Lottoland
{{Short description|Gibraltar lottery betting company}}
{{Distinguish|text = 1995 film Lotto Land}}
{{EngvarB|date=October 2019}}
{{Use dmy dates|date=October 2019}}
{{Infobox company
| name = Lottoland Ltd.
| logo = Lottoland-logo.svg
| logo_alt = Logo of Lottoland
| image_size = 240px
| image_caption = Lottoland company headquarters in Gibraltar
| trade_name = Lottoland
| type = Limited
| industry = Lottery betting and sweepstakes
| founded = {{start date and age|May 2013}}
| founder = David Rosen
| hq_location = Ocean Village Marina
| hq_location_country = Gibraltar
| area_served = {{hlist|Australia|Gibraltar|Ireland|Italy|United Kingdom|South Africa|India|Brazil{{Citation needed|date=October 2021}}}}
| key_people = Nigel Birrell (CEO)
| revenue = over EUR 300 million (2016)
| num_employees = over 350 (April 2017)
| parent =
| divisions =
| subsid =
| module =
| website = {{URL|www.lottoland.com}}
| footnotes =
| intl =
| slogan =
}}
Lottoland Limited is a company based in Gibraltar. One of its main areas of business is offering online bets on the results of more than 30 lottery draws.{{cite web|title=Angriff auf ein heiliges Monopol|periodical=Süddeutsche Zeitung (Online)|url=http://www.sueddeutsche.de/wirtschaft/gluecksspiele-angriff-auf-ein-heiliges-monopol-1.3420589|accessdate=2017-06-02|last=Jan Willmroth|date=2017-03-15|language=de}}{{cite web|title=Lotterien|website=Www.lottolandcorporate.com|url=http://www.lottolandcorporate.com/de/uber-uns/unser-angebot/|accessdate=2017-06-02|language=de}} Details provided by the company with regard to its products.
History
Lottoland was founded by David Rosen{{cite web|author= Andreas Macho|title=Ohne private Anbieter stirbt der Lottomarkt|url=https://www.wiwo.de/unternehmen/dienstleister/lottoland-ohne-private-anbieter-stirbt-der-lottomarkt/21224578.html|periodical= Wirtschaftswoche |language= DE|date= 2018-04-28|accessdate=2018-05-25}} in May 2013.{{cite press release|title=Lottoland picks up first lottery messenger licence in Gibraltar|publisher=igamingbusiness.com|url=http://www.igamingbusiness.com/news/lottoland-picks-first-lottery-messenger-licence-gibraltar|accessdate=2017-06-02|date=2017-01-10}} Based in Gibraltar, the company originally started with seven employees.{{cite web|title=Geschichte|website=Www.lottolandcorporate.com|url=http://www.lottolandcorporate.com/de/uber-uns/history/|accessdate=2017-06-02|language=de}}
Chris Tarrant, who hosted the British quiz show Who Wants to Be a Millionaire? has been the brand ambassador for Lottoland UK since 2014.[https://www.imdb.com/name/nm0850634/otherworks Corresponding details] in the Internet Movie Database, retrieved on 8 June 2017. The company has been the name sponsor of Brookvale Oval in Sydney, the home stadium of the National Rugby League team the Manly Warringah Sea Eagles, since the start of 2017 .{{cite web|title=Brookvale Oval to be renamed 'Lottoland' as Manly look to NRL future|periodical=The Guardian|url=https://www.theguardian.com/sport/2017/feb/03/brookvale-oval-to-be-renamed-lottoland-as-manly-look-to-nrl-future|accessdate=2017-06-08|date=2017-02-02}}
The legally independent Lottoland Foundation, which is based in the German city of Hamburg and is funded by Lottoland, has existed since autumn 2016.Jan Willmroth: Sechs Falsche. In: Süddeutsche Zeitung (Print), 15–17 April 2017.
