Nirapara
{{Short description|Indian food production company}}
{{Use dmy dates|date=August 2018}}
{{Use Indian English|date=August 2018}}
{{Infobox brand
| name = Nirapara
| logo = Nirapara logo.png
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| producttype = {{ubl|Rice|Spice powder}}
| currentowner = Wipro Enterprises
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| country = India
| introduced = 1976
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| website = http://www.nirapara.com
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Nirapara is a well known food product brand started in the year 1988 in Kottayam district of Kerala by Nirapara Roller flour Mills Pvt Ltd which was founded by late P.V.Francis.The brand gained popularity in dealing with wheat products in Kerala.Later Rice products along