M0851

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m0851 is a Montreal-based company founded in 1987 by Frédéric Mamarbachi, which designs and manufactures leather bags and accessories, leather jackets, and four-season outerwear.

History

Founded by Frédéric Mamarbachi in Montreal in 1987 under the name Rugby North America, the company started out manufacturing leather belts. Mamarbachi's daughter Faye served as VP of Sales and Marketing.{{Cite web |url=http://plaisirsdevivre.info/selection/#/233/8/ |title=Plaisirs de vivre | Living with style |access-date=2016-03-02 |archive-url=https://web.archive.org/web/20160312231115/http://plaisirsdevivre.info/selection/#/233/8/ |archive-date=2016-03-12 |url-status=dead }}

In 2003, Rugby changed its name to m0851 to better reflect its brand and to enable international Trademark protection in many countries where rugby is a popular sport.{{Cite web|url=http://clindoeil.ca/mode/cest-hot/m0851-souffle-sa-25e-bougie|title = M0851 souffle sa 25e bougie|date = 16 August 2012|access-date=5 August 2023|language=French|website=Clin d'oeil}} The name m0851 comes from the first letter of the founder’s last name and the month and year of his birth.{{Cite web|url=http://affaires.lapresse.ca/pme/201207/16/01-4543881-operation-m0851-en-chine.php|title=Affaires, Économie, finance, finances personelles, entreprises, PME, monde des affaires, technologies|access-date=2016-03-02|archive-date=2017-05-10|archive-url=https://web.archive.org/web/20170510091348/http://affaires.lapresse.ca/pme/201207/16/01-4543881-operation-m0851-en-chine.php|url-status=dead}}

In 1987, the brand opened its first retail location in Montreal, on Saint-Laurent Boulevard, followed by its first US location in Soho, New York City, on Mercer Street. The company's head office is located in Montreal’s Mile End district, a neighborhood with a history in the garment industry.{{Cite web|url=http://nuvomagazine.com/magazine/winter-2012/fyi-style-m0851-celebrates-25|title = M0851 Celebrates 25|website = NUVO|access-date=5 August 2023|last=Gajo|first=Patricia}}Tremblay, Odile (1998, 6 octobre). «Boulevard Saint-Laurent: Zone grise sur le ventre du Mile-End». Le Devoir (Montréal), p. B1

Products

m0851’s body of work includes architectural spaces, product design, and furniture. In addition to their products, m0851 also fully designs their retail stores.Lehmann, Aurore (2007, 8 décembre). «Le charme discret de la maroquinerie». Les Affaires (Montréal), p.27

All m0851 products are designed in Montreal. The majority of the company's products, such as bags, accessories and clothing, are crafted in their Montreal workshops.Pahonca, Alina (2015). Un attrait mondial. Profits, Banque de développement du Canada, vol. 35(1), p. 16-17 The company subscribes to the idea that local production allows for better quality control at all levels.{{Cite web|url=http://quebec.huffingtonpost.ca/2016/02/05/m0851-succes-griffe-quebecoise_n_9161820.html?1454697345|title=M0851: Les dessous d'une griffe québécoise en pleine expansion (VIDÉO)|date=5 February 2016|website=Huffington Post|access-date=5 August 2023}}

M0851, Montréal, Canada (Unsplash).jpg

M0851, Montréal, Canada (Unsplash --FH4Uo2PYA).jpg

M0851, Montréal, Canada (Unsplash OLMZj7D6tJU).jpg

References

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