NBG Radio Network

{{short description|American radio network}}

{{Use American English|date=February 2025}}

{{Use mdy dates|date=January 2025}}

{{Infobox company|

name = NBG Radio Network, Inc. |

logo = |

type = radio network |

foundation = 1996 |

location = Portland, Oregon |

key_people =John A. Holmes III, Chairman|

industry = Radio broadcasting, advertising |

products = syndicated radio programming|

revenue = $113.55 million (2001)|

num_employees = 129|

defunct = February 2003|

}}

NBG Radio Network was a syndicated American radio network. The Portland, Oregon based company created, produced, distributed and marketed ad time for nationally syndicated radio programs. The company was founded by John A. Holmes and at its peak, the company offered 50 programs airing on over 3,800 radio station affiliates.{{cite news|url=http://finance.google.com/finance?q=OTC:NSBD|archive-url=https://web.archive.org/web/20071214010402/http://finance.google.com/finance?q=OTC:NSBD|url-status=dead|archive-date=December 14, 2007|title=NSBD profile|publisher=Google Finance}} The company went public in 1998.{{cite news|url=http://www.highbeam.com/doc/1G1-20175287.html|title=NBG Radio Network Goes Public|work=Business Wire|access-date=2008-05-30}}{{dead link|date=February 2019|bot=medic}}{{cbignore|bot=medic}}

NBG Radio Network was incorporated in 1996 under the name of National Broadcasting Group. The name was changed to NBG Radio Network Inc. on January 15, 1998.

The company produced and syndicated many programs that reached approximately 3,800 radio stations on a weekly basis. In the beginning they produced small vignette shows (lasting 1–2 minutes) including: Celebrity Talk, Color of Success with Mychal Thompson, Dollars and Cents, The Flip Side, Modern Rock Minute, Teen Tips, Travel Notes, Fastbreak with Dick Versace, Outdoor Tips, Sports Memories with Rick Barry, Teein' it up, and Flashback. As well as long form shows like Dance Mix America, Big Band Classics, The Country Oldies Show, Trivia Coast-to-Coast, and The Golden Age of Radio.

The network also carried personality shows like the Liz Wilde Show, one of the few female shock jocks, The Rick Emerson Show, Bigg Snoop Dogg Radio and Shadoe Stevens as well as music programming such as Nina Blackwood's Absolutely 80s, and World Atomic Rhythm Parties with Shadoe Stevens.{{cite news|url=http://www.highbeam.com/doc/1G1-54381878.html|title=NBG Radio Network to Syndicate Additional Programming with Shadoe Stevens|date=April 15, 1999|work=Business Wire|access-date=2008-05-30}}{{dead link|date=February 2019|bot=medic}}{{cbignore|bot=medic}}{{cite news|url=http://findarticles.com/p/articles/mi_m0EIN/is_2000_May_31/ai_62416916|title=NBG Radio Network Syndicates Big Snoop Dogg Radio|date=May 31, 2000|work=Business Wire}}{{cite news|url=http://www.highbeam.com/doc/1G1-54392209.html|title=NBG Radio Network in Association with Fisher Entertainment Syndicates 'The Rick Emerson Show'.|work=Business Wire|access-date=2008-05-30}}{{dead link|date=February 2019|bot=medic}}{{cbignore|bot=medic}} The company also produced programming for the Hispanic radio market.{{cite news|url=http://www.accessmylibrary.com/coms2/summary_0286-27444540_ITM|title=Hispanic Syndication Division Announced; NBG Radio Network Partners With Uno Com.|date=8 February 2000|work=Business Wire}}

The company's principal source of revenue was selling radio time to advertisers. In a typical relationship for a one-hour show provided by the company, a radio station agreed to provide them with five to six 60-second advertising spots each time a show was broadcast.

Other revenue sources included subscription services, where customers would receive daily faxes and emails containing show prep sheets. Another alternative revenue source was the development and sale of preferred listener tracking software (PLP) to stations. This eventually resulted in the creation of its wholly owned subsidiary NBG Solutions.

Several of NBG's programs are still on the air on other networks. Golden Age of Radio is now on USA Radio Network; Blackwood's programs are now at United Stations Radio Networks. The Country Oldies Show continues to air as a self-syndicated program, mostly on rural stations.

Its most listened-to show, The Bo Reynolds Show which broadcast for five hours on Saturday nights reached over 150 Stations Nationwide.