Lox Club

{{Short description|Online dating application}}

Lox Club is a membership-based online dating application launched in 2020. Advertised as an "app for Jews with ridiculously high standards," Vogue called Lox Club the "Jewish Raya".{{cite news |last1=Silver |first1=Jocelyn |title=A Trip Inside the Lox Club, the "Jewish Raya" |url=https://www.vogue.com/article/the-lox-club-dating-app |access-date=30 October 2023 |work=Vogue |date=2020-12-29}}

Lox Club was founded by 29-year-old product designer Austin Kevitch, from Santa Monica, California, in 2020.{{cite news |last1=Lieberman |first1=Sara |title=Looking for Nice Jewish Guys With ‘Standards’? Click Here |url=https://www.nytimes.com/2020/12/19/style/looking-for-nice-jewish-guys-with-standards-click-here.html |work=New York Times |access-date=30 October 2023 |date=2020-12-19 |archive-url=https://web.archive.org/web/20210608081038/https://www.nytimes.com/2020/12/19/style/looking-for-nice-jewish-guys-with-standards-click-here.html |archive-date=2021-06-08}} Kevitch claimed he created Lox Club as a joke in response to what he called "cringy" dating apps.{{cite news |last1=Grossbart |first1=Sarah |title=A Day in the Life: Lox Club Founder Austin Kevitch Shares What It's Like to Manage a Not-Lame Dating App |url=https://www.eonline.com/news/1304874/a-day-in-the-life-lox-club-founder-austin-kevitch-shares-what-its-like-to-manage-a-not-lame-dating-app |access-date=30 October 2023 |work=E! News |date=2021-10-07}} Early investors included rappers Lil Yachty and Bhad Bhabie. By December 2020, the company had eight employees and over 10,000 members, with a two-week waitlist because every application was reviewed by eight people. In early 2021, the company claimed its waitlist had 20,000 people.{{cite news |last1=Iovine |first1=Anna |title=The most exclusive 'dating app for Jews' is not actually that Jewish |url=https://mashable.com/article/is-lox-club-a-jewish-dating-app |access-date=30 October 2023 |work=Mashable |date=2021-10-26}}

The app is open to both Jewish and non-Jewish members. Kevitch described the app as, "It’s like a deli: culturally Jewish, but anyone can enjoy it." For paying members, the app offers access to a matchmaker, with whom users can message to improve their profiles or find matches.