Michele Zappavigna

Zappavigna was born in 1978 and educated in Sydney, Australia. She received her PhD in Information Systems from the University of Sydney in 2007.{{Cite thesis|last=Zappavigna|first=Michele|date=2007-08-23|title=Eliciting Tacit Knowledge with a Grammar-targeted Interview Method|url=https://ses.library.usyd.edu.au/handle/2123/1909|type=Thesis |language=en}} A book based on her PhD research was published in 2013, titled Tacit Knowledge and Spoken Discourse.{{Cite web|url=https://www.bloomsbury.com/us/tacit-knowledge-and-spoken-discourse-9781441128409/|title=Tacit Knowledge and Spoken Discourse|last=Bloomsbury.com|website=Bloomsbury Publishing|language=en|access-date=2019-12-15}} From 2008 to 2012, Zappavigna was an Australian Research Council (ARC) Postdoctoral Fellow at the Department of Linguistics, University of Sydney.{{Cite web|url=https://www.sbs.com.au/news/rupert-and-james-murdoch-s-careful-body-language|title=Rupert and James Murdoch's careful body language|website=SBS News|language=en|access-date=2019-12-15}} She worked on the ARC project Enacting Reconciliation: Negotiating meaning in Youth Justice Conferencing,{{Cite web|url=https://dataportal.arc.gov.au/NCGP/Web/Grant/Grant/DP0881513|title=Grant - Grants Data Portal|website=dataportal.arc.gov.au|access-date=2019-12-15}} a research project that analysed Youth Justice Conferencing in Australia from the perspectives of functional linguistics and performance studies{{Cite book|title=Discourse and Diversionary Justice {{!}} SpringerLink|language=en-gb|doi=10.1007/978-3-319-63763-1|year=2018|last1=Zappavigna|first1=Michele|last2=Martin|first2=JR|isbn=978-3-319-63762-4}} with J.R. Martin and Paul Dwyer.{{Cite web|url=https://sydney.edu.au/arts/about/our-people/academic-staff/staff-profile.html|title=Staff Profile|website=The University of Sydney|language=en-AU|access-date=2019-12-15}} A book based on this research project, Discourse and Diversionary Justice: An Analysis of Ceremonial Redress in Youth Justice Conferencing, with J.R. Martin, was published in 2018.{{Cite book|title=Discourse and Diversionary Justice {{!}} SpringerLink|language=en-gb|doi=10.1007/978-3-319-63763-1|year=2018|last1=Zappavigna|first1=Michele|last2=Martin|first2=JR|isbn=978-3-319-63762-4}}

In 2013, Zappavigna was appointed a lecturer in the School of the Arts and Media at the University of New South Wales.{{Cite web|url=https://orcid.org/0000-0003-4004-9602|title=Michele Zappavigna (0000-0003-4004-9602)|last=ORCID|website=orcid.org|language=en|access-date=2019-12-15}} Since 2016, Zappavigna has been a Senior Lecturer in the School of the Arts and Media, University of New South Wales.{{Cite web|url=https://www.arts.unsw.edu.au/our-people/michele-zappavigna|title=Michele Zappavigna {{!}} Arts & Social Sciences - UNSW|website=www.arts.unsw.edu.au|language=en|access-date=2019-12-15}}

Major contributions by Zappavigna include work based on the discourse of Twitter, ambient affiliation and social semiotic multimodal approaches to social photography.

Zappavigna has published widely on the discourse of Twitter and has made major contributions to research on 'ambient affiliation' - how people bond online. Her journal article published in New Media & Society in 2011, "Ambient affiliation: a linguistic perspective on Twitter", has been widely cited and is the first example of a systemic functional linguistics approach being applied to the discourse of Twitter and the use of the hashtag as a linguistic marker, making language "searchable".{{Cite journal|last=Zappavigna|first=Michele|date=2011-08-01|title=Ambient affiliation: A linguistic perspective on Twitter|journal=New Media & Society|language=en|volume=13|issue=5|pages=788–806|doi=10.1177/1461444810385097|s2cid=16940560|issn=1461-4448}} Zappavigna's 2012 book, Discourse of Twitter and Social Media: How We Use Language to Create Affiliation on the Web,{{Cite book|url=https://dl.acm.org/citation.cfm?id=2528262|title=Discourse of Twitter and Social Media: How We Use Language to Create Affiliation on the Web|last=Zappavigna|first=Michele|date=2012|publisher=Bloomsbury Academic|isbn=978-1-4411-4186-6|edition=1st|location=UK}} expands upon the concept of "ambient affiliation" introduced in her 2011 journal article and, as a review by Rachelle Vessey states, "ultimately it presents new and innovative ways of approaching the discourse of Twitter, a type of data that had yet to be examined from a linguistic perspective".{{Citation|last=Vessey|first=Rachelle|chapter=Zappavigna, M. (2012). Discourse of Twitter and Social Media: How We Use Language to Create Affiliation on the Web. London: Bloomsbury|date=2015|pages=295–299|editor-last=Romero-Trillo|editor-first=Jesús|publisher=Springer International Publishing|language=en|doi=10.1007/978-3-319-17948-3_13|isbn=978-3-319-17948-3|title=Yearbook of Corpus Linguistics and Pragmatics 2015: Current Approaches to Discourse and Translation Studies|volume=3}} Zappavigna has also co-authored a book with Ruth Page, David Barton, Johann Wolfgang Unger, Researching Language and Social Media, that makes a contribution regarding different linguistic approaches to the analysis of social media.{{Cite web|url=https://www.routledge.com/Researching-Language-and-Social-Media-A-Student-Guide-1st-Edition/Page-Barton-Unger-Zappavigna/p/book/9780415842006|title=Researching Language and Social Media: A Student Guide, 1st Edition (Paperback) - Routledge|website=Routledge.com|language=en|access-date=2019-12-15}}

