Lexus 2054

In 2002, Lexus was requested by Steven Spielberg, a Lexus owner himself, to design a vehicle that would fit the requirements of year 2054 for his movie adaptation of the 1956 Philip K. Dick short story "The Minority Report".{{cite web |url=http://www.newcarnet.co.uk/Lexus_preview.html?id=1415 |work=NewCarNet.co.uk |title=Lexus Concept from "Minority Report" |access-date=6 May 2007 |date=14 January 2002 |url-status=dead |archive-url=https://web.archive.org/web/20070927004608/http://www.newcarnet.co.uk/Lexus_preview.html?id=1415 |archive-date=27 September 2007}} Designer Harald Belker worked with Calty, the Toyota/Lexus design studio in California.{{cite press release |url=http://www.seriouswheels.com/cars/top-Lexus-Concept-Minority-Report.htm |title=Lexus Concept from "Minority Report" |publisher=Toyota |location=US |access-date=7 May 2019 |via=Serious Wheels |archive-url=https://web.archive.org/web/20070106034713/https://seriouswheels.com/cars/top-Lexus-Concept-Minority-Report.htm |archive-date=2007-01-06 |url-status=dead}} They came up with an advanced vehicle that would run on fuel cells and have many advanced safety features, including a crash-proof structure and biometric security systems.{{cite web |url=http://lexus.teamoneadv.com/minorityreport/ |title=Lexus Minority Report website |year=2002 |publisher=Team One |access-date=1 June 2007 |url-status=dead |archive-url=https://web.archive.org/web/20090922234531/http://lexus.teamoneadv.com/minorityreport |archive-date=22 September 2009}} (Lexus's cinematic concept car also appears in the 2005 film The Island, a red one in a stationary scene, a blue one in a driving sequence, and a silver one shown in a parking lot).

A film tie-in site proposed a Lexus future vehicle that would drive itself, take dinner orders verbally, and select music to match occupant moods. The Lexus 2054 later appeared at several auto shows and public events. The site won several advertising awards.{{cite web |url=http://www.edwardmun.com/RecentWebsites.html|title=Lexus "Minority Report" Experience |publisher=Edwardmun.com |access-date=28 July 2009 |url-status=dead |archive-url=https://web.archive.org/web/20101207093918/http://www.edwardmun.com/RecentWebsites.html |archive-date=7 December 2010}} Lexus paid $5 million for the rights to market the vehicle and its brand in relation to the film.{{cite web |url=http://www.businessweek.com/bwdaily/dnflash/jun2002/nf20020617_8135.htm |archive-url=https://web.archive.org/web/20020619143655/http://www.businessweek.com/bwdaily/dnflash/jun2002/nf20020617_8135.htm |url-status=dead |archive-date=19 June 2002 |title=Hollywood Product Placement, Circa 2054 |work=Business Week |date=17 June 2002 |first=Ron |last=Grover |access-date=9 March 2009}}

The Maisto toy company produced a 1/24 scale replica of the car{{cite web |url=https://spencer1984.com/review/maisto-minority-report-lexus.php |title=Minority Report Lexus Diecast Review |website=spencer1984.com |access-date=1 November 2024}} that was sold exclusively at the Sharper Image to promote the film.

Hot Wheels created their own version of the car called the Phantom Racer, also designed by Belker himself due to licensing issues.{{cn|date=October 2024}}

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• {{official website|http://archive.hi-res.net/MinorityReport/}}
• [https://web.archive.org/web/20110713120635/http://www.joshdavidstern.com/josh_stern/web1.html Team One "Minority Report"] - designer videos (archive)

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2054

Category:Minority Report (film)

Category:Cars designed and produced for films

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