Nagaraya

{{Short description|Philippine snack food brand}}

{{Infobox brand

| name = Nagaraya

| logo =

| logo_upright =

| logo_alt =

| logo_caption =

| image = Nagaraya Cracker Nuts.jpg

| image_upright =

| alt =

| caption = Nagaraya cracker nuts in package.

| producttype = Snack food

| currentowner = Food Industries, Inc.

| producedby =

| country = Philippines

| introduced = 1968

| related =

| markets = Philippines

| previousowners =

| trademarkregistrations =

| ambassadors =

| tagline = {{ubl|"Go nuts with the crunch"}}

| website = {{url|http://www.nagaraya.com.ph/}}

}}

Nagaraya (Japanese: ナガラヤ) is a snack food brand owned by Food Industries, Inc., a Philippine-based company.{{cite web| title=Nagaraya Flavor Products | website=Nagaraya | date=December 11, 2016 | url=http://www.nagaraya.com.ph/products/ | accessdate=December 1, 2016}} Its core product, Nagaraya Cracker Nuts, was first introduced in the Philippines in 1968. It is composed of peanuts encased in a wheat flour-based coating.{{cite web | title=Nagaraya Cracker Nuts BBQ | date=December 28, 2016 | url=https://iglobalfood.com/m17/index.php/asian-grocery/snack-candy/nagaraya-cracker-nuts-bbq.html | accessdate=December 28, 2016}} The texture is similar to that of Wasabi peas, but with a nutty flavor and comes in five different flavor varieties.{{cite web | title=Crunchy and Addictive Peanut Snack | date=August 25, 2010 | url=https://www.amazon.com/review/R41XI5J94V8ZB/ | accessdate=December 28, 2016}}{{cite web | title=Strange Snacks of the World - Cracker Nuts | website=Village Voice | date=January 27, 2009 | url=http://www.villagevoice.com/restaurants/strange-snacks-of-the-world-cracker-nuts-6514555 | accessdate=September 1, 2016}} The product has no preservatives, colourants, non-natural additives, zero cholesterol and low sodium content (85mg or 4 percent). It is also worthy of note that it also has a fiber content of 1g or 4 percent of daily intake and 2% of iron.{{cite web|last1=Angela001|title=Crunchy and Addictive peanuts Snack|url=https://www.amazon.com/review/R41XI5J94V8ZB/|website=Amazon|accessdate=March 16, 2017}}

The brand is also used for the company's other snack food product, Nagaraya Sweet-Mini Pretzels, a biscuit stick snack similar to Pretz and Pocky.

Recalls

In 2014, according to the Food and Drug Administration, a particular batch of Nagaraya Cracker Nut Original Butter Flavor was recalled for suspected unacceptable amounts of aflatoxin.{{cite web|url=https://newsinfo.inquirer.net/583972/one-batch-of-nagaraya-nuts-recalled-for-fungal-toxin-fda|title=One batch of Nagaraya nuts recalled for fungal toxin–FDA|date=10 March 2014|website=Philippine Daily Inquirer|access-date=25 November 2021|archive-url=https://web.archive.org/web/20210508213731/https://newsinfo.inquirer.net/583972/one-batch-of-nagaraya-nuts-recalled-for-fungal-toxin-fda|archive-date=8 May 2021|url-status=live}}

See also

References

{{Reflist}}

Further reading

  • [http://superbrands.s3.amazonaws.com/AAA%20MASTER%202%20PAGE%20PDF%20Case%20Studies/Philippines/Philippines%20Edition%204/Philippines%20Edition%204%20Nagaraya.pdf Nagaraya - Superbrands Philippines, Volume 4 (2005-2006), pages 72 and 73]