Lauren Luke

Luke was born in South Shields in the North-East of England in 1981. She has three sisters.{{cite web|url=https://www.theguardian.com/lifeandstyle/2009/jan/30/lauren-luke-youtube-makeup|title=Lauren Luke: the makeup amateur turned YouTube phenomenon|first=Esther|last=Addley|date=30 January 2009|website=the Guardian|accessdate=17 July 2018}} Luke worked as a taxi dispatcher before she began to sell cosmetics from home via eBay, and provide accompanying make-up tutorials online.{{cite web|url=https://www.vanityfair.com/news/2009/03/lauren-luke|title=The U.K. YouTube Phenomenon, Lauren Luke|first=Julian|last=Sancton|website=Vanityfair.com|date=9 March 2009|accessdate=17 July 2018}}

Luke's video tutorials showed viewers how to apply make-up to recreate various looks, including some that were inspired by celebrities such as Avril Lavigne, Jennifer Lopez, Miley Cyrus, Amy Lee, Leona Lewis, and more.{{cite web|url=https://www.youtube.com/view_play_list?p=AEEE24B858E59A3E|title=Celebrity makeup inspired looks tutorials tips & tricks - YouTube|website=YouTube|accessdate=17 July 2018}} Her YouTube channel, Panacea81, has had 135 million views and over 500,000 subscribers since her first upload on 22 July 2007.{{cite web|url=https://www.youtube.com/channel/UCUmC122H07lU5BWK7XZimhg|title=panacea81|website=YouTube|accessdate=17 July 2018}} Luke chose the alias Panacea81 by pairing the Greek Goddess's name Panacea with her birth year, 1981. Luke became a YouTube site partner and was one of the most subscribed YouTube users in the UK in 2008.{{cite web|url=https://www.theguardian.com/media/2008/jul/14/digitalmedia.youtube|title=Leonie Cooper on YouTube's amateur instruction videos|first=Leonie|last=Cooper|date=13 July 2008|website=the Guardian|accessdate=17 July 2018}}

In November 2008, Luke was featured in a BBC documentary called Inside Out.{{cite web|url=https://www.youtube.com/watch?v=sxy-TxCXH6Y&feature=channel_page|title=panacea81 (Lauren Luke) feature on Inside Out - BBC One|last=BBC|date=2 May 2008|accessdate=17 July 2018|publisher=YouTube}} The Guardian then recruited Luke to write a beauty column, which she updated weekly until September 2009.{{cite web|url=https://www.theguardian.com/lifeandstyle/series/lauren-luke-makeup-tutorials|title=The look: Lauren Luke's makeup tutorials - Life and style|website=the Guardian|accessdate=17 July 2018}} In March 2009, a second, more in-depth documentary about Luke and her life aired as part of a documentary series titled Natalie Cassidy's Real Britain, on BBC Three.{{cite web|url=https://www.bbc.co.uk/programmes/b00j2dft|title=Episode 1, Natalie Cassidy's Real Britain - BBC Three|website=BBC|accessdate=17 July 2018}}{{cite web|url=https://www.youtube.com/watch?v=95I_gI_HFvQ|title=Lauren Luke Does Natalie's Make-up - Natalie Cassidy's Real Britain - BBC Three|last=BBC|date=26 February 2009|accessdate=17 July 2018|publisher=YouTube}}

On 27 April 2009, Luke unveiled a proprietary signature cosmetics line called By Lauren Luke. Sephora launched the line in 135 stores across the United States and Canada on 21 September 2009.[http://blog.sephora.com/2009/09/get-your-hands-on-lauren-lukes-blog.html Beauty And The Blog: Get Your Hands On Lauren Luke's Blog-tastic Palettes – Now Available At Sephora Stores!] {{webarchive|url=https://web.archive.org/web/20091021123631/http://blog.sephora.com/2009/09/get-your-hands-on-lauren-lukes-blog.html |date=21 October 2009 }} On 1 October 2009, Hodder & Stoughton released Luke's book, Looks By Lauren Luke, in the UK.{{cite web|url=http://www.hodder.co.uk/HodderStoughton/books/index.page?WorkID=160206|title=Find your favourite Book, eBook or Audio from Hodder and Stoughton Publisher|website=Hodder & Stoughton|accessdate=17 July 2018|archive-date=17 July 2018|archive-url=https://web.archive.org/web/20180717183822/https://www.hodder.co.uk/HodderStoughton/books/index.page?WorkID=160206|url-status=dead}} Luke introduced her book on BBC Radio 4's Woman's Hour{{cite web|url=http://feeds.bbc.co.uk/programmes/b00mvcxh#synopsis|archive-url=https://archive.today/20120710104428/http://feeds.bbc.co.uk/programmes/b00mvcxh%23synopsis|url-status=dead|archive-date=10 July 2012|title=BBC – BBC Radio 4 Programmes – Woman's Hour, 01/10/2009|website=Feeds.bbc.co.uk|accessdate=17 July 2018}} and Channel 4's The Paul O'Grady Show.{{Cite web|url=http://www.shieldsgazette.com/news/Makeup-guru-Lauren-is-brought.5681544.jp|archive-url=https://archive.today/20120909223509/http://www.shieldsgazette.com/news/Makeup-guru-Lauren-is-brought.5681544.jp|url-status=dead|archive-date=2012-09-09|title=Make-up guru Lauren is brought to book - Local News - Shields Gazette}} In November 2009, Luke featured as an avatar in the Nintendo DS game, Supermodel Makeover By Lauren Luke.{{cite web|url=https://www.amazon.co.uk/Supermodel-Makeover-Lauren-Luke-Nintendo/dp/B002M78P42|title=Supermodel Makeover by Lauren Luke|website=Amazon.com|accessdate=17 July 2018}}

