MacRobertson's

{{Short description|Australian company}}

{{Use dmy dates|date=November 2017}}

{{Use Australian English|date=November 2017}}

{{refimprove|date=June 2018}}

{{Infobox brand

| name = MacRobertson's

| logo = 1930 freddo.jpg

| logo_caption = 1930s Freddo advertisement with the distinctive MacRobertson's signature logo

| origin = Fitzroy, Victoria, Australia

| introduced = 1880

| discontinued = 1967

|module = {{Infobox company |embed=yes

| founder= Macpherson Robertson }}

}}

MacRobertson's, officially the MacRobertson's Steam Confectionery Works,{{citation needed|date=June 2018}} was an Australian company that produced chocolates and various other confectionery.{{cite news|url=https://www.theage.com.au/national/victoria/take-a-leap-into-the-past-with-freddo-frog-during-history-week-20151018-gkbwye.html|title=Take a leap into the past with Freddo Frog during History Week|last=Carbone|first=Suzanne|date=18 October 2015|work=The Age|publisher=Fairfax Media|accessdate=30 June 2018}} The company was founded in 1880 by Sir Macpherson Robertson and takes its name from a combination of his first and last name. The company was based for over 100 years in Fitzroy, Victoria, but later moved to Ringwood, Victoria. The company also became known for introducing chewing gum and fairy floss to Australia.

Macpherson Robertson died in 1945 and in 1967, his heirs sold the company to British confectioner Cadbury, which in 1969 merged with Schweppes Australia to become Cadbury Schweppes Australia. The newly merged company continued to manufacture many of the former company's products including: Freddo, Old Gold, Snack, Columbines and Cherry Ripe; which continued to display the company's distinctive logo on its wrapper until 2002. In 2009, Cadbury Schweppes separated from its beverage business and became Cadbury Australia, which continues to operate the former company's factory in Ringwood.