Kum & Go

The chain was founded by William A. Krause and Tony S. Gentle, who founded the Hampton Oil Company in Hampton, Iowa, in 1959. Hampton Oil eventually became the Krause Gentle Corporation, and is today a part of Krause Group.

In 1963, Krause Gentle introduced the company's first convenience stores, selling both fuel and merchandise items, in which they changed their gas station into a "station store".{{cite web|title=Kum & Go History|url=http://www.kumandgo.com/about/about_history.aspx|access-date=2008-08-24 |archive-url = https://web.archive.org/web/20080624110428/http://www.kumandgo.com/about/about_history.aspx |archive-date = 2008-06-24}}

The Kum & Go name was adopted in 1975{{cite web |title=Kum & Go - Trademark by Kum & Go, L.C. |url=http://www.trademarkia.com/kum--go-73160108.html |access-date=2010-12-08 |publisher=Trademarkia}} to unify the company's array of stores under a single brand.

Sales of Kum & Go-branded merchandise spiked after Johnny Knoxville was seen wearing a black Kum & Go T-shirt with the tagline "We go all out!" during a scene in the 2006 movie Jackass Number Two.{{cite news|first=David|last=Elbert|title=How convenient! Film comes out, T-shirt sales go up|work=The Des Moines Register|date=2006-12-19|page=1D}} Knoxville wore the shirt due to its suggestiveness (cum and go) while some fans who had never heard of the store believed it was pornography related.

In 2021, Kum & Go was involved in a public relations scandal when TikTok influencer Kyle Scheele was hired to stage a prank in which Scheele would place a cardboard cutout of himself advertising the "Kyle Scheele meal". Scheele created a TikTok video regarding the prank that amassed millions of views, in which he did not disclose Kum & Go's involvement. He later revealed that the meal would become an actual product for Kum & Go stores, including two slices of pizza and a Red Bull. It was later revealed, however, that Scheele was hired by Kum & Go in a marketing stunt, and that his original video was staged.{{Cite web |last=Miller |first=Shannon |date=2021-11-19 |title=An Inside Look at Kum & Go's Viral Kyle Scheele Meale Stunt |url=https://www.adweek.com/social-marketing/have-you-heard-of-kum-gos-kyle-scheele-meale-a-look-inside-the-stunt-that-swept-tiktok/ |access-date=2023-11-03 |website=www.adweek.com |language=en-US}}

In 1988, Krause Gentle moved the company's corporate headquarters to West Des Moines. Kum & Go went through a period of rapid expansion in the late 1990s and early 2000s. In addition to building new stores, Krause Gentle acquired unwanted stores from chains such as 7-Eleven, QuikTrip, and Git 'n' Go and converted them to Kum & Go stores.

In 2007 and 2008, Kum & Go sold more than 40 of its smaller stores in order to focus on building larger stores ranging in size from 3,600 to {{convert|5000|sqft|m2}}.{{cite news |title=Kum & Go To Sell 21 Locations |url=https://csnews.com/kum-go-sell-21-locations |access-date=19 August 2020 |work=Convenience Store News |date=2 May 2008}} In 2010, the company announced a major expansion of 100 stores throughout the Midwest and included Kansas for the first time.{{cite news|url=https://www.cspdailynews.com/technologyservices/kum-go-quiktrip-add-transfund-atms|title=Kum & Go, QuikTrip Add TransFund ATMs|date=2006-10-10|work=CSP|access-date=2020-02-11}}

It was announced in June 2011 that Kum & Go had reached agreement to sell twenty-two stores, again mostly in smaller rural communities, to rival Casey's General Stores. According to Kum & Go CEO Kyle J. Krause, the sale allowed for reinvestment in other stores and helped drive long-term growth.{{cite web|url=http://dailyiowegian.com/local/x1517687802/Caseys-to-purchase-22-Kum-Go-stores-in-Iowa|title=Casey's to purchase 22 Kum & Go stores in Iowa|publisher=The Daily Iowegan|date=2011-06-03|access-date=2011-06-06}}

