Maslow on Management
{{Short description|1965 book by Abraham Maslow}}
{{Infobox book
| name = Maslow on Management
| image = File:EupsychianManagement.jpg
| caption = First edition (with original title)
| author = Abraham Maslow
| title_orig = Eupsychian Management: A Journal
| illustrator =
| cover_artist =
| country =
| language = English
| series =
| subject = Psychology
| genre =
| published =
| publisher = R. D. Irwin (1965)
| publisher2 =
| pub_date = 1965
| english_pub_date =
| media_type = Print
| pages = 277
| awards =
| isbn =
| congress =
| preceded_by =
| followed_by =
}}
Maslow on Management (originally Eupsychian Management: A Journal) is a work on industrial psychology by Abraham Maslow, first published in 1965. Maslow's work is frequently invoked in attempts to explain and predict work behavior.Barling, J. "A cross-cultural study of Maslow's motivation theory in industry." South African Journal of Psychology 11, no. 1 (1981): 47-50. In his work Maslow advocated the eupsychian (meaning moving towards psychological health or self-actualization)Markin, Rom J., and Charles M. Lillis. "Sales managers get what they expect." Business Horizons 18, no. 3 (1975): 51-58. management as the ideal model for industrial organizations.Bell, Emma, and Scott Taylor. "From outward bound to inward bound’: the prophetic voices and discursive practices of spiritual management development." Human Relations 57, no. 4 (2004): 439-466. Maslow took a keen interest in the application of humanistic psychology beyond one-on-one therapy to larger endeavors in organizations and education settings, where greater numbers of people could be positively affected.O'Connor, Dennis, and Leodones Yballe. "Maslow revisited: Constructing a road map of human nature." Journal of Management Education (2007).
The idea for Eupsychian Management originated with a journal of Maslow's impressions of his 1962 observations of a California electronics plant. The study resulted in Maslow conceiving a theoretical framework on which research in the area of self-actualization may be applied to industrial organizations.Lessner, Milton, and Robert R. Knapp. "Self-actualization and entrepreneurial orientation among small business owners: A validation study of the POI." Educational and Psychological Measurement 34, no. 2 (1974): 455-460. Not wanting to use the word "utopian", Maslow coined the term "eupsychian" to describe human-oriented institutions generated by self-actualized people. He said it could also be used to mean "moving toward psychological health".{{cite book|last1=Goble|first1=Frank G.|title=The Third Force: The Psychology of Abraham Maslow|url=https://archive.org/details/3rdforce00fran|url-access=registration}}
Maslow noted the commitment to work in self-actualizing people's lives: "These highly evolved individuals assimilate their work into the identity, into the self, ie, work actually becomes part of the self, part of the individual's definition of himself."Cullen, Dallas. "Maslow, monkeys and motivation theory." Organization 4, no. 3 (1997): 355-373. These most highly evolved persons would actually assimilate work as part of their personal identity.Jurie, Jay D. "Building capacity: Organizational competence and critical theory." Journal of Organizational Change Management 13, no. 3 (2000): 264-274.
Maslow's industrial motivation theory has been criticized for tending to emphasize only identification of second-level outcomes.Heneman, Herbert G., and Donald P. Schwab. "Evaluation of research on expectancy theory predictions of employee performance." Psychological Bulletin 78, no. 1 (1972): 1.
Maslow's writings on management
Maslow wrote extensively concerning the application of humanistic psychology to management. Relevant publications include:
- Maslow, Abraham H. Eupsychian management. Homewood, IL: Irwin, 1965 (reprinted as Maslow on management, Wiley, 1998).
- Maslow, Abraham H. The Maslow business reader. Wiley, 2000.
- Maslow, Abraham H. Theory Z. Journal of Transpersonal Psychology, 1969, 1(2), 31–47. Reprinted in Maslow business reader (pp. 171−184) and A. H. Maslow, The farther reaches of human nature, New York, 1971 (pp. 270–286).