In 2018, Zappavigna published another book on the discourse of Twitter, with a focus on the functional contexts of hashtags: Searchable Talk: Hashtags and Social Media Metadiscourse.{{Cite book|url=https://www.bloomsbury.com/au/searchable-talk-9781474292368/|title=Searchable Talk: Hashtags and Social Media Metadiscourse|last=Zappavigna|first=Michele|publisher=Bloomsbury|year=2018}} This book makes a major contribution to the study of hashtags as evaluative markers and expands upon Zappavigna's work on ambient affiliation. A review by Mark McGlashan writes that "not only does this monograph flesh out Zappavigna’s SFL-based approach to the examination of social media communication, it provides the most comprehensive account of hashtags from a social semiotic/SFL perspective that I am aware of, and will be of interest to researchers and research students alike".{{Cite journal|last=McGlashan|first=Mark|date=2019-08-01|title=Book review: Michele Zappavigna, Searchable Talk: Hashtags and Social Media Metadiscourse|journal=Discourse & Communication|language=en|volume=13|issue=4|pages=461–464|doi=10.1177/1750481319842460|s2cid=197710181|issn=1750-4813}}

Zappavigna has contributed to studies regarding social photography and the selfie. In collaboration with Sumin Zhao{{Cite web|url=https://www.ed.ac.uk/profile/sumin-zhao|title=Sumin Zhao|website=The University of Edinburgh|language=en|access-date=2019-12-15}} from the University of Edinburgh, she has developed a new social semiotic multimodal framework for interpreting the selfie.{{Cite journal|last1=Zhao|first1=Sumin|last2=Zappavigna|first2=Michele|date=2017-05-07|title=Beyond the self: Intersubjectivity and the social semiotic interpretation of the selfie|journal=New Media & Society|language=en-US|volume=20|issue=5|pages=1735–1754|doi=10.1177/1461444817706074|s2cid=21656119|issn=1461-4448}} This involves interpreting the selfie in terms of "intersubjectivity" and classifying the selfie according to five sub-types: presented, mirrored, inferred, implied and still life.{{Cite journal|last1=Zhao|first1=Sumin|last2=Zappavigna|first2=Michele|date=2017-05-07|title=Beyond the self: Intersubjectivity and the social semiotic interpretation of the selfie|journal=New Media & Society|language=en-US|volume=20|issue=5|pages=1735–1754|doi=10.1177/1461444817706074|s2cid=21656119|issn=1461-4448}} This framework has been applied to a diverse range of topics including selfies in mommyblogging,{{Cite journal|last1=Zappavigna|first1=Michele|last2=Zhao|first2=Sumin|date=2017-12-01|title=Selfies in 'mommyblogging': An emerging visual genre|journal=Discourse, Context & Media|volume=20|pages=239–247|doi=10.1016/j.dcm.2017.05.005|issn=2211-6958}} digital scrapbooks,{{Cite web|url=http://www.michelezappavigna.com/p/projects_16.html|title=Social Photography Project|language=en|access-date=2019-12-15}} decluttering vlogs on YouTube,{{Cite journal|last=Zappavigna|first=Michele|date=2019|title=The Organised Self and Lifestyle Minimalism: Multimodal Deixis and Point of View in Decluttering Vlogs on YouTube|journal=Multimodal Communication|volume=8|issue=1|doi=10.1515/mc-2019-0001|s2cid=181331060|issn=2230-6587}} and cyclist Instagram posts.{{Cite journal|last1=Ross|first1=Andrew S.|last2=Zappavigna|first2=Michele|date=2019-08-23|title=My sport, my perspectives: Intersubjectivity in cyclist Instagram posts|url=http://www.sciencedirect.com/science/article/pii/S221169581930162X|journal=Discourse, Context & Media|volume=34|pages=100327|doi=10.1016/j.dcm.2019.100327|s2cid=202250474 |issn=2211-6958|url-access=subscription}}

Ngo, T., Hood, S., Martin, J. R., Painter, C., Smith, B., & Zappavigna, M. (in preparation). Modelling Paralanguage Using Systemic Functional Semiotics: Theory and Application. London: Bloomsbury.

Zappavigna, M. (2018). Searchable Talk: Hashtags and Social Media Metadiscourse. London: Bloomsbury.

Zappavigna, M., & Martin, J.R. (2018). Discourse and Diversionary Justice: An Analysis of Ceremonial Redress in Youth Justice Conferencing. London: Palgrave.

Page, R., Unger, J., Barton, D. & Zappavigna, M. (2014). Researching Language and Social Media. London: Routledge.

Zappavigna, M. (2013). Tacit Knowledge and Spoken Discourse. London: Bloomsbury.

Zappavigna, M. (2012). Discourse of Twitter and Social Media. London, Continuum.

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Category:Living people

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Category:Australian women linguists