|access-date=18 April 2020}} This dress code provision reinforces the #KuToo movement’s perspective that strict professional dress codes for women exist as a discriminatory practice. Ishikawa also spoke out against the discriminatory nature of these new professional dress codes.{{cite news |last1=JIJI |first1=AFP |title=Anti-high heels campaigner steps up to battle Japan's 'glasses ban' |url=https://www.japantimes.co.jp/news/2019/12/04/national/japanese-anti-high-heels-campaigner-steps-fight-glasses-ban/#.Xptp-8hKhPY |newspaper=The Japan Times Online |access-date=18 April 2020 |date=December 4, 2019}} Women in Japan are speaking out using the hashtag "glasses are forbidden" on social media, with many asking officials to take a second looks at the rules.{{cite web |last1=［編集部］ |first1=竹下 郁子 ［編集部］ |title=Women who are prohibited from wearing glasses at work. From "whole mannequin" acceptance to nurses |url=https://www.businessinsider.jp/post-201013 |website=Business Insider |date=24 October 2019 |access-date=18 April 2020}}

Ishikawa has since expanded the movement from shoes to a broader spectrum of women's rights issues in Japan. Ishikawa often speaks out against social inequalities in Japan, such as slut-shaming culture and the societal expectations of women to remain silent, noting how this prevents them from speaking out against injustice.{{cite web |last1=Inagaki |first1=Kana |title='I was unashamed': Yumi Ishikawa on fighting sexism in Japan |url=https://www.ft.com/content/71b33e5c-1625-11ea-9ee4-11f260415385 |website=Financial Times |access-date=18 April 2020 |date=December 5, 2019}}

In her newly released book, Ishikawa writes about how being angry makes someone appear unlikable and hysteric. Japanese culture frowns upon the outward expression of emotion. Ishikawa expresses how good it feels to go against this expectation and be angry.

Women using the #KuToo tag have compared wearing high heels to foot binding. Many women work long hours on their feet and/or in uncomfortable positions. This can lead to foot pain and conditions such blisters and bunions that interfere with work and well-being.{{Cite web|url=https://qz.com/1697589/japans-kutoo-movement-rejects-mandatory-high-heels-for-women/|title=Japan's #KuToo movement is fighting back against regressive dress codes for women|last=Rachelle|first=Vivian|website=Quartz|language=en|access-date=2019-10-29}}{{Cite journal|last1=Barnish|first1=Maxwell S.|last2=Barnish|first2=Jean|date=2016-01-01|title=High-heeled shoes and musculoskeletal injuries: a narrative systematic review|journal=BMJ Open|language=en|volume=6|issue=1|pages=e010053|doi=10.1136/bmjopen-2015-010053|issn=2044-6055|pmid=26769789|pmc=4735171|doi-access=free}}

High heel shoes pose many physical risks aside from blistering and bleeding. Regular use has been associated with increased rates of first person injury and musculoskeletal pain. High heel shoes can create lasting negative effects when worn in constant use above two inches, like the women in Japan are expected to wear. Regular wear can cause lower back,{{Cite journal|last1=Lee|first1=Chang-Min|last2=Jeong|first2=Eun-Hee|last3=Freivalds|first3=Andris|date=2001|title=Biomechanical effects of wearing high-heeled shoes|journal=International Journal of Industrial Ergonomics|volume=28|issue=6|pages=321–326|doi=10.1016/s0169-8141(01)00038-5|issn=0169-8141}} hip,{{Cite web|date=2019-11-08|title=Are High Heels Bad For Your Health? - Featured, Health Topics, Orthopedics|url=https://www.hackensackmeridianhealth.org/HealthU/2019/11/08/are-high-heels-bad-for-your-health/|access-date=2020-12-29|website=Hackensack Meridian Health|language=en-US}} and knee issues,{{Cite journal|last1=Kerrigan|first1=D. Casey|last2=Lelas|first2=Jennifer L.|last3=Karvosky|first3=Mark E.|date=2001|title=Women's shoes and knee osteoarthritis|url=https://doi.org/10.1016/S0140-6736(00)04312-9|journal=The Lancet|volume=357|issue=9262|pages=1097–1098|doi=10.1016/s0140-6736(00)04312-9|pmid=11297965|s2cid=39030525|issn=0140-6736}} which can lead to osteoarthritis. Osteoarthritis occurs when the cartilage between bones wears away such that the bones start to grind together with movement. Regular wear can also shorten the Achilles tendon, as well as tighten and reshape the calf muscles to adjust to the pressure.{{cite web |title=HIGH HEELS: THE HEALTH RISKS |url=https://wvorthocenter.com/high-heels-health-risks/ |website=WV Ortho Center |date=4 June 2018 |access-date=18 April 2020}}

