Marc Gruber

Gruber received a Master's degree in management from the University of St. Gallen (HSG) in 1995. Staying at HSG, he wrote a PhD thesis on "Erfolgsfaktoren des Wirtschaftens von KMU im Zeitablauf: dargestellt an Beispielen aus der deutschen Nahrungs- und Genussmittelindustrie" (Success factors of SMEs over time: illustrated by examples from the German food and luxury food industry) and graduated in 2000.{{Cite web|last=Gruber|first=Marc|date=|title=Erfolgsfaktoren des Wirtschaftens von KMU im Zeitablauf : dargestellt an Beispielen aus der deutschen Nahrungs- und Genussmittelindustrie|url=https://slsp-hsg.primo.exlibrisgroup.com/discovery/fulldisplay?&context=L&vid=41SLSP_HSG:HSGswisscovery&search_scope=MyInst_and_CI&tab=41SLSP_HSG_MyInst_and_CI&docid=alma992256710105506|archive-url=|archive-date=|access-date=2020-12-15|website=slsp-hsg.primo.exlibrisgroup.com|language=en}} He then joined the Ludwig Maximilian University of Munich (LMU) as senior researcher and lecturer, to establish the university's entrepreneurship center and to pursue his habilitation thesis.{{Citation|last1=Albers|first1=Sönke|title=Technologie- und Innovationsmanagement|date=2011|url=http://dx.doi.org/10.1007/978-3-8349-6746-6_1|work=Handbuch Technologie- und Innovationsmanagement|pages=3–20|place=Wiesbaden|publisher=Gabler|isbn=978-3-8349-2800-9|access-date=2021-07-23|last2=Gassmann|first2=Oliver|doi=10.1007/978-3-8349-6746-6_1 |url-access=subscription}}

He obtained his habilitation from LMU's School of Management in 2005 for his research entitled "Marketingplanung von wagniskapitalfinanzierten Unternehmensgründungen – eine theoretische und empirische Analyse" (Marketing planning of venture capital-financed start-ups – a theoretical and empirical analysis).{{Cite book|last=Gruber, Marc 1972–|url=https://www.worldcat.org/oclc/162263869|title=Marketingplanung von Unternehmensgründungen eine theoretische und empirische Analyse|date=25 November 2005|isbn=978-3-8350-0181-7|edition=1. Aufl|location=Wiesbaden|oclc=162263869}} During that time he was vice-director of the Institute of Innovation Research, Technology Management and Entrepreneurship and established LMU's Center for Entrepreneurship. He has held several visiting scholar posts at the Wharton School (2004), and at the University of Pennsylvania (1999 and 2004). He was also a visiting professor at the Business School of Imperial College London (2015).{{Cite book|last1=Brewer|first1=Jeremi|url=http://dx.doi.org/10.4337/9781781956182|title=Necessity Entrepreneurs|last2=Gibson|first2=Stephen|date=2014|publisher=Edward Elgar Publishin|pages=xi|doi=10.4337/9781781956182|isbn=9781781956182 }}

In 2005, Gruber joined EPF Lsausanne and since then has been the Chair of Entrepreneurship and Technology Commercialization (ENTC), first as an Assistant Professor and was promoted to associate professor in 2008. Since 2011, Gruber has been a full professor at EPFL's College of Management of Technology. From 2017 to 2020, he was vice president for Innovation at EPFL, and President of [https://www.epfl-innovationpark.ch/ EPFL's Innovation Park].{{Citation|last=Brown|first=Andrew D.|editor-first1=Andrew D |editor-last1=Brown |title=Identities in Organizations|date=16 January 2020|url=http://dx.doi.org/10.1093/oxfordhb/9780198827115.013.59|work=The Oxford Handbook of Identities in Organizations|pages=xx-31|publisher=Oxford University Press|doi=10.1093/oxfordhb/9780198827115.013.59 |isbn=978-0-19-882711-5|access-date=2021-07-23|url-access=subscription}}

File:EPFL Gruber Navigator and Worksheets.jpg

Gruber's group focuses his research on the fields of entrepreneurship, technology commercialization, innovation, and strategic management.{{Cite web|title=Research|url=https://www.epfl.ch/labs/entc/research/|access-date=2020-12-15|website=www.epfl.ch|language=en-GB}}

Together with Sharon Tal, he created the Market Opportunity Navigator, a tool that supports firms in market opportunity identification and exploitation.{{Cite web|last=Marc & Sharon|title=Where to Play {{!}} Market Opportunity Navigator|url=https://wheretoplay.co/|access-date=2020-12-17|website=Where to Play|language=en-US}} The tool is used by more than 50,000 companies and has been adopted as the 4th tool in the lean start-up tool-set.{{Cite web|date=20 June 2020|title=Rising out of the crisis: Where to find new markets and customers|url=https://venturebeat.com/2020/06/20/rising-out-of-the-crisis-where-to-find-new-markets-and-customers/|access-date=2021-07-20|website=VentureBeat|language=en-US}}

