Maami
{{short description|2011 Nigerian drama film}}
{{Use Nigerian English|date=January 2023}}
{{Use dmy dates|date=May 2024}}
{{Infobox film
| name = Maami
| image = Maami poster.jpg
| alt =
| caption = Theatrical release poster
| director = Tunde Kelani
| based_on = {{based on|Maami|Femi Osofisan}}
| producer = Tunde Kelani
| screenplay = Tunde Babalola
| starring = {{unbulleted list|Funke Akindele|Wole Ojo|Olumide Bakare}}
| music = Adesiji Awoyinka
| cinematography = Sharafa Abagun
| editing = Kazeem Agboola
Hakeem Olowookere
| studio = Mainframe Film and Television Productions
| distributor = {{unbulleted list|Mainframe Pictures|Blue Pictures}}
| released = {{Film date|2011|6|4|premiere|2012|2|3|Nigeria|df=yes}}
| runtime = 93 minutes
| country = Nigeria
| language = {{unbulleted list|Yoruba|English}}
}}
Maami ({{IPAc-en|ˈ|m|ɑː|m|i}}, {{translation| My Mother}}) is a 2011 Nigerian drama film produced and directed by Tunde Kelani. It is based on a novel of the same name, written by Femi Osofisan, and adapted to screen by Tunde Babalola.{{cite web | url=http://societynowng.com/Ex-President-Obasanjo-Gov-Amosun-For-Tunde-Kelani-Maami-Premiere-In-Abeokuta | title=Ex President Obasanjo, Gov Amosun For Tunde Kelani's Maami Premiere In Abeokuta | publisher=Society Now NG | access-date=15 September 2014 }} It stars Funke Akindele as Maami, along with Wole Ojo and Olumide Bakare.{{cite web | url=http://dailypost.ng/2011/11/23/funke-akindele-returns-in-maami-video/ | title=Funke Akindele returns in 'Maami' [Video] | publisher=Daily Post NG | work=Daily Post Newspaper | date=23 November 2011 | access-date=15 September 2014 | author=Inyang, Ifreke}}{{cite web | url=http://africastyledaily.com/film/2013/07/08/nollywood-movie-review-maami/ | title=NOLLYWOOD MOVIE REVIEW: MAAMI | publisher=Africa Style Daily | date=8 July 2013 | access-date=15 September 2014 | author=Micheal, Marvelous}} Though the film was a commercial failure,{{cite web | url=http://thepost-ng.com/tunde-kelanis-maami-forced-out-of-cinema-over-low-turn-out/#.VBYje2OvhZA | title=Tunde Kelani's Maami Forced Out Of Cinema Over Low Turn Out | publisher=The Post NG | date=20 September 2013 | access-date=15 September 2014}} it was generally met with positive critical reviews.{{cite web | url=http://www.nollywoodreinvented.com/2013/06/maami.html | title=Maami | publisher=Nollywood Reinvented | work=Nollywood Reinvented | date=5 June 2013 | access-date=15 September 2014 }}{{cite web | url=http://www.theafricachannel.co.uk/maami-review/ | title=Maami review | publisher=The Africa Channel | work=The Africa Channel | date=10 November 2011 | access-date=15 September 2014 }}
The film which is set two days before the 2010 World Cup tells the story of Kashimawo (Wole Ojo), an international soccer player as he comes to terms with his painful childhood, reflecting on his mother's love for him in the midst of poverty and deprivation, and his estranged father. The film received four nominations at the 7th Africa Movie Academy Awards; including Best Nigerian Film, Achievement in Cinematography, Best Production Design and Best Child Actor.{{cite web|url=http://www.ama-awards.com/amaa-nominations-2011 |title=AMAA nominations 2011 |publisher=Africa Movie Academy Awards |work=Africa Film Academy |access-date=16 September 2014 |url-status=dead |archive-url=https://web.archive.org/web/20110302124149/http://www.ama-awards.com/amaa-nominations-2011 |archive-date=2 March 2011 }}