In Japan, employer’s obligation to ensure workplace safety is already established (:ja:労働契約法#安全配慮義務). The then prime minister said “In each workplace, as a first step, it’s important that both employer and employee talk each other based on existing related laws.”{{cite web|url=https://kokkai.ndl.go.jp/#/detail?minId=120115261X00520200303¤t=1/|title=201回国会 参議院 予算委員会 第5号 令和2年3月3日|date=2020-03-03|accessdate=2020-05-24}}

Public opinion in Japan on the #KuToo movement has varied. Ishikawa claimed that her tweet has received more publicity from countries other than Japan. She described Japan as viewing the movement in terms of health concerns rather than discrimination based on gender. In answer to questions from Kanako Otsuji, a member of the opposition Constitutional Democratic Party of Japan, Health and Labor Minister Takumi Nemoto responded to Ishikawa's petition by claiming that wearing high heels is acceptable when it is necessary and appropriate for socially acceptable work, but that forcing women to wear certain shoes without a work-related reason is power harassment.{{cite web|url=https://kokkai.ndl.go.jp/#/detail?minId=119804260X02220190605¤t=1|title=No198 Japanese House of Representatives Session minutes remark No.059,No.063,No.069|date=2019-06-03|accessdate=2020-05-23}}{{cite web|url=https://www.asahi.com/articles/ASM6566MNM65ULFA04B.html|archive-url=https://web.archive.org/web/20220520053937/https://www.asahi.com/articles/ASM6566MNM65ULFA04B.html|script-title=ja:職場でハイヒール強制「業務上必要なら」　厚労相が容認|language=ja|publisher=The Asahi Shimbun|date=5 June 2019|archive-date=20 May 2022|access-date=26 November 2022}} When asked during the same session, Emiko Takagai, Deputy Minister of Health, Labor and Welfare, stated that "she does not believe women should be forced to wear high heels."{{Cite web|title=Labor minister opposes banning female dress codes with high heels|url=https://english.kyodonews.net/news/2019/06/f9a4e96e5ca8-labor-minister-opposes-banning-female-dress-codes-with-high-heels.html|access-date=2021-05-15|website=Kyodo News|language=en}} A survey of Japanese women found that 60% of respondents viewed wearing high heel shoes as enforced by their workplace.{{Cite web|date=2019-06-12|title=Over 60% of women see rules on heels enforced at work, study finds|url=https://www.japantimes.co.jp/news/2019/06/12/national/social-issues/60-women-see-rules-heels-enforced-work-study-finds/|access-date=2020-09-27|website=The Japan Times|language=en-US}} During the March 2020 House of Councilor's Budget Meeting, former prime minister Shinzo Abe stated that "women should not have irrational rules that lead to pain imposed upon them."{{Cite web|date=2020-03-03|title=201回国会 参議院 予算委員会 第5号 令和2年3月3日|url=https://kokkai.ndl.go.jp/#/detail?minId=120115261X00520200303¤t=1/|access-date=2020-09-27|website=kokkai.ndl.go.jp}}