Gruber's research was featured in several news outlets: Bilan,{{Cite web|title=Innover en période d'incertitudes grâce à une approche méthodologique|url=https://www.bilan.ch/opinions/alexis-moeckli/innover-dans-une-periode-dincertitudes-grace-a-une-approche-methodologique-1|access-date=2021-05-17|website=Bilan|language=fr}} Le Temps,{{Cite news|date=8 February 2021|title=Nexthink, nouvelle licorne lausannoise de la tech|language=fr|work=Le Temps|url=https://www.letemps.ch/economie/nexthink-nouvelle-licorne-lausannoise-tech|access-date=2021-05-17|issn=1423-3967}} Voice of FinTech podcast,{{Cite web|title=Where to Play?|url=https://www.voiceoffintech.com/episodes/wheretoplay|access-date=2021-05-17|website=Voice of FinTech|language=en-US}} and Neue Zürcher Zeitung.{{Cite web|last=Feldges|first=Dominik|date=20 June 2017|title=Keine falschen Berührungsängste|url=https://www.nzz.ch/wirtschaft/universitaeten-und-industrie-keine-falschen-beruehrungsaengste-ld.1301997|access-date=2021-05-17|website=Neue Zürcher Zeitung}} From 2001 to 2003, he wrote for the column Start-Up for the Frankfurter Allgemeine Zeitung.{{Cite web|title=F.A.Z.-Archiv: Suche|url=https://fazarchiv.faz.net/payment/faznet?key=/-gqe-oxmn|access-date=2021-07-23|website=fazarchiv.faz.net}}

He is the recipient of the TUM Research Excellence Award from the European Academy of Management (2012),{{Cite web|title=TUM Research Excellence Award {{!}} Peter Pribilla Foundation – TUM Entrepreneurship Research Institute|url=https://www.professors.wi.tum.de/ent/research/tum-research-excellence-award-peter-pribilla-foundation/|access-date=2021-07-26|website=www.professors.wi.tum.de}} the Thought Leader Award of the Entrepreneurship Division at the Academy of Management (2009, 2010, 2012),{{Cite web|title=Good thinking: Shah named 'Thought Leader' by Academy of Management — again|url=https://www.washington.edu/news/2010/08/05/good-thinking-shah-named-thought-leader-by-academy-of-management-again/|access-date=2021-07-26|website=UW News|language=en}} and the Mentor Award of the Entrepreneurship Division at the Academy of Management (2019),{{Cite web|title=Awards and Recognition|url=http://aom.dev.vtcus.com/career-services|access-date=2021-07-26|website=AOM_CMS|language=en}} and the Foundational Paper Award of the Entrepreneurship Division at the Academy of Management for his study "Darwinians, Communitarians, and Missionaries: The Role of Founder Identity in Entrepreneurship" (with Fauchart, E.) published in Academy of Management Journal in 2011.{{Cite news |website=EPFL News |date=2024-08-22 |title=Foundational Paper Award at the Academy of Management for Prof.Gruber |url=https://actu.epfl.ch/news/foundational-paper-award-at-the-academy-of-managem/ |language=en}}{{Cite web |title=Foundational Paper Award - Entrepreneurship Division |url=https://ent.aom.org/awards/foundational-paper-award |access-date=2025-03-05 |website=ent.aom.org |language=en}}

Gruber acted as an associate (2013–2016) and as deputy editor (2017–2020), then Editor-in-Chief (since 2022) at the Academy of Management Journal, the world's highest-ranked journal for empirical management research.{{Cite journal|last1=Gruber|first1=Marc|last2=de Leon|first2=Nick|last3=George|first3=Gerard|last4=Thompson|first4=Paul|date=February 2015|title=Managing by Design|url=http://journals.aom.org/doi/10.5465/amj.2015.4001|journal=Academy of Management Journal|language=en|volume=58|issue=1|pages=1–7|doi=10.5465/amj.2015.4001|issn=0001-4273}}

He is a member of the Academy of Management,{{Cite web|title=2019 Publication Awards|url=https://aom.org/membership/awards-and-recognition/publication-awards/2019-publication-awards|access-date=2021-07-22|website=AOM_CMS|language=en}} and of the Verband der Hochschullehrer für Betriebswirtschaft.{{Cite web|title=Mitgliederverzeichnis – vhbonline.de|url=https://www.vhbonline.org/wk-/-fachgruppen/technologie-innovation-und-entrepreneurship-tie/mitgliederverzeichnis|access-date=2020-12-15|website=www.vhbonline.org}}

• {{cite journal |jstor=23362113|last1=Gruber|first1=Marc|last2=MacMillan|first2=Ian C.|last3=Thompson|first3=James D.|title=Escaping the Prior Knowledge Corridor: What Shapes the Number and Variety of Market Opportunities Identified Before Market Entry of Technology Start-ups?|journal=Organization Science|year=2013|volume=24|issue=1|pages=280–300|doi=10.1287/orsc.1110.0721}}
• {{cite journal |doi=10.5465/amj.2009.0211|title=Darwinians, Communitarians, and Missionaries: The Role of Founder Identity in Entrepreneurship|year=2011|last1=Fauchart|first1=Emmanuelle|last2=Gruber|first2=Marc|journal=Academy of Management Journal|volume=54|issue=5|pages=935–957}}
• {{cite journal |doi=10.1287/mnsc.1080.0877|title=Look Before You Leap: Market Opportunity Identification in Emerging Technology Firms|year=2008|last1=Gruber|first1=Marc|last2=MacMillan|first2=Ian C.|last3=Thompson|first3=James D.|journal=Management Science|volume=54|issue=9|pages=1652–1665}}
• {{cite book |isbn=9781292178929|title=Where to Play: 3 Steps for Discovering Your Most Valuable Market Opportunities|last1=Gruber|first1=Marc|last2=Tal|first2=Sharon|year=2017|publisher=Pearson }}

{{reflist}}

• {{Google Scholar id|id=wgg8bKEAAAAJ}}
• Website of the [https://www.epfl.ch/labs/entc/ Chair of Entrepreneurship and Technology Commercialization]
• Website of [https://www.wheretoplay.co Where to Play – The Market Opportunity Navigator]

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Category:Living people

Category:Academic staff of the École Polytechnique Fédérale de Lausanne

Category:1972 births

Category:University of St. Gallen alumni

Category:German Scientists

Category:German business theorists

Category:Business educators

Category:Academics from Munich