List of Internet phenomena in Pakistan

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The following phenomena specific to the Internet within Pakistan significantly influenced Pakistan and other countries' internet culture.

{{lang|ur|Yeh bik gayi hai gormint}}

In July 2016, an elderly Pakistani woman from Karachi said this (lit. This government is sold out) while being interviewed by Waqt News,{{cite news|title=Social Humour: 'Yeh Bik Gayi Hai Gormint' meme becomes an Internet sensation|url=http://timesofindia.indiatimes.com/india/social-humour-yeh-bik-gayi-hai-gormint-meme-becomes-internet-sensation/humour/57127730.cms|access-date=25 June 2017|work=Times of India|date=13 February 2017}}{{cite news|title=Pakistani lady who said 'Yeh bik gayi hai gormint' is viral yet again|url=https://www.deccanchronicle.com/lifestyle/viral-and-trending/110217/pakistani-lady-who-said-yeh-bik-gayi-hai-gormint-is-viral-yet-again.html|access-date=26 June 2017|work=Deccan Chronicle|date=11 February 2017}} and it became the biggest meme in Pakistan in 2016.{{cite news|title=WATCH: Someone traced the woman of 'yeh bik gayi hai gormint' and she proves yet again why she is the boss!|url=http://indianexpress.com/article/trending/viral-videos-trending/watch-someone-traced-the-women-of-yeh-bik-gayi-hai-gormint-4596535/|access-date=26 June 2017|work=The Indian Express|date=2 April 2017}} The woman went on to say that, "{{lang|ur|saare milke hum ko pagal bana rahay hain}}" (together these people are deceiving us), after which she spewed a list of expletives. The video of the woman going on an abusive rant against the government went viral, and memes followed. When the video hit social media again in 2017, it became a viral meme.{{Cite news|url=https://tribune.com.pk/story/1456255/yeh-bik-gayi-gormint/|title='Yeh bik gayi hai gormint' - The Express Tribune|date=2017-07-12|work=The Express Tribune|access-date=2017-12-10|language=en-US}}{{Cite news|url=http://indianexpress.com/article/trending/viral-videos-trending/watch-someone-traced-the-women-of-yeh-bik-gayi-hai-gormint-4596535/|title=WATCH: Someone traced the woman of 'yeh bik gayi hai gormint' and she proves yet again why she is the boss!|date=2017-04-02|work=The Indian Express|access-date=2017-12-10|language=en-US}}{{Cite news|url=https://www.ndtv.com/offbeat/the-bik-gayi-hai-gormint-aunty-is-back-and-internet-cant-keep-calm-1676761|title=The 'Bik Gayi Hai Gormint' Aunty Is Back And Internet Can't Keep Calm|work=NDTV.com|access-date=2017-12-10}}{{Cite web|url=https://www.samaa.tv/social-buzz/2017/07/exclusive-yeh-bik-gayi-hai-gormint-auntie-faces-social-boycott-in-her-karachi-neighbourhood/|title=EXCLUSIVE: 'Yeh bik gayi hai gormint' auntie faces social boycott in her Karachi neighbourhood - Samaa TV|website=www.samaa.tv|language=en-US|access-date=2017-12-10}}{{Cite news|url=https://www.deccanchronicle.com/lifestyle/viral-and-trending/110217/pakistani-lady-who-said-yeh-bik-gayi-hai-gormint-is-viral-yet-again.html|title=Pakistani lady who said 'Yeh bik gayi hai gormint' is viral yet again|date=2017-02-11|work=Deccan Chronicle|access-date=2017-12-10|language=en}}{{Cite news|url=http://www.hindustantimes.com/more-lifestyle/yeh-gormint-gormint-kya-hai-social-media-memes-on-yehbikgayihaigormint/story-otlH9OAEEYhYelfNLvFFqM.html|title=Yeh gormint gormint kya hai? Social media memes on #YehBikGayiHaiGormint|date=2017-02-17|work=hindustantimes.com/|access-date=2017-12-10|language=en}} According to the India Today, the woman said "what every common man feels deep down inside - that their government is corrupted - and this applies for people across the world".{{cite news|last1=Surendran|first1=Vivek|title='Yeh bik gayi hai gormint' is more than a viral meme now|url=http://indiatoday.intoday.in/story/yeh-bik-gayi-hai-gormint-viral-meme/1/881519.html|access-date=25 June 2017|work=India Today|date=February 13, 2017}} It was also parodied by actor Irrfan Khan.{{cite news|url=https://tribune.com.pk/story/1412960/i|title=Irrfan Khan gave his own spin to 'bik gayi hai gormint' video and it's hilarious!|date=18 May 2017|access-date=27 February 2021|work=The Express Tribune}}

{{lang|ur|Pawri Ho Rai Hai}}

In February 2021, 19-year-old Islamabadian Dananeer Mubeen made a short video with her friends portraying a mockery of "burger people", which is Pakistani slang for those who try to emulate Western culture,{{cite news|date=15 February 2021|title=Brands Join The "Pawri" As Pakistani Influencer's Video Goes Viral|publisher=NDTV|url=https://www.ndtv.com/offbeat/brands-join-the-pawri-as-pakistani-influencers-video-goes-viral-2370775|access-date=26 February 2021}} saying, "Yeh hamari car hai, aur yeh hum hein aur yeh hamari pawri ho rai hai!" (This is our car, and these are us, and this is our party taking place!){{Cite web|date=2021-02-12|title='Yeh hamari party ho rahi hai' video goes viral on social media|url=https://nation.com.pk/12-Feb-2021/yeh-hamari-party-ho-rahi-hai-video-goes-viral-on-social-media|access-date=2021-02-15|website=The Nation|language=en}}

The video went viral on social media and started a meme trend by people and celebrities joining the bandwagon by making videos.{{Cite web|date=2021-02-13|title=There's a 'pawri' on Twitter and celebs can't help but join in|url=http://tribune.com.pk/story/2283894/theres-a-pawri-on-twitter-and-celebs-cant-help-but-join-in?amp=1|access-date=2021-02-15|website=The Express Tribune}} The video also became viral in neighboring India after Yashraj Mukhate's composition, and in both the countries different hashtags #PawriHoRaiHai #PawriHoRahiHai #PawriHoriHai trended on Twitter with people, celebrities, brands and organizations posted following the trend.{{Cite web|last=Desk|first=India com Viral|date=2021-02-14|title=Netizens Go Gaga Over Pakistani Influencer's 'Pawri Ho Rahi Hai' Video, Yashraj Mukhate Comes up with its Musical Twist|url=https://www.india.com/viral/netizens-go-gaga-over-pakistani-influencers-pawri-ho-rahi-hai-video-yashraj-mukhate-comes-up-with-its-musical-twist-4422046/|access-date=2021-02-15|website=India News, Breaking News {{!}} India.com|language=en}}

References

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phenomena

Pakistan