Matomo (software)

Matomo is developed by a team of international developers and runs on a PHP/MySQL webserver. It has been translated into 54 languages.{{cite web|title=Piwik Translations|url=https://piwik.org/translations/|access-date=2017-07-08}}

It offers features like:

• Web and mobile analytics
• AB Testing
• Custom Reports
• Heatmaps and Session Recordings
• Funnels

{{As of|2022|07}}, Matomo was used by over a million websites, representing over 2% of all websites with known traffic analysis tools and 6% of all top 10k global websites.{{cite web|title=Matomo Web Analytics Usage Statistics|url=https://trends.builtwith.com/analytics/Matomo|access-date=2022-07-15|archive-url=https://web.archive.org/web/20220511020349/https://trends.builtwith.com/analytics/Matomo|archive-date=2022-05-11}}{{cite web|title=Usage statistics and market share of Piwik for websites|url=http://w3techs.com/technologies/details/ta-piwik/all/all|access-date=2018-06-06}}

It's recommended and used by various public administrations including CNIL,{{cite web | url=https://www.cnil.fr/fr/cookies-et-autres-traceurs/regles/cookies-solutions-pour-les-outils-de-mesure-daudience | title=Cookies : Solutions pour les outils de mesure d'audience | CNIL }} the European Commission{{cite web | url=https://ec.europa.eu/info/privacy-policy/europa-analytics_en | title=Europa Analytics }} and the Italian government.{{cite web |url=https://webanalytics.italia.it/ |title=Home |website=webanalytics.italia.it}}

File:Matthieu Aubry - Piwik (8184622809).jpg

Piwik was released in late 2007 as a replacement for phpMyVisites, with full API support, a cleaner UI, modern graphs, better architecture and better performance.{{Cite journal|last=Rzemieniak|first=Magdalena|date=2015|title=Measuring the effectiveness of online advertising campaigns in the aspect of e-entrepreneurship|journal=Procedia Computer Science|series=International Conference on Communication, Management and Information Technology (ICCMIT 2015)|volume=65|page=983|doi=10.1016/j.procs.2015.09.063|issn=1877-0509|doi-access=free}}{{Cite web|url=https://lwn.net/Articles/372594/|title=Gathering web site statistics with Piwik|last=Brockmeier|first=Joe|date=3 February 2010|website=LWN.net|access-date=16 May 2022}}

On 21 November 2008, SourceForge announced the availability of Piwik as a hosted application for developers.{{cite web|url=http://sourceforge.net/apps/trac/sourceforge/wiki/Hosted%20Apps?version=1|title=Hosted Apps|date=2009-01-10|access-date=2010-12-20}}{{cite web|url=http://revlift.com/ |title=Mobile app development |date=2008-11-21 |access-date=2008-11-26 |url-status=dead |archive-url=https://web.archive.org/web/20141025075615/http://revlift.com/ |archive-date=25 October 2014 }}

Piwik was selected SourceForge's Project of the Month for July 2009.{{Cite web|url=https://sourceforge.net/blog/potm-200907/|title=Project of the Month, July 2009|date=July 2009 }}

In August 2009, Piwik was named among the best of open source enterprise in InfoWorld's 2009 Bossie Awards.{{cite web|url=http://www.infoworld.com/d/open-source/best-open-source-enterprise-software-740¤t=10&last=3#slideshowTop|title=Best of open source enterprise software|date=2009-08-31|access-date=2010-12-20|url-status=dead|archive-url=https://web.archive.org/web/20100610010032/http://www.infoworld.com/d/open-source/best-open-source-enterprise-software-740%26current%3D10%26last%3D3#slideshowTop|archive-date=2010-06-10}}

In December 2012, Piwik started crowdfunding for requested new features.{{cite web|url=https://matomo.org/blog/2012/12/the-march-towards-piwik-2-0-and-crowdfunding/|title= Start of Crowdfunding for Piwik 2.0: Donate to directly support the Piwik 2.0 development! |date=2012-12-18|access-date=2012-12-27}}

In September 2013, Matthieu Aubry and Maciej Zawadziński, the CEO of Clearcode, founded Piwik PRO. It provided support and features for the open source Piwik. Clearcode bought out Matthieu Aubry in June 2016 to become the sole owner of Piwik PRO.{{cite web|url=https://piwik.pro/blog/piwik-pro-vs-matomo-piwik/|title= Early on Piwik PRO provided enterprise-level support and premium features on top of those open source foundations. However, in 2016 our paths diverged. We're now two separate organizations, each with its own plans and guiding principles. |date=2019-01-22}}

In January 2018, Piwik was officially renamed as Matomo.{{cite web |title=Piwik is now Matomo |url=https://matomo.org/blog/2018/01/piwik-is-now-matomo/ |website=Analytics Platform - Matomo |language=en |date=9 January 2018}}

In late 2019,{{cite web |title=Matomo:Google Analytics Biggest Competition |url=https://isotropic.co/moving-to-matomo-google-analytics-biggest-competition/ |website=Isotropic Agency|language=en |date=2020-05-13}} Matomo released a WordPress Plugin called Matomo Analytics, which allowed WordPress users to host the open source analytics platform directly in their WordPress Installation.

With MatomoCamp 2021 the first Matomo conference took place.{{Cite web |title=Home |url=https://matomocamp.org/ |access-date=2022-12-12 |website=MatomoCamp |language=en-GB}}

{{Portal|Free and open-source software}}

• AWStats
• Open Web Analytics
• List of web analytics software

{{Reflist}}

{{Commons category|Matomo}}

• {{Official website}}
• {{Github|https://github.com/matomo-org}}

Category:Free web analytics software

Category:Free software programmed in PHP

Category:Software using the GNU General Public License