The #KuToo movement’s progression remains slow due to various obstacles solidified by long-standing views on gender roles in Japan and expectations of social conformity. Japanese views on gender roles remain traditional, with women being socially designed to childcare and domestic tasks, regardless of whether or not they have paid employment.{{cite magazine|last=Shoji|first=Hiroka|date=23 August 2018|title=A Tokyo medical school rigged exam results to favour men. But Japan's sexism problem runs even deeper|url=https://time.com/5374353/japan-sexism-me-too/|magazine=TIME}} The World Economic Forum listed Japan at 121 out of 153 countries in terms of measures for gender gaps in 2020,{{cite book |title=The Global Gender Gap Index 2020 rankings |date=2020 |publisher=World Economic Forum |page=9 |url=http://www3.weforum.org/docs/WEF_GGGR_2020.pdf}} indicating that societal expectations of women remain discriminatory. Traditional views on gender are reinforced through Japanese television and advertising, which continue to shape Japanese perceptions of reality.{{cite journal |last1=Yamamoto |first1=M |last2=Ran |first2=W |title=Should Men Work Outside and Women Stay Home? Revisiting the Cultivation of Gender-Role Attitudes in Japan |journal=Mass Communication and Society |date=2014 |volume=17 |issue=g |pages=920–942 |doi=10.1080/15205436.2013.860989 |s2cid=144672755 }} In advertisements, research has found that media that involved women were focused on cosmetics and clothes, whereas “men prevailed over women in the 'high-level business' and 'professional' categories by about 2 to 1.”{{cite journal |last1=Cooper-Chen |first1=A |last2=Leung |first2=E |last3=Cho |first3=S.H. |title=Sex roles in East Asian magazine advertising |journal=Gazette (Leiden, Netherlands) |date=1996 |volume=55 |issue=3 |pages=207–223 |doi=10.1177/001654929605500304|s2cid=145076994 }}

The #KuToo movement is part of a recent shift towards resisting traditional views of gender roles and fighting gender discrimination in Japan. Notably, it emerged shortly after the Tokyo Medical University entrance exam scandal. The school, one of the most highly regarded medical schools in Japan, was forced to admit that female applicants' exams scores had been regularly adjusted for more than ten years so as to lower the number of female students accepted.{{cite web |last1=Meixler |first1=Eli |title=A Japanese Medical School Will Admit Dozens of Women Rejected by a Sexist Exam |url=https://time.com/5448671/japan-medical-school-enroll-women-discrimination/ |website=Time |access-date=18 April 2020 |date=November 8, 2018}} Several other medical schools were later revealed to have done the same.{{Cite web|date=2019-06-19|title=Women outperform men after Japan medical school stops rigging exam scores|url=http://www.theguardian.com/world/2019/jun/19/women-outperform-men-after-japan-medical-school-stops-rigging-exam-scores|access-date=2020-09-27|website=The Guardian|language=en}} It also came after journalist Shiori Itō publicly spoke out against sexual harassment following her thwarted attempts to report her own sexual assault by Noriyuki Yamaguchi.{{Cite web|last1=Stewart|first1=Anna|last2=McKirdy|first2=Euan|last3=Ogura|first3=Junko|date=2018-04-22|title=Ignored, humiliated: How Japan is accused of failing survivors of sexual abuse|url=https://www.cnn.com/2018/04/22/asia/shiori-ito-japan-metoo-intl/index.html|access-date=2020-09-27|website=CNN}} Itō faced substantial backlash for speaking out, including being called an embarrassment and behaving immorally to advance her career. The harassment and threats became so severe that she eventually moved to the UK.{{cite web |last1=Rich |first1=Motoko |title=She Broke Japan's Silence on Rape |url=https://www.nytimes.com/2017/12/29/world/asia/japan-rape.html?auth=login-google |website=NY Times |access-date=18 April 2020 |date=December 9, 2017}} However, this did not stop her from pursuing a civil case, which she won.{{Cite web|date=2019-12-18|title=Shiori Ito, symbol of Japan's MeToo movement, wins rape lawsuit damages|url=http://www.theguardian.com/world/2019/dec/18/shiori-ito-symbol-of-japans-metoo-movement-wins-lawsuit-damages|access-date=2020-09-27|website=The Guardian|language=en}} She was chosen as one of TIME's 100 most influential people in 2020 for her legal and social justice work in the Me Too movement.{{Cite magazine|last=Ueno|first=Chizuko|date=2020-09-22|title=Shiori Ito: The 100 Most Influential People of 2020|url=https://time.com/collection/100-most-influential-people-2020/5888199/shiori-ito/|access-date=2020-09-27|magazine=Time}}

