LetsTrack

{{short description|India-based global security service company}}

{{Infobox company

| name = Letstrack

| logo = LetsTrack logo.svg

| logo_caption =

| type = Private

| industry = Consumer electronics

| founded = 2015

| founder = Vikram Kumar

| hq_location_city = Gurugram, Haryana

| hq_location_country = India

| area_served = World Wide

| key_people = Vikram Kumar
{{small|(CEO)}}, James Arthur
{{small|(COO)}}, Puneet Sharma (Director-IT), Rachitta Juneja
{{small|(CMO)}}

| services = GPS Tracking Devices Manufacturer, GPS Tracking, Personal Tracking, Vehicle Tracking, Fleet Tracking, Business Solutions, Personnel Tracking

| website = {{URL|www.letstrack.in}}

}}

Letstrack is a technology company that develops GPS tracking applications based in Gurugram, India.{{Cite web|url=http://bwdisrupt.businessworld.in/article/Letstrack-Partners-With-RD-Overseas-to-Become-Leader-in-Tracking-Solutions-/19-05-2017-118544|title=Letstrack Partners With RD Overseas to Become Leader in Tracking Solutions|last=Bureau|first=BW Online|website=BW Disrupt|language=en|access-date=2019-01-10}}{{Cite news|url=https://technology.siliconindiamagazine.com/vendor/letstrack-introducing-the-next-epoch-of-personal-security-business-solutions-through-gps-cid-3493.html|title=Letstrack: Introducing the Next Epoch of Personal Security & Business Solutions through GPS|date=2017|work=Silicon India Magazine}}{{Cite news|url=https://timesofindia.indiatimes.com/city/gurgaon/safety-is-a-big-issue-in-india-tracking-is-required-by-all/articleshow/68311114.cms|title=Safety is a big issue in India, tracking is required by all|date=2019|work=India Times|access-date=2019-03-20}} As of 2019, the app was available in India and Sri Lanka.{{Cite news|url=https://www.bloombergquint.com/business/startup-street-this-gps-service-says-it-can-track-anything-that-moves|title=Startup Street: This GPS Service Says It Can Track Anything That Moves|date=2019|work=BloombergQuint|access-date=2019-03-20}}

History

Letstrack was founded in 2015 by Vikram Kumar as an application to monitor employee productivity.{{Cite news|url=http://bwdisrupt.businessworld.in/article/De-Tabooing-Tracking/02-10-2017-127291/|title=De-Tabooing Tracking|last=Mihindukulasuriya|first=Regina|date=2017-02-10|work=DWDisrupt}} The application tracks devices on which it is installed, and can be used to track commercial vehicles.{{Cite news|url=http://jammulinksnews.com/newsdetail/107734/Jammu-Links-News-Letstrack__a_revolutionary_App_aims_to_make_world|title=Letstrack, a revolutionary App aims to make world safer and happier launched in India|work=Jammu Links News}}{{Cite news|url=https://www.bloombergquint.com/business/startup-street-this-gps-service-says-it-can-track-anything-that-moves|title=Startup Street: This GPS Service Says It Can Track Anything That Moves|last=Kepoor|first=Mahima|date=2018-02-12|work=Bloomberg}} The company partnered with United Facilities and Logistics, to provide GPS monitoring for all BMW employees.{{Cite news |last=Gurnaney |first=Tina |title=IoT startup Letstrack targets $1 million monthly revenue by March 2018 |work=The Economic Times |url=https://telecom.economictimes.indiatimes.com/news/iot-startup-letstrack-targets-1-million-monthly-revenue-by-march-2018/59970621}}{{Cite web |title=Letstrack collaborates with United Facilities & Logistics to enable GPS tracking service |url=https://www.aninews.in/news/business/letstrack-collaborates-with-united-facilities-amp-logistics-to-enable-gps-tracking-service/ |access-date=2019-01-10 |website=www.aninews.in |language=en}}

In 2017 LetsTrack partnered with Anything Skool to provide child-parent monitoring to 1.5 million students attending school in India.{{Cite web|url=https://www.aninews.in/news/business/liberty-group-signs-exclusive-deal-with-letstrack-for-kids-security/|title=Liberty Group signs exclusive deal with Letstrack for kids security|website=www.aninews.in|language=en|access-date=2019-01-10}}

LetsTrack received $1.7 million in seed capital from UK based investor: James Arthur (Vikram would later name Arthur COO){{Cite news|url=https://economictimes.indiatimes.com/small-biz/startups/newsbuzz/letstrack-is-on-track-with-1-7-million-funds/articleshow/63590639.cms|title=Letstrack is on track with $1.7 million funds|date=2018-04-03|work=The Economic Times|access-date=2019-01-10}}{{Cite web|url=https://techstory.in/letstrack-raises-seed-funding-2018/|title=Letstrack raises $1.7 million in Seed Funding|last=Anupam|first=Apoorv|date=2018-04-04|website=TechStory|language=en-US|access-date=2019-01-10}}{{Cite web|url=http://bwdisrupt.businessworld.in/article/Letstrack-Names-James-Arthur-as-company-s-Design-Customer-Experience-Head/10-03-2018-142987|title=Letstrack Names James Arthur as company s Design Customer Experience Head|last=Bureau|first=BW Online|website=BW Disrupt|language=en|access-date=2019-01-10}} In order to improve customer service and sales LetsTrack partnered with retailers across India.{{Cite web|url=https://inc42.com/buzz/with-2-mn-investment-in-premium-retailers-letstrack-looks-to-deepen-its-presence-in-india|title=Letstrack To Invest $2 Mn In Premium Retailers To Deepen Its Presence In India|date=2018-07-16|website=Inc42 Media|language=en-US|access-date=2019-04-04}} In 2019, LetsTrack relocated their offices to Gurgaon India in order to respond to an increasing customer base.

References