Products
The company provides digital scratchcards, online table games, card games and slot games, whereby customers can win cash and non-cash prizes. Since 2019, the company also offers sports betting.{{cite news |last=Gallagher |first=Erin-Marie |date=2020-01-08 |title=Altenar powers first sportsbook platform for Lottoland |url=https://www.sbcnews.co.uk/sportsbook/2020/01/08/altenar-first-sportsbook-platform-lottoland/ |work=sbcnews.co.uk |access-date=2020-06-10 }}
= Lottery betting =
To be able to pay out large cash prizes at any time, the company has completed a guaranteed insurance transaction (Insurance-Linked Securities (ILS)) that insures it against high bet payouts.Investoren greifen bei Lottorisiken zu. Verbriefung mit Volumen von 100 Mill. Euro. In: Börsen-Zeitung, 24 April 2015.{{cite web|title=Pension funds take lottery punt in hunt for yield|periodical=Financial Times|url=https://www.ft.com/content/40cffa08-e9bd-11e4-a687-00144feab7de|accessdate=2017-06-08|last=Alistair Gray|date=2015-04-23}}Albrecht Scheuermann: Der Jackpot ist versichert. In: Göttinger Tageblatt, 19 August 2016. Albrecht Scheuermann: Wenn der Jackpot versichert ist. In: Hannoversche Allgemeine Zeitung, 19 August 2016.Lottoland sichert Jackpot-Risiko ab. In: Börsen-Zeitung, 20 August 2016. Dynamik bei Cat Bonds lässt nach. In: Börsen-Zeitung, 7 January 2017.
Licenses and legal background
Lottoland currently has licenses from national supervisory bodies for lotteries{{cite web|url=http://www.igamingbusiness.com/news/lottoland-takes-majority-stake-giochi24|title=Lottoland takes majority stake in Giochi24|date=2018-05-08|publisher=www.igamingbusiness.com|accessdate=2017-06-18}} in Gibraltar, Italy,{{cite web |url=https://www.borderline24.com/2018/05/31/nuovi-investitori-del-mercato-italiano/ |title= Chi sono i nuovi investitori del mercato italiano?|author= |date=2018-05-31 |website= BorderLine24 – Il giornale di Bari |access-date=2018-06-11 }} the United Kingdom,{{cite news |url= https://nagalandstatelotteryresults.com/satta-king-786-satta-matka-tips-and-tricks/|title= Dauerstreit um staatliche Wettlizenzen|last1=Ashelm |first1=Michael |last2=Budras |first2=Corinna |date=2012-09-17 |website=Frankfurter Allgemeine Zeitung |access-date=2018-06-11 }} Ireland,{{cite news|url=http://www.irishtimes.com/business/financial-services/lottoland-site-goes-up-against-national-lottery-in-ireland-1.3011442|title=Lottoland site goes up against National Lottery in Ireland|last=Eoin Burke-Kennedy|date=2017-03-15|accessdate=2017-06-08|newspaper=The Irish Times}} Australia — where it has a wagering license{{cite web|url=http://www.smh.com.au/business/lottoland-targets-tatts-in-uberstyle-betting-shakeup-20160113-gm4tz9.html|title=Lottoland targets Tatts in Uber-style betting shake-up|last=Perry Williams|date=2016-01-14|accessdate=2017-06-08|periodical=The Sydney Morning Herald}} — South Africa, where it has a fixed-odds contingencies license along with B2C and B2B licenses{{cite web |title=Lottoland goes live in South Africa |url=https://www.igamingbusiness.com/news/lottoland-goes-live-south-africa |website=iGaming Business |language=en |date=3 April 2019}} — and Sweden, where it has an online gambling and betting license.{{cite web |title=Spelbolag med spellicens |url=https://www.spelinspektionen.se/Licensansokan/bolag-med-spellicens/ |website=www.spelinspektionen.se |accessdate=21 February 2021 |language=sv}}
In April 2018, the Australian government stated that it was considering banning Lottoland.{{cite web |last1=Chung |first1=Frank |title='Nothing more than a desperate PR manoeuvre' |url=http://www.news.com.au/finance/business/retail/lottolands-desperate-profitsharing-proposal-as-dodgy-as-its-business-newsagents-say/news-story/38aee6eeb47726f9ce6f34c66de7df00 |website=NewsComAu |date=5 April 2018}} Draft laws passed by the Australian parliament in June 2018 will see "synthetic lotteries" such as Lottoland banned in Australia from 2019, with concerns about companies such as Lottoland hurting family-operated newsagencies, being misleading about prizes and contributing to problem gambling.{{cite web|url=https://www.news.com.au/finance/business/other-industries/lottoland-comes-out-swinging-after-government-passes-ban-on-lotto-betting/news-story/b34577d5cfb0751319218c2c893240b0|title=Lottoland comes out swinging after government passes ban on lotto betting|work=news.com.au|date=29 June 2018|accessdate=5 July 2018}} Lottoland then filed a complaint against the Australian Communications and Media Authority, and the Supreme Court of New South Wales ruled in favour of the company.{{cite news |last=Hatch |first=Patrick |date=2019-08-18 |title=Lottoland to survive in Australia after court victory |url=https://www.smh.com.au/business/companies/lottoland-to-survive-in-australia-after-court-victory-20190818-p52i9i.html |work=The Sydney Morning Herald |access-date=2020-06-10 }}