WomenomicsMatsui, K., Suzuki, H., Tatebe, K., & Akiba, T. 2014. Womenomics 4.0: Time to Walk the Talk. Japan Portfolio Strategy. Goldman Sachs. https://www.gspublishing.com/content/research/en/reports/2014/05/06/f4fe54f4-7d4a-4116-ba43-9e48f71b9bae.pdf. May 30, 2014. is a core part{{Cite news|last=Abe|first=Shinzo|date=2013-09-25|title=Shinzo Abe: Unleashing the Power of 'Womenomics'|language=en-US|work=Wall Street Journal|url=https://online.wsj.com/article/SB10001424052702303759604579091680931293404.html|access-date=2020-09-26|issn=0099-9660}} of Abenomics in which "women’s participation in the labor force is encouraged”.{{cite web|last1=Hayashikawa|first1=Maki|last2=Manns|first2=Mark|date=July 4, 2019|title=Japan's systemic barriers to gender equality|url=https://www.japantimes.co.jp/opinion/2019/07/04/commentary/japan-commentary/japans-systemic-barriers-gender-equality/#.XptTK8hKhPY|access-date=18 April 2020|website=Japan Times}} The initiative has made some difference in equalizing the professional field for women as well as provided evidence for the positive economic effects of having women in positions of power within companies.{{Cite book|last=Matsui|first=Kathy|url=https://doi.org/10.18356/a6abd23b-en|title=Women Shaping Global Economic Governance|publisher=CEPR Press|year=2019|isbn=978-1-912179-23-7|editor-last=González|editor-first=Arancha|location=London, UK|pages=151–160|chapter=Is womenomics working?|doi=10.18356/a6abd23b-en|s2cid=199251957|editor-last2=Jansen|editor-first2=Marion}} However, it has not succeeded at placing a significant number of women in positions of power or addressed the deeply rooted societal expectations related to progressing women’s rights in the workplace. This was recently exemplified by the economic impact of the COVID-19 pandemic in 2020, notably the lack of job security endemic to a female labor force made up of a majority of "non-regular workers" whose income is perceived as supplementary to that of an assumed male partner.{{Cite news|last1=Yamamitsu|first1=Eimi|last2=Sieg|first2=Linda|date=2020-06-11|title=Japanese women bear brunt of recession as pandemic unravels Abe's 'Womenomics'|language=en|work=Reuters|url=https://www.reuters.com/article/us-health-coronavirus-japan-women-idUSKBN23I3JA|access-date=2020-09-26}} Additionally, there is some concern that the gains made so far are at risk following the resignation of Abe in August 2020 and the uncertain economic vision and conservative leanings of incomer Yoshihide Suga.{{Cite news|last=Ishizuka|first=Yukio|date=September 23, 2020|title=Suga inherits Abe's broken promise: to empower Japan's women|work=Nikkei|url=https://asia.nikkei.com/Politics/Japan-after-Abe/Suga-inherits-Abe-s-broken-promise-to-empower-Japan-s-women}}{{Clarify timeframe|date=October 2022}}

• Cosmetics policy
• Gender-based dress codes
• High heel policy

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Category:2019 in women's history

Category:High-heeled footwear

Category:Feminist movements and ideologies

Category:Women in Japan

Category:Feminism in Japan

Category:2019 in Japan