Mou boots
{{Infobox company
| name = MOU
| logo = File:MOU logo.png
| industry = Retail
| foundation = 2002
| founder = Shelley Tichborne
| location_city = London
| area_served = Worldwide
| products = Footwear, accessories
| location_country = UK
| homepage = {{URL|https://www.mou.com}}
}}Mou is a footwear company founded in 2002 in London by Shelley Tichborne.{{Cite web|url=http://www.popsugar.co.uk/fashion/Interview-Mou-boots-designer-Shelley-Tichborne-12139714|title=A Quick Chat with Mou Boots Designer Shelley Tichborne|last=UK|first=POPSUGAR Fashion|date=2010-12-02|website=POPSUGAR Fashion UK|language=en-GB|access-date=2019-09-06}}
Overview
Mou creates hand-crafted footwear in natural fibres.{{Cite web|url=https://magazine.michelefranzesemoda.com/mou-boots-when-style-meets-the-love-of-nature/|title=Mou boots, when style meets the love of nature|last=Cennamo|first=Cristina|date=2018-12-19|website=Il magazine di Michele Franzese Moda|language=en-US|access-date=2019-08-12}} Actor Evan Peters, Emma Roberts, Idris Elba, Debra Messing, Priyanka Chopra, Chloe Sevigny and Sarah Jessica Parker were in the news while purchasing Mou boots.{{Cite web|url=https://footwearnews.com/2018/focus/womens/celebrities-mou-shearling-boots-2018-sundance-film-festival-486020/|title=This Boho-Chic Boot Brand Is Winning Over Celebrities at Sundance|last=Bell|first=Jennie|date=2018-01-24|website=Footwear News|language=en|access-date=2019-08-12}}{{Cite web|url=http://www.stylebistro.com/lookbook/Sheepskin+Boots/ivxho7Ji5Ce/Sarah+Jessica+Parker/angle/_rCiaIW-bsP|title=More Pics of Sarah Jessica Parker Sheepskin Boots|website=www.stylebistro.com|language=en|access-date=2019-08-12}}{{Cite web|url=https://www.glamourmagazine.co.uk/gallery/top-100-autumn-winter-boots-for-women|title=Top 100 Winter Boots|last=Glamour|website=Glamour UK|access-date=2019-08-12}} The Daily Telegraph reported that Penélope Cruz was dressed up for the Arctic wearing sheepskin boots from Mou and said she loved them.{{Cite news|url=https://www.telegraph.co.uk/beauty/people/penelopecruz-never-party-person-never-go/|title=Penélope Cruz on what it's like being half of Hollywood's sexiest couple|last=Bussmann|first=Kate|date=2019-01-26|work=The Telegraph|access-date=2019-09-06|language=en-GB|issn=0307-1235}}{{Cite web|url=https://footwearnews.com/2017/focus/womens/sheepskin-boots-shearling-shoes-445290/|title=What's in the Works for Shearling Brands This Holiday|last=Groce|first=Nia|date=2017-10-16|website=Footwear News|language=en|access-date=2019-09-06}} As per the article posted in Huffpost, Gwyneth Paltrow recommended Mou's Antelope Cowboy winter boots.{{Cite web|url=https://www.huffpost.com/entry/gwyneth-paltrow-im-freezi_n_794306|title=Gwyneth Paltrow: 'I'm Freezing My A** Off!'|date=2010-12-09|website=HuffPost|language=en|access-date=2019-08-12}}
According to a report published by Market Research Place titled "Place Global UGG Boots Market Research Report 2019" the demand for such type of boots is expected to show significant growth in the coming years and focuses on the following brands UGG, YellowEarth, JumboUGG, CozySteps, EMU, MOU, Shepherd's Life, JUYI, Yijiabao, EVER, Aukoala, ICCASU, KOALABI, Luxe, LOVE, Blue Mountains, Belle.{{Cite web|url=https://www.marketresearchplace.com/report/global-ugg-boots-market-research-report-2019-2024-152825.html|title=Global UGG Boots Market Research Report 2019-2024 - Market Research Place|last=|first=|date=|website=www.marketresearchplace.com|archive-url=|archive-date=|access-date=2019-09-06}}