The lottery companies from the 16 federal states of Germany that have joined together to form the Deutscher Lotto- und Totoblock consider betting on lottery results offered by providers such as Lottoland or Tipp24 to be a violation of the German Inter-State Gambling Treaty (Glücksspielstaatsvertrag).{{cite web|title=Kampf um die Lotto-Milliarden im Internet|periodical=Hamburger Abendblatt|url=http://www.abendblatt.de/hamburg/article131636049/Kampf-um-die-Lotto-Milliarden-im-Internet.html|accessdate=2017-06-08|last=Daniela Stürmlinger|date=2014-08-27|language=de}}{{cite web|title=Sind die "Lotterie"-Angebote von Tipp24, Lottoland oder Lottohelden seriös?|website=Www.lotto.de|url=https://www.lotto.de/de/ueber-lotto-de/ueber-lotto-de/sind-zweitlotterien-von-lottoland-tipp24-und-lottohelden-serioes.html|accessdate=2017-06-08|language=de}} Position of the national lottery providers in Germany.Albrecht Scheuermann: Privater Anbieter attackiert das Lotto-Monopol. In: Hannoversche Allgemeine Zeitung, 15 March 2017. In March 2024, Lottoland received a lottery brokerage licence from Germany's gambling regulator GGL, allowing it to distribute state-licensed online lotteries.[https://www.gamblinginsider.com/news/24653/lottoland-deutschland-receives-german-licence-joins-ggl-whitelist "Lottoland Deutschland receives German licence, joins GGL whitelist"]. www.gamblinginsider.com. Retrieved 29 January 2025.[https://www.betzillion.com/news/lottoland-deutschland-gets-added-to-the-ggl-whitelist-and-obtains-a-german-license/ "Lottoland Deutschland Added to GGL Whitelist and Obtains German License"]. 29 May 2024. Retrieved 29 January 2025.
In 2019, the Swedish Gambling Authority fined United Lottery Solutions, an owner of lottoland.se, for providing the lottery Eurojackpot, which was not covered by Swedish gambling license. In 2020 Lottoland lost its first appeal.{{cite web |title=United Lottery Solutions Ltd - varning och sanktionsavgift, vadhållning på lotterier och erbjudit lotterier som inte omfattats av bolagets licens 2019-06-19 |url=https://www.spelinspektionen.se/Regler-och-beslut/beslut/beslut-aktorer/united-lottery-solutions-ltd---varning-och-sanktionsavgift-vadhallning-pa-lotterier-och-erbjudit-lotterier-som-inte-omfattats-av-bolagets-licens-2019-06-19/ |publisher=Spelinspektionen |access-date=21 February 2021|language=sv}}
In September 2021, The UK gambling commission (UKGC) announced they would be taking regulatory action against Lottoland. The company was fined £760,000 ($1 million) by the UKGC and cited the reasoning behind the fine as social responsibility and anti-money laundering rule breaches between October 2019 and November 2020.{{cite web|date=24 September 2021|url=https://www.gamblingnews.com/news/uk-gambling-commission-slams-uk-lotto-with-1-million-fine/|title=UK Gambling Commission Slams UK Lotto with $1 Million Fine|website=Gambling News|access-date=5 April 2022}}
Figures and structures
= Customers and turnover =
The company claims a customer base of more than 6 million people from twelve countries (as of June 2017).{{cite web|title=Arrow(Teer) & Bow gambling result|url=https://nagalandstatelotteryresults.com/satta-king-786-satta-matka-tips-and-tricks/|accessdate=2017-06-14}} Details provided by Lottoland UK with regard to its customer growth. It generated sales of over 300 million euros in 2016.{{cite web|title=Die urdeutsche Lotto-Tradition ist in Gefahr|periodical=Süddeutsche Zeitung (Online)|url=http://www.sueddeutsche.de/wirtschaft/gluecksspiel-die-urdeutsche-lotto-tradition-ist-in-gefahr-1.3465728|accessdate=2017-06-02|last=Jan Willmroth|date=2017-04-16|language=de}}Zulauf für Lottoland. Glücksspiel-Wettanbieter wächst deutlich. In: Die Tabak Zeitung, 28 April 2017.
