Mahogany Sessions
{{Short description|British YouTube channel}}
{{Infobox company
| image = Copyright Mahogany October 2018.jpg
| industry = Music
| founded = 2009
| hq_location_city = London
}}{{Infobox YouTube personality|channel_display_name=Mahogany Sessions|years active=2009–present|genre=Music|subscribers=885 thousand |views=276.2 million | channel_id=UCG36u-k09zdIPQh5EEdVgTA |stats_update=14 July 2022}}
Mahogany Sessions is a London-based YouTube channel founded in 2009.{{Cite web|url=https://www.youtube.com/channel/UCG36u-k09zdIPQh5EEdVgTA|title=Mahogany Sessions|website=YouTube|language=en|access-date=2019-02-12}} The channel has hosted performances from artists including Billy Lockett,{{Cite web|url=https://musicbrainz.org/release/c4af2984-260b-46f1-85b3-1ed203ac5490|title=Release "My Only Soul (Mahogany Sessions)" by Billy Lockett - MusicBrainz|website=musicbrainz.org|access-date=2019-02-12}} Rhye,{{Cite web|url=https://musicbrainz.org/release/b67ba535-dd1c-41d3-8d12-da5dbb97cf29|title=Release "Softly / Please (Mahogany Sessions)" by Rhye - MusicBrainz|website=musicbrainz.org|access-date=2019-02-12}} Jack Garrett,{{Cite web|url=https://extremenomads.life/music-mahogany-sessions/|title=Top 5 Picks from Mahogany Sessions (That You Need to Listen to Now)|last=Thirion|first=Jim|date=2017-08-11|website=Extreme Nomads|language=en-GB|access-date=2019-03-19}} Laura Marling and Roo Panes.{{Cite web|url=https://thankfolkforthat.com/new-release-video-tour-roo-panes-ophelia/|title=New Release, Video & Tour: Roo Panes - Ophelia|last=That|first=Thank Folk For|website=Thank Folk For That|language=en-GB|access-date=2019-03-19}}
History
Mahogany originally started as a WordPress-based music blog in February 2009. ‘The Mahogany Blog’ gained an online following and a year later on 1 July 2010, ‘The Mahogany Sessions’ YouTube channel was launched.{{Cite web|url=https://weekendspecial.co.za/music-exchange-mex18-mahogany-sessions/|title=Music Exchange Cape Town 2018|last=Mayne|first=Jane|date=2018-08-09|website=WeekendSpecial|language=en-ZA|access-date=2019-01-15}}{{Cite web|url=https://musically.com/2018/06/11/marathon-artists-labs-2018-startups-target-music-monetisation/|title=Marathon Artists LABs 2018: startups target music monetisation|access-date=2019-01-15}}
Partnerships
In 2017, Mahogany Sessions partnered with Canon on their EOS C200 camera to film a live session which featured rising UK jazz star Alfa Mist.{{Cite web|url=https://www.canon.co.uk/video-cameras/keeping-music-live-with-the-eos-c200/|title=Keeping Music Live with the Canon EOS C200|last=UK|first=Canon|website=www.canon.co.uk|language=en-GB|access-date=2019-05-17}}{{Cite web|url=https://www.canonbody.com/canon-sverige-mahogany-sessions-music-campaigns-eos-c200/|title=Canon Sverige: "Mahogany Sessions" Music Campaigns On the EOS C200|date=2017-12-30|website=Canon Body|language=en-US|access-date=2019-05-17}}
In 2017, Mahogany Sessions also partnered with LVMH and Krug Champagne to create a bespoke music and food festival featuring Michelin-star chef Francis Mallman, and live music from Jacob Banks, Ady Suleiman and Jones.{{Cite web|url=https://www.campaignlive.co.uk/article/krug-champagne-launches-luxury-festival-hampshire/1436442|title=Krug Champagne launches luxury festival in Hampshire|website=www.campaignlive.co.uk|access-date=2019-05-17}}{{Cite web|url=https://www.forbes.com/sites/bridgetarsenault/2017/07/20/krug-champagne-plans-the-most-decadent-and-exclusive-festival-imaginable/|title=Krug Champagne Plans The Most Decadent And Exclusive Festival Imaginable|last=Arsenault|first=Bridget|website=Forbes|language=en|access-date=2019-05-17}}
Mahogany Records
In 2017, Mahogany Records was launched, a full service record label that uses the Mahogany platform to gain exposure for new and emerging talent.{{Cite web|url=https://musically.com/2018/06/11/marathon-artists-labs-2018-startups-target-music-monetisation/|title=Marathon Artists LABs 2018: startups target music monetisation|access-date=2019-06-06}} Signings include London-based KAWALA,{{Cite web|url=http://www.music-news.com/news/Underground/116821/Kawala-release-new-single-Moonlight-today-through-Mahogany-Records|title=Kawala release new single 'Moonlight' today through Mahogany Records|website=Music-News.com|language=en-US|access-date=2019-06-06}} electronic act Model Man, Dallas-based singer Abraham Alexander and singer-songwriter Toby Johnson.{{cn|date=August 2023}}