MyFitnessPal

{{Infobox software

|name = MyFitnessPal

|logo = MyFitnessPal Logo.png

|screenshot =

|caption =

|author = Albert Lee
Mike Lee

|developer = MyFitnessPal, Inc.

|released = 2005

|programming language =

|operating system = Android, iOS, watchOS, Wear OS

|genre = Health informatics, physical fitness

|license = Freemium

|website = {{nowrap|{{URL|https://www.myfitnesspal.com}}}}

}}

MyFitnessPal is a health and fitness tracking smartphone app and website. The app is available for Android and iOS devices.

Overview

MyFitnessPal is a smartphone application which uses gamification elements for exercise and diet management. The app provides multiple features for diet management. These features include the ability to enter data about food consumed, either manually or by scanning bar codes{{cite web|author=Donna J. Scott|url=https://www.modernfit.com/programs/how-much-does-myfitnesspal-premium-cost-and-is-it-worth/|title=How Much Does MyFitnessPal Premium Cost and is it Worth?|publisher=ModernFit|date=October 15, 2017|accessdate=June 22, 2019}} and Meal Scan, a computer vision technology developed by Passio Inc., that allows users to log meals by pointing their cameras at ingredients and recipes.{{Cite web |date=2022-12-23 |title=Essential Guide To MyFitnessPal Meal Scan |url=https://www.passio.ai/blog/essential-guide-to-myfitnesspal-meal-scan |access-date=2022-12-23 |website=Passio.ai |language=en-US}} MyFitnessPal has a database containing over 14 million foods,{{Cite web |last=Garritano |first=Kayla |date=2022-06-07 |title=I Kept a Food Journal for a Month—and the Results Surprised Me |url=https://www.eatthis.com/food-journal-30-day-results/ |access-date=2022-09-15 |website=Eat This Not That |language=en}} with metrics to track exercise and calories. MyFitnessPal can be used to accurately track the macronutrient content of all foods as well as the user's total carbohydrate, fat and protein intake.{{Cite web |date=2022-06-08 |title=Essential Guide to Macros {{!}} Nutrition {{!}} MyFitnessPal |url=https://blog.myfitnesspal.com/essential-guide-macros/ |access-date=2023-04-13 |website=MyFitnessPal Blog |language=en-US}}

MyFitnessPal connects with other fitness apps like Garmin Connect, Fitbit, Samsung Health, and Apple Watch. The app is free with extra features available for purchase.{{Cite web |last=Gariffo |first=Michael |date=2022-06-02 |title=MyFitnessPal review: It does everything but exercise for you |url=https://www.zdnet.com/article/myfitnesspal-review-it-does-everything-but-exercise-for-you/ |access-date=2023-02-23 |website=ZDNET |language=en}}

History

Released in September 2005, MyFitnessPal was developed by Mike Lee, with his brother Albert Lee later joining him to launch the app and the company.{{Cite web |title=MyFitnessPal claims 30M weight losers |url=https://www.bizjournals.com/sanfrancisco/print-edition/2012/11/23/myfitnesspal-claims-30m-weight-losers.html |access-date=2022-03-25 |website=www.bizjournals.com}}{{Cite web |date=2015-02-23 |title=How MyFitnessPal Became The King Of Diet Trackers |url=https://readwrite.com/trackers-myfitnesspal-excerpt/ |access-date=2022-08-31 |website=ReadWrite |language=en-US}}

On February 4, 2015, MyFitnessPal was acquired by athletic apparel maker, Under Armour, in a deal worth $475 million.{{Cite web |last=Olson |first=Parmy |title=Under Armour Buys Health-Tracking App MyFitnessPal For $475 Million |url=https://www.forbes.com/sites/parmyolson/2015/02/04/myfitnesspal-acquisition-under-armour/ |access-date=2022-09-08 |website=Forbes |language=en}} MyFitnessPal had 80 million users at the time.{{cite web|author=Perez, Sarah|url=https://techcrunch.com/2015/02/04/athletic-apparel-company-under-armour-snatches-up-health-and-fitness-trackers-endomondo-and-myfitnesspal/|title=Under Armour Snatches Up Health And Fitness Trackers Endomondo And MyFitnessPal|publisher=TechCrunch|date=Feb 4, 2015|accessdate=May 26, 2018}}

On May 4, 2015, MyFitnessPal introduced a premium subscription tier for its applications.{{cite web|author=Popper, Ben|title=MyFitnessPal rolls out its first paid offering, a premium service for exercise buffs|url=https://www.theverge.com/2015/5/4/8542487/myfitnesspal-premium-paid-service-under-armour|work=The Verge|date=May 4, 2015|accessdate=May 26, 2018}}

In January 2017, founders Albert Lee and Mike Lee departed from the company to pursue other business ventures.{{Cite web |date=2017-12-05 |title=With MapMyFitness cofounders' departure, Under Armour loses last of its health app founders |url=https://www.mobihealthnews.com/content/mapmyfitness-cofounders-departure-under-armour-loses-last-its-health-app-founders |access-date=2022-09-08 |website=MobiHealthNews |language=en}}

On October 30, 2020, Under Armour announced that MyFitnessPal would be sold to the private equity firm Francisco Partners for $345 million and that it was shutting down Endomondo.{{cite web |last=Low |first=Cherlynn |date=October 30, 2020 |title=Under Armour is selling MyFitnessPal for $345 million |url=https://www.engadget.com/under-armor-sell-myfitnesspal-close-endomondo-142251616.html |website=Engadget |accessdate=November 4, 2020}}{{Cite web |last=Dignam |first=Larry |date=2020-10-30 |title=UnderArmour sells MyFitnessPal for $345 million, bets on MapMyRun and connected running shoes |url=https://www.zdnet.com/article/underarmour-sells-myfitnesspal-for-345-million-bets-on-mapmyrun-and-connected-running-shoes/ |access-date=2023-02-23 |website=ZDNET |language=en}} In 2021, MyFitnessPal partnered with Sprouts Farmers Market.{{Cite web |date=2021-07-14 |title=Sprouts becomes MyFitnessPal's first retail partner |url=https://www.supermarketnews.com/health-wellness/sprouts-becomes-myfitnesspal-s-first-retail-partner |access-date=2022-09-08 |website=Supermarket News |language=en}}{{Cite web |title=Sprouts Farmers Market Teams Up With MyFitnessPal |url=https://progressivegrocer.com/sprouts-farmers-market-teams-myfitnesspal |access-date=2022-09-08 |website=Progressive Grocer |date=14 July 2021 |language=en}}

Security breach

On March 29, 2018, Under Armour disclosed a data breach of 150 million accounts at its subsidiary, MyFitnessPal.{{Cite web |last=Baker |first=Mark |date=2021-10-01 |title=Everything You Need to Know About the MyFitnessPal Data Breach - |url=https://uktechnews.co.uk/2021/10/01/everything-you-need-to-know-about-the-myfitnesspal-data-breach/ |access-date=2022-09-08 |website=uktechnews.co.uk |language=en-GB}} The compromised data consisted of usernames, e-mail addresses, and hashed passwords, but not credit card numbers or government identifiers (social security numbers, national identification numbers). Under Armour was notified of the breach the week of 19–25 March and learned that the leak happened sometime in February.{{Cite web |last=Agencies |date=2018-03-30 |title=Hackers steal data of 150 million MyFitnessPal app users |url=http://www.theguardian.com/technology/2018/mar/30/hackers-steal-data-150m-myfitnesspal-app-users-under-armour |access-date=2022-08-31 |website=the Guardian |language=en}}