Lottoland's growth in sales of 820 percent between 2012 and 2015 enabled it to be placed at number 128 in the Financial Times FT1000 report on the fastest-growing companies in Europe.{{cite web|title=The FT 1000: The complete list of Europe's fastest-growing companies|periodical=Financial Times|url=https://ig.ft.com/ft-1000/|accessdate=2017-06-13|last=Martin Stabe, Ændrew Rininsland, Steve Bernard|date=2017-05-17}}
= Acquisitions and investments =
Lottoland took over the German lottery portal Lottohelden at the end of 2015.{{cite web|title=Lottoland übernimmt Hamburger Startup Lottohelden. Erster Exit für ein per Crowdfunding finanziertes Startup in Deutschland|website=Www.seedmatch.de|url=https://www.seedmatch.de/presse/4906365842326965803/document/Seedmatch_Pressemitteilung_Exit_Lottohelden_151125.pdf|accessdate=2017-06-13|last=Seedmatch GmbH|date=2015-11-25|language=de|archive-url=https://web.archive.org/web/20161011120130/https://www.seedmatch.de/presse/4906365842326965803/document/Seedmatch_Pressemitteilung_Exit_Lottohelden_151125.pdf|archive-date=11 October 2016|url-status=dead}} Press information from Seedmatch. The company had shares in Jumbo Interactive, an online provider of lottery tickets listed on the Australian Securities Exchange,{{cite web|title=Lottoland raids ASX-listed lottery tickets seller|periodical=The Australian Financial Review|url=http://www.afr.com/street-talk/lottoland-raids-asxlisted-lottery-tickets-seller-20170420-gvoswc?eid=socialn:twi-14omn0055-optim-nnn:nonpaid-27062014-social_traffic-all-organicpost-nnn-afr-o&campaign_code=nocode&promote_channel=social_twitter|accessdate=2017-06-08|last=Sarah Thompson, Anthony Macdonald, Joyce Moullakis|date=2017-04-20}} {{cite web|title=Jumbo Interactive jumps as Lottoland buys more tickets|periodical=The Australian Business Review|url=http://www.theaustralian.com.au/business/dataroom/jumbo-interactive-jumps-as-lottoland-buys-more-tickets/news-story/bab7c0280029526b0cbc53830378bc56|accessdate=2017-06-08|last=Bridget Carter, Scott Murdoch|date=2017-05-05}} but sold them in July 2017, two months after their purchase.{{cite web |last1=Amsel |first1=Peter |title=Lottoland sells Jumbo Interactive stake two months after purchase |url=https://calvinayre.com/2017/07/03/business/lottoland-sells-stake-jumbo-interactive/ |website=CalvinAyre.com |date=3 July 2017}} The company has shares in LottoGopher, a provider of lottery tickets from Los Angeles listed on the Canadian Stock Exchange.{{cite web|title=LottoGopher Holdings (CSE:LOTO) CEO James Morel: A Visual Podcast|website=Www.midasletter.com|url=https://www.midasletter.com/2017/05/lottogopher-holdings-cseloto-ceo-james-morel-visual-podcast/#|accessdate=2017-06-13|last=James West|date=2017-05-22|archive-url=https://web.archive.org/web/20170731164404/https://www.midasletter.com/2017/05/lottogopher-holdings-cseloto-ceo-james-morel-visual-podcast/|archive-date=31 July 2017|url-status=dead}} {{cite web|title=LottoGopher erobert US-Lottomarkt: Gigantisches Wachstum voraus|website=Www.sharedeals.de|url=http://www.sharedeals.de/2017/05/lottogopher-erobert-us-lottomarkt-gigantisches-wachstum-voraus/|accessdate=2017-06-13|date=2017-05-24|language=de|archive-url=https://web.archive.org/web/20170606153936/http://www.sharedeals.de/2017/05/lottogopher-erobert-us-lottomarkt-gigantisches-wachstum-voraus/|archive-date=6 June 2017|url-status=dead}}
In May 2018, the company acquired the majority share of Giochi24.{{cite web |title=Chi sono i nuovi investitori del mercato italiano? |url=https://www.borderline24.com/2018/05/31/nuovi-investitori-del-mercato-italiano/ |website=Borderline24 |language=it-IT |date=31 May 2018}}
Criticism
The business model of Lottoland has been criticised for taking away money from good causes and charities: many lotteries such as the British National Lottery give a sizeable percentage of ticket prices to charity, while secondary lotteries such as Lottoland do not.
References
External links
- [https://www.lottoland.com Official website]
{{portal|Companies|Europe}}
{{Gambling}}