On June 1, 2018, Kum & Go named fourth-generation family member Tanner Krause as president, with his father, CEO and President Kyle Krause, becoming chairman and CEO.{{Cite web|url=https://businessrecord.com/Content/Default/All-Latest-News/Article/Tanner-Krause-named-Kum-Go-president-Kyle-Krause-now-chairman/-3/248/82571|title=Tanner Krause named Kum & Go president; Kyle Krause now chairman|website=Business Record|language=en-us|access-date=2020-02-28}}

In 2018, Kum & Go moved its headquarters to the Renzo Piano-designed Krause Gateway Center in downtown Des Moines.{{cite news|url=https://whotv.com/2018/11/12/multi-million-dollar-kum-go-headquarters-opens-heres-how-you-can-get-a-tour/|title=Multi-Million Dollar Kum & Go Headquarters Opens; Here's How You Can Get a Tour|date=2018-11-12|work=WHOTV|access-date=2020-02-11}} In the following year, the company was ranked 178th on Forbes magazine's list of the largest private companies in the United States, ranking second to Hy-Vee among companies based in Iowa.{{cite news|url=https://www.forbes.com/largest-private-companies/list/|title=The Largest Private Companies|date=2019-10-28|work=Forbes|access-date=2020-02-28}}

In addition to Kum & Go, Krause Group owns and operates the Des Moines Menace soccer team as well as Italian Serie A side Parma, Solar Transport, Teamwork Ranch, Dalla Terra Ranch, and Italian wineries Vietti and Enrico Serafino.{{Cite web|url=https://www.desmoinesregister.com/story/money/business/new-business/2016/07/14/kum-go-italy-winery/87076614/|title=Kum & Go chief buys winery|last=Johnson|first=Patt|website=Des Moines Register|language=en|access-date=2020-02-28}}

In 2022, Kum & Go announced the company would be opening 20 to 25 stores in the Boise metropolitan area in the coming years.{{cite news|url=https://boisedev.com/news/2022/02/02/kum-go-boise/ | title=Kum & Go chain plans dozens of Boise-area gas & convenience stores | date=2022-01-02 | work= Boise Dev | access-date=2022-01-04}}{{cite news|url=https://www.cspdailynews.com/mergers-acquisitions/kum-go-expand-idaho | title=Kum & Go to Expand Into Idaho | date=2022-01-03 |work=CSP Daily News |access-date=2022-01-04}}

In 2023, FJ Management, the parent company of Maverik, announced the acquisition of Kum & Go and Solar Transport from Krause Group.{{Cite web |last=Boland |first=Taylor |date=2023-04-21 |title=Maverik – Adventure's First Stop to Acquire Kum & Go and Solar Transport from Krause Group |url=https://www.kumandgo.com/strongmaverik-adventures-first-stop-to-acquire-kum-amp-go-and-solar-transport-from-krause-group-strong/ |access-date=2023-04-24 |publisher=Kum & Go |language=en-US}}{{Cite news |date=2023-04-21 |title=Maverik acquires Kum & Go to expand convenience stores into Midwest |url=https://www.fox13now.com/news/local-news/maverik-acquires-kum-go-to-double-convenience-store-locations |access-date=2023-04-24 |work=FOX 13 News Utah (KSTU) |language=en}} The stores in Colorado, Wyoming, Utah, and Idaho will be branded Maverik by 2024.{{Cite news |last=Jensen |first=Dave |date=2023-09-01 |title=Fan of Kum & Go? Their Stores Across Colorado Will Be Gone by 2024 |url=https://retro1025.com/kum-go-stores-going-away-in-colorado/ |access-date=2023-09-03 |work=Retro 102.5 |language=en}} On January 9, 2024, FJ announced that all Kum & Go stores will be renamed Maverik by 2025.{{Cite web |date=2024-01-09 |title=Maverik says no more Kum & Go in 2025 |url=https://www.ozarksfirst.com/top-stories/maverik-says-no-more-kum-go-in-2025/ |access-date=2024-01-10 |website=KOLR - OzarksFirst.com |language=en-US}}

File:Kum and Go exterior.jpg

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{{Commons category|Kum & Go}}

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Category:Convenience stores of the United States

Category:Companies based in Des Moines, Iowa

Category:West Des Moines, Iowa

Category:American companies established in 1959

Category:Retail companies established in 1959

Category:1959 establishments in Iowa

Category:Economy of the Midwestern United States

Category:2023 mergers and acquisitions