London Press Exchange
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{{Infobox company
| name = London Press Exchange
| logo =
| type =
| industry = Advertising agency
| fate = Merged with Leo Burnett Worldwide
| predecessor =
| successor =
| founded = {{Start date and age|1892}}
| founder = Frederick Higginbottom
Reginald J. Sykes
| defunct = {{End date|1969}}
| hq_location_city = London
| hq_location_country = United Kingdom
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The London Press Exchange was founded in 1892 by Frederick Higginbottom and Reginald J.Sykes,John William and Robertson Scott, The Life and Death of a Newspaper: An Account of the Temperaments, Perturbations and Achievements of John Morley, W.T. Stead, E.T. Cook, Harry Cust, J.L. Garvin, and Three Other Editors of the Pall Mall Gazette ..., Publisher Taylor & Francis, 1952, 417 pages, [https://books.google.com/books?id=CoQOAAAAQAAJ&dq=%22London+Press+Exchange%22+Higginbottom&pg=PA393 page 393] becoming a significant Government advertising agency during World War II."[http://www.hatads.org.uk/collections/agencies/17/London-Press-Exchange-LPE/ London Press Exchange] {{webarchive|url=https://web.archive.org/web/20130211074809/http://www.hatads.org.uk/collections/agencies/17/London-Press-Exchange-LPE/ |date=2013-02-11 }}", History of Advertising Trust, retrieved 17 August 2012 It merged with the Leo Burnett agency in 1969."[http://www.campaignlive.co.uk/news/29270/ Lynch-Robinson,78, war hero and boss of Leo Burnett, dies]", Campaign, Friday, 28 June 1996
The agency also produced promotional work for the 1921 film Elsie and the Brown Bunny,"[https://www.imdb.com/company/co0338714/ London Press Exchange [gb]]", IMDb.com, Inc. and advertising posters for the 1951 Festival of Britain."[https://collections.vam.ac.uk/item/O1028804/exhibition-of-science-poster-day-robin/ Exhibition of Science]" and "[https://collections.vam.ac.uk/item/O1043080/festival-of-britain-1951-may-poster-games-abram/ Festival of Britain]" poster, V&A museum, London, retrieved 17 August 2012
On 5 November 1946, the Market Research Society was created in the London Press Exchange offices."[http://www.mrs.org.uk/mrs/history History]", Market Research Society
Notable people
- Frederick Higginbottom (1859 - 1943) co-founder
- Keith Lucas (d.2012) who became director of the British Film Institute"[https://www.telegraph.co.uk/news/obituaries/9229640/Keith-Lucas.html Keith Lucas]", The Telegraph, 26 Apr 2012
- William Stewart (b. 1886 Greenwich), Director
- Howard Thomas (1909—1986) worked in the commercial radio section
- Mark Abrams (1906-1994) led its research function in the 1930s doing ground breaking studies Mark Abrams
- Phillip Boydell (1896-1984) Art Director and designer of the Festival of Britain font.
Bibliography
- [http://www.nationalarchives.gov.uk/nra/searches/subjectView.asp?ID=O97007 London Press Exchange] at the National Archives
- "[https://www.jstor.org/stable/2986662 Visit of The Institute to the London Press Exchange Limited]", Journal of the Royal Statistical Society, Series D (The Statistician), Vol. 13, No. 1 (1963), pp. 47–53, Published by Wiley-Blackwell
- [http://www.museumoflondon.org.uk/Collections-Research/Collections-online/SearchResults.aspx?description=%22London+Press+Exchange%22&newSearch=true Material] at the Museum of London
- "[https://www.bbc.co.uk/archive/hawhaw/8922.shtml A Letter from the London Press Exchange]", bbc.co.uk, retrieved 17 August 2012
- [https://www.google.co.uk/search?q=%22London+Press+Exchange%22&num=50&hl=en&safe=off&gl=uk&tbs=ar:1,apr:a&tbm=nws&prmd=imvnsb&source=lnt&sa=X&ei=cIouUJTWFYin0AW1zYHoDA&ved=0CC0QpwUoAA&biw=1348&bih=955 London Press Exchange] at Google News archives