Mahindra Two Wheelers

{{Short description|Indian two-wheelers manufacturing company}}

{{Use dmy dates|date=June 2018}}

{{Use Indian English|date=June 2018}}

{{Infobox company

| name = Mahindra Two Wheelers

| logo = Logo Mahindra two wheelers.png

| logo_size = 200px

| type = Division

| traded_as =

| foundation = {{Start date and age|2008}}

| defunct = {{End date and age|2020}}

| location_city = Pune

| location_country = India

| area_served = Worldwide

| key_people = Anand Mahindra {{Small|(Chairman & Managing Director)}}

| industry = Motorcycle

| brands = BSA Company
Jawa
Yezdi
Kinetic

| products = {{Unbulleted list|Motorcycles}}

| parent = Mahindra & Mahindra

| homepage = {{URL|mahindratwowheelers.com}}

}}

Mahindra Two Wheelers Limited (MTWL) was a group venture owned by Mahindra & Mahindra (M&M), which manufactures scooters and motorcycles. Mahindra Two Wheelers Limited was founded in 2008, when Mahindra & Mahindra acquired the business assets of Kinetic Motor Company Limited.{{cite news|title=Mahindra acquires Kinetic Motors|url=http://www.dnaindia.com/money/report_mahindra-acquires-kinetic-motors_1180738|newspaper=DNA}} MTWL has partnered with Taiwan's Sanyang Industry Company (SYM) to help develop its scooter portfolio, and with Italy-based Engines Engineering for research and product design. In October 2016, Mahindra purchased BSA trademark for £3.4 million in an effort to reintroduce motorcycles bearing the famous BSA name.

Facilities

The company has a manufacturing facility at Pithampur, near Indore in Madhya Pradesh.

Mahindra Two Wheelers Limited has a Research and Development unit located at Chinchwad, Pune, equipped with necessary design and development facilities right from renderings to prototype manufacture and testing. It has invested {{INRConvert|100|c|0}} to make it functional.{{cite news|title=Mahindra opens two-wheeler R&D centre|url=http://www.thehindu.com/business/companies/article3602744.ece|newspaper=The Hindu | location=Chennai, India|date=5 July 2012}}

The company has a 200 strong vendor network spread across the nation with more than 300 dealers creating 700 touch points.{{citation needed|date=October 2012}}

Discontinued

=Scooters=

  • Mahindra Flyte
  • Mahindra Kine
  • Mahindra Rodeo
  • Mahindra Rodeo RZ
  • Mahindra Rodeo UZ
  • Mahindra Duro
  • Mahindra Duro DZ
  • Mahindra Gusto
  • Mahindra Gusto 125
  • Mahindra Gusto 110

=Motorcycles=

  • Mahindra Pantero
  • Mahindra Stallio
  • Mahindra Centuro
  • Mahindra Centuro XT
  • Mahindra Centuro NXT
  • Mahindra Centuro Disc Brake
  • Mahindra Centuro Rockstar
  • Mahindra Centuro Rockstar Kick Alloy
  • Mahindra Mojo
  • Mahindra Mojo XT
  • Mahindra Mojo UT
  • Mahindra Mojo Bs6

Awards

  • Mahindra Duro was declared the Scooter of the Year at the annual NDTV Car & Bike Awards in 2010.{{cite news|title=Cars and Bike awards 2010|url=http://www.ndtv.com/convergence/ndtv/new/award_results.aspx?catg=TWO%20WHEELERS|newspaper=NDTV}}
  • Mahindra Rodeo won the Gulf Monsoon Scooter Rally in its first year of participation.{{cite news | url=http://www.sportzpower.com/?q=content/new-mahindra-rodeo-rz-wins-pit-stop-monsoon-rally-very-1st-year-participation | title=New Mahindra Rodeo RZ wins Pit stop Monsoon Rally in very 1st year of participation | publisher=SportzPower | date=22 August 2012 | archive-url=https://web.archive.org/web/20120904115730/http://www.sportzpower.com/?q=content%2Fnew-mahindra-rodeo-rz-wins-pit-stop-monsoon-rally-very-1st-year-participation | archive-date=4 September 2012 | access-date=8 June 2018 | url-status=live }}
  • Mahindra Rodeo won the Best Website Award - Automotive at Campaign India's Digital Media Awards.{{cite news|title=Campaign India Digital Media Awards 2012|url=http://www.campaignindiadma.in/public/general/winners_2010|newspaper=Campaign India|access-date=27 August 2013|archive-url=https://web.archive.org/web/20121204005824/http://www.campaignindiadma.in/public/general/winners_2010|archive-date=4 December 2012|url-status=dead}}
  • Mahindra Rodeo RZ won Gulf Dirt Track National Championship.[http://www.mahindra2wheelers.com/pdf/Press%20Release%20-%20Rodeo%20RZ%20wins%20Gulf%20Dirt%20Track%20Championship%20Oct%202012.pdf Shamim Khan steers the New Mahindra Rodeo RZ to victory]. Mahindra2wheelers.com.

See also

References

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