One of Luke's videos appeared in the 2014 movie Laggies starring Keira Knightley and Chloë Grace Moretz. Both protagonists were shown watching Luke's video while trying to replicate the look (smokey eye).

In July 2012, Luke teamed up with Refuge, a UK-based advocacy group, to produce a video as part of their Don't Cover It Up campaign{{cite web|url=http://refuge.org.uk/lauren/|title=Lauren Luke – Don't cover it up campaign|website=Refuge.org.uk|accessdate=17 July 2018|archive-url=https://web.archive.org/web/20120704101305/http://refuge.org.uk/lauren/|archive-date=4 July 2012|url-status=dead|df=dmy-all}} to encourage women who have been victims of domestic violence to report incidents.{{cite web|url=https://www.huffingtonpost.com/2012/07/03/youtube-makeup-psa-domestic-violence_n_1645509.html|title=Lauren Luke, YouTube Makeup Star, Featured In Domestic Violence PSA (WATCH)|first=Rebecca|last=Adams|date=3 July 2012|website=Huffingtonpost.com|accessdate=17 July 2018|via=Huff Post}} The video depicted Luke starting out in the usual tutorial manner; however, she was then shown using foundation to cover up bruises from an implied beating. While Luke was already well known in the UK, the video was promoted by the National Organization for Women in the United States, and reported on internationally.{{cite web|url=https://www.cbsnews.com/news/makeup-tutorial-guru-lauren-luke-shows-shocking-effects-of-domestic-abuse-in-new-psa/|title=Makeup tutorial guru Lauren Luke shows shocking effects of domestic abuse in new PSA|website=Cbsnews.com|access-date=17 July 2018}}{{cite web|url=http://www.globalmontreal.com/6442673349/story.html|archive-url=https://archive.today/20130124153248/http://www.globalmontreal.com/6442673349/story.html|url-status=dead|archive-date=24 January 2013|title=Global News - Latest & Current News - Weather, Sports & Health News|website=Global News|accessdate=17 July 2018}} Luke noted that, "The bruising on my face for the video wasn't real, but my emotions in that video were. I had a bad experience in the past with a previous boyfriend. He never physically hurt me but I did sometimes fear what would happen next if I said the wrong thing. He could be overprotective and embarrass me in front of my work colleagues or friends because of his aggressive behaviour. Sometimes it was like living with a volcano which could erupt at any second—I felt I was walking on egg shells just to keep him from exploding and smashing something across the room."{{cite web|url=http://www.adweek.com/news/advertising-branding/ad-day-refuge-141551|title=Ad of the Day: Refuge|website=Adweek.com|date=2 July 2012 |accessdate=17 July 2018}}

Luke ceased uploading regular tutorials in 2014, and over the following four years, only made occasional appearances on her YouTube channel with updates about her life.{{cite web|url=https://www.youtube.com/user/panacea81/videos|title=panacea81|website=YouTube|accessdate=17 July 2018}} Luke subsequently returned to posting make-up videos, but revealed in a video uploaded on 15 June 2018,{{cite web|url=https://www.youtube.com/watch?v=E5mVQzSDpYI|title=Hia everyone, Just a little update|last=panacea81|date=15 June 2018|accessdate=17 July 2018|publisher=YouTube}} that she no longer works as a make-up artist.

Luke has spoken out about having been bullied when she was younger over her looks and weight.[http://www.bylaurenluke.com/letterfromlauren.aspx Letter from Lauren Luke] {{webarchive|url=https://web.archive.org/web/20090416184602/http://www.bylaurenluke.com/letterfromlauren.aspx|date=16 April 2009}} She has a son named Jordan from an early relationship. Luke married her husband, Martin Buxton in Gretna Green in November 2020.{{cite web|url=https://www.instagram.com/p/CHarAVPh9nf/|title=Luke's official Instagram page|website=Instagram|accessdate=21 November 2020}}

{{reflist}}

• {{Official website|https://www.laurenluke.co.uk}}
• {{IMDb name}}

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Category:Living people

Category:English make-up artists

Category:1981 births

Category:20th-century English women

Category:20th-century English people

Category:21st-century English women

Category:21st-century English artists

Category:20th-century English artists

Category:English YouTubers

Category:Anti-domestic violence activists

Category:People from South Shields

Category:YouTubers from Tyne and Wear