Martin Alper

{{Short description|Video game designer and the former President of Virgin Interactive}}

{{Infobox person

| name = Martin Alper

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| birth_date = 1942

| birth_place = Tonbridge, England

| death_date = June 7, 2015

| death_place = Laguna Beach, California, U.S.

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| spouse = {{marriage|Jamie Jensen|2001}}

| children = 2

| known_for = Video games

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Martin Alper (1942 – June 7, 2015) was a video game designer and the former President of Virgin Interactive, once one of the largest companies in the field.{{cite news |last1=Takahashi |first1=Dean |title=Former Virgin Interactive Entertainment video game pioneer Martin Alper dies at 72 |url=https://venturebeat.com/2015/06/08/former-virgin-interactive-entertainment-video-game-pioneer-martin-alper-dies/ |access-date=25 March 2021 |work=VentureBeat |date=8 June 2015}} Alper was a co-founder of Mastertronic,[https://web.archive.org/web/20030422190641/http://games.ign.com/objects/490/490249.html IGN - Mastertronic] which went on to become Virgin Interactive following its acquisition by Richard Branson.{{cite news |last1= |first1= |title=Martin Alper |url=https://www.lagunabeachindy.com/martin-alper/ |access-date=25 March 2021 |work=Laguna Beach Local News |date=26 June 2015}} He was involved with the development of Command & Conquer at Westwood Studios and Shiny Entertainment who developed The Matrix and Earthworm Jim. He was also the person who approached Westwood Studios co-founder Brett Sperry about creating Dune II.{{cn|date=March 2021}} In an interview he also explained how he fired Rob Landeros and Graeme Devine so they could set-up their own company Trilobyte during the development of The 7th Guest.{{cite web |url=https://spillhistorie.no/interview-with-martin-alper-of-virgin-interactive/ |title=Interview with Martin Alper of Virgin Interactive |website=Spillhistorie.no |first1=Erik-André Vik |last1=Mamen |first2=Joachim|last2=Froholt |date=November 27, 2013}}

Alper also provided the voice acting for EVA in the original Command & Conquer: Red Alert.[https://vignette.wikia.nocookie.net/cnc/images/7/7b/Red_Alert_1_Manual.pdf/revision/latest?cb=20120617103003 Red Alert Field Manual](Page 99){{cite news |title=Command & Conquer Remastered brings back original EVA voice actor |url=https://www.pcinvasion.com/command-conquer-remastered-brings-back-original-eva-voice-actor/ |access-date=25 March 2021 |work=PC Invasion |date=10 December 2019}}