Cast
- Funke Akindele as Maami
- Wole Ojo as Kashimawo
- Ayomide Abatti as Young Kashimawo
- Tamilore Kuboye as Dolapo
- Olumide Bakare as Otunba Bamisaye
- Godwin Enakhena as Sports presenter
- Sanya Gold as Mr. Ojo
- Peter Badejo as NFF secretary
- Yinka Davies as Singer
- Fatai Rolling Dollar as Musician
The film features special guest appearances from Yinka Davies, Kayode Balogun, Fatai Rolling Dollar, and Biodun Kupoluyi.{{fact|date=May 2024}}
Release
The film's official trailer was released on 18 November 2011, a theatrical promotional poster was also unveiled on 30 January 2012.{{cite web | url=http://nollywoodmindspace.com/2011/11/18/tunde-kelani-releases-the-trailer-of-maami/ | title=Tunde Kelani Releases The Trailer of MAAMi | publisher=Nollywood by Mindspace | work=Nollywood Mindspace | date=18 November 2011 | access-date=15 September 2014 }}{{cite web | url=http://www.kanyidaily.com/2011/11/funke-akindele-is-maami-as-tunde-kelani.html | title=Funke Akindele Acts as Maami as Tunde Kelani Releases Movie Trailer | date=28 November 2011 | access-date=15 September 2014 | author=Kanyi Okeke}}{{cite web | url=http://www.mainframemovies.tv/maami/ | title=Movies – Maami | publisher=Mainframe Movies | access-date=15 September 2014}} The film premiered on 4 June 2011 at the Muson centre, Lagos and had the Governor of Lagos State; Babatunde Fashola in attendance.{{cite web | url=http://www.modernghana.com/movie/12026/3/fashola-attends-maami-premiere.html | title=Fashola attends 'Maami' premiere | publisher=Modern Ghana | date=12 June 2011 | access-date=15 September 2014 | author=Ajiboye, Bunmi}} It was also screened on 13 June 2011 at Fountain Hotel, Ado-Ekiti in commemoration of June 12. It was screened in film festivals,{{cite web | url=http://www.okayafrica.com/news/film-review-maami-nigeria/ | title=Film Review: Maami (Nigeria) | publisher=OkayAfrica | date=23 April 2012 | access-date=15 September 2014 | author=Riesco, Beatriz Leal}} before it went on general theatrical release on 3 February 2012.{{cite web | url=http://www.gistus.com/927/tunde-kelanis-maami-starring-funke-akindele-wole-ojo-tamilore-kuboye-cinemas-nigeria | title=Tunde Kelani's "MAAMi" Now in Cinemas across Nigeria | publisher=Gistus.com | date=11 February 2012 | access-date=15 September 2014 | author=Seyi}}
Reception
=Critical reception=
The film was met with generally positive critical reviews, mostly due to its powerful story and themes. Nollywood Reinvented gave it 75%, praised the realness of the story, Funke Akindele's performance and noted the film for having memorable quotes and powerful themes. It concluded by stating: "there were a couple weak actors here and there, the story doesn’t strike you as ‘great’ from the beginning but it picks up pace, there are a lot of moments in this movie that are very endearing, you get the feeling that something’s missing in the movie but overall Maami was a simple delight to watch".
The Africa Channel comments: "Any film that starts with a cacophony of vuvuzelas is unlikely to hold subtlety as a core value, and Maami certainly lives up to the reputation of bold filmmaking that Kelani is celebrated for. The plot is engaging and at points disturbing, fraught with theft, emotional blackmail and trickery".
Gbenga Adeniji of The Punch comments: "Maami is a moving story which bares it all, yet allows viewers to expand their imagination and engage in sober reflection. It is humorous, meditative and pure. Kelani’s style of movie production salutes the past, recognizes the present and captures the future".{{cite web | url=http://www.punchng.com/entertainment/arts-dome/sweet-memories-of-maamis-love/ | title=Sweet memories of Maami's love | publisher=The Punch | work=The Punch Newspaper | date=18 May 2014 | access-date=15 September 2014 | author=Adeniji, Gbenga | url-status=dead | archive-url=https://web.archive.org/web/20141006150633/http://www.punchng.com/entertainment/arts-dome/sweet-memories-of-maamis-love/ | archive-date=6 October 2014 }}
Beatriz Leal Riesco of Okay Africa concluded: "This screen adaptation of Femi Osofisan’s eponymous novel harnesses all the ingredients of the present-day Nigerian epic: witchcraft, melodrama, corruption, soccer, and love. With a complex cast of characters featuring top talents, Maami is a masterpiece of popular cinema, fruit both of Nollywood’s unique cinema industry and the inspired personality of its director, the internationally acclaimed Tunde Kelani".
Toni Kan of DStv feels the film would be much better as a linear narrative, he faulted Ayomide Abatti's performance and concluded: "Maami is a beautiful movie to watch. It is fast paced and the story grabs you from the very beginning and Kelani’s trademark cinematography shines through," the film exudes "strong messages for our times and Tunde Kelani passes it across beautifully".{{cite web | url=http://www.dstv.com/News/Movie-Review-Tunde-Kelani-s-Maami/82431 | title=Movie Review: Tunde Kelani's Maami | publisher=DStv | work=DStv | date=5 April 2012 | access-date=15 September 2014 | author=Kan, Toni | url-status=dead | archive-url=https://web.archive.org/web/20140805152434/http://www.dstv.com/News/Movie-Review-Tunde-Kelani-s-Maami/82431 | archive-date=5 August 2014 }}
Wilfred Okiche of YNaija concludes: "the overall experience is a superior one. It packs an emotional punch and you might just find yourself shedding a tear or two. We realize that good films cost money and have resigned ourselves to the product placements, but thankfully, they keep it tasteful and at a bare minimum here. It is not a perfect film but it is definitely one to watch".{{cite web | url=http://ynaija.com/film-review-sweet-mother-maami/ | title=Film review: Maami – "A superior experience" | publisher=YNaija | work=YNaija | access-date=15 September 2014 | author=Okiche, Wilfred | date=8 March 2012 }}
9aijabooksandmovies gave 3 out of 5 stars and comments: "Maami is an emotionally intoxicating movie, where viewers are visually served with large pints of heart touching, tear jerking scenes, stemming from the unconditional love a poor mother has for her only son. It is a beautifully crafted story; Viewers swim laps in the pool of flash backs and stop intermittently to inhale fresh breaths of reality. Despite its short comings more on technical details, Maami is a must see movie and another good work from Mainframe productions".{{cite web | url=http://9aijabooksandmovies.wordpress.com/2012/03/28/movie-review-tunde-kelanis-maami/ | title=Movie Review : Tunde Kelani's "MA'AMI" | publisher=9aijabooksandmovies | date=28 March 2012 | access-date=15 September 2014}}
Fola Akintomide comments: "Generally, the movie Maami successfully holds her audience bound with an amazing storyline, impressive technical display and exceptional performances by the actors; indeed once again, Nollywood veteran and multiple award winning Tunde Kelani stamped his name as one of the deserving icons in Africa".{{cite web | url=http://www.happenings9ja.com/happenings/posts/entertainment-lifestyle/music-movies/BEAM-ON-NOLLYWOOD-Analyzing-The-Epic-Movie-Maami | title=BEAM ON NOLLYWOOD: Analyzing The Epic Movie "Maami" | publisher=Happenings9ja | access-date=15 September 2014 | author=Akintomide, Fola | archive-url=https://web.archive.org/web/20140905185248/http://www.happenings9ja.com/happenings/posts/entertainment-lifestyle/music-movies/BEAM-ON-NOLLYWOOD-Analyzing-The-Epic-Movie-Maami | archive-date=5 September 2014 | url-status=dead }}
The film however still wasn't received well by some critics. Amarachukwu Iwuala of Nigeria Entertainment Today gave a mixed review, faulting the character development and concluded: "Obviously, Tunde Kelani, the award-winning Director of Oleku, Saworoide and Thunderbolt should have opted for a better adaptation of Maami, the novel by Femi Osofisan".{{cite web | url=https://thenet.ng/movie-review-maami/ | title=Movie Review: Maami | publisher=The NET NG | work=Nigerian Entertainment Today | date=6 December 2012 | access-date=15 September 2014 | author=Iwuala, Amarachukwu }} Joseph Edgar of New Telegraph gave a negative review; although he commended the picture quality and Funke Akindele's performance, he panned everyother aspect of the film, commenting: "I watched Magun and could not leave my seat when the movie was over. What struck me after watching Maami was like a car crash. Apart from the cinematic quality which cannot be taken away from him [Kelani] every other thing was a wreck. The casting was below par, the scripting was hurried and it looked like something that was quickly put together." "I could honestly feel Funke trying to pull this Molue wreck out of the pits, the rest was just journey into the abyss of stupidity".{{cite web | url=http://newtelegraphonline.com/tunde-kelanis-maami/ | title=Tunde Kelani's Maami – what was that? | publisher=New Telegraph Online | work=New Telegraph | date=31 May 2014 | access-date=15 September 2014 | author=Edgar, Joseph | url-status=dead | archive-url=https://web.archive.org/web/20141006082110/http://newtelegraphonline.com/tunde-kelanis-maami/ | archive-date=6 October 2014 }} Itunu of The Movie Pencil panned the film and concluded: "Overall, the storyline had no solid foundation and was indecisive".{{cite web | url=http://themoviepencil.com/movie-review-tunde-kelanis-maami/ | title=Movie Review: Tunde Kelani's Maami | publisher=The Movie Pencil | access-date=15 September 2014 | author=Itunu}} It was listed as one of the 100 greatest foreign-language films.{{Cite web|title=The 100 greatest foreign-language films: who voted?|url=https://www.bbc.com/culture/article/20181029-the-100-greatest-foreign-language-films-who-voted|access-date=2021-08-20|website=www.bbc.com|language=en}}
=Box office=
The film opened strongly at the theatres.{{cite web | url=http://www.bellanaija.com/2012/02/10/tunde-kelanis-maami-starring-funke-akindele-wole-ojo-tamilore-kuboye-now-in-cinemas-across-nigeria/ | title=Tunde Kelani's "MAAMi" starring Funke Akindele, Wole Ojo & Tamilore Kuboye Now in Cinemas across Nigeria | publisher=bellanaija.com | work=Bella Naija | date=10 February 2012 | access-date=16 September 2014 }} However, earnings dropped considerably after the first week of release and the film was declared a commercial failure at the box office. Although the film was very popular at the time of its release, it did not translate to good business as it was heavily pirated.
=Accolades=
The film received four nominations at the 7th Africa Movie Academy Awards, including: Best Nigerian Film, Achievement in Cinematography, Best Production Design and Best Child Actor. It received six nominations at the 2013 Nollywood Movies Awards, including "Best Original Screenplay", "Best Actress in a Leading Role" for Akindele and "Best Indigenous Actor" for Wole Ojo; it won the award for "Best Indigenous Movie" and Akindele won "Best Indigenous Actress" award for her role. The film was also nominated for "Best Film Director" at the 2013 Nigeria Entertainment Awards. Maami also won awards at the 2013 Africa Magic Viewers Choice Awards and 2012 ZUMA Festival Awards.
Home media
Maami was released on VOD on 5 June 2013 through Dobox TV.{{cite web | url=http://talkmedianigeria.com/2013/05/26/maami-makes-its-worldwide-online-debut-on-www-dobox-tvmaami-wednesday-29-may-2013/ | title=MA'AMi makes {{sic|i|t’s|nolink=y}} worldwide online debut on www.dobox.tv/maami Wednesday 5 June 2013 | publisher=talkmedia Nigeria | date=26 May 2013 | access-date=15 September 2014 |url-status=dead|archive-url=https://web.archive.org/web/20160304002944if_/http://talkmedianigeria.com/2013/05/26/maami-makes-its-worldwide-online-debut-on-www-dobox-tvmaami-wednesday-29-may-2013/ |archive-date=2016-03-04}}{{cite web | url=http://bunmiodunowo.com/finally-tunde-kelanis-maami-featuring-funke-akindele-and-wole-ojo-is-out/ | title=Finally! Tunde Kelani's Maami Featuring Funke Akindele and Wole Ojo Is Out | date=13 June 2013 | access-date=15 September 2014 | author=Odunowo, Bunmi}} and was released on DVD by Ajimson company on 14 April 2014.{{cite web | url=http://pulse.ng/movies/dvd-release-movie-maami-to-be-released-on-dvd-this-easte-id2800471.html | title=Movie 'Maami' To Be Released On DVD This Easter | publisher=Pulse NG | work=Pulse | date=16 April 2014 | access-date=15 September 2014 | author=Izuzu, Chidumga}}{{cite web | url=http://theeagleonline.com.ng/kelanis-maami-hits-town-this-easter/ | title=Kelani's Maami hits town this Easter | publisher=The Eagle Online | work=The Eagle Newspaper | date=11 April 2014 | access-date=16 September 2014 | author=Akinwale, Funsho}}{{cite web | url=https://thenet.ng/tunde-kelanis-maami-to-be-released-on-dvd/ | title=Tunde Kelani's 'Maami' to be released on DVD | publisher=The NET NG | work=Nigerian Entertainment Today | date=11 April 2014 | access-date=16 September 2014}}{{cite web | url=http://www.thegazellenews.com/2014/04/10/funke-akindele-talks-on-maami-film-now-available-on-dvd-other-tunde-kelanis-works-too/ | title=Funke Akindele Talks On 'Maami'; Film Now Available On DVD; Other Tunde Kelani's Works Too | publisher=The Gazelle News | date=10 April 2014 | access-date=15 September 2014 | author=*Writer of the article (Surname, First name)*}} New scenes were shot and added to the Extended edition DVD; According to Kelani, the scenes were present in the original script but he initially decided not to shoot them.{{cite web | url=http://www.moviemarkers.net/news/tunde-kelani-working-on-new-scenes-for-funke-akindele-movie-maami/ | title=Tunde Kelani Working on New Scenes For Funke Akindele Movie Maami| publisher=Movie Makers | date=4 January 2013 | access-date=15 September 2014 | author=Cole, Mistah }} The DVD was however heavily pirated in less than 48 hours of its release, leading to a huge loss for Mainframe Studios.{{cite web | url=http://www.dailytimes.com.ng/article/tunde-kelani%E2%80%99s-maami-dvd-pirated-within-48-hours-release | title=Tunde Kelani's Maami DVD Pirated Within 48 Hours Of Release! | publisher=Daily Times | work=Daily Times Newspaper | date=19 April 2014 | access-date=16 September 2014 | author=Opeoluwani, Akintayo}}
References
{{Reflist|2}}
External links
- {{IMDb title|3118384|Maami}}
- {{Nollywood Reinvented|2013/06/maami|Maami}}
{{Tunde Kelani}}
Category:English-language Nigerian films
Category:Yoruba-language films
Category:Films set in the 1980s
Category:Nigerian nonlinear narrative films
Category:Films set in Abeokuta
Category:Films shot in Abeokuta
Category:Films directed by Tunde Kelani
Category:Films about sportspeople
Category:2010s coming-of-age drama films
Category:Films based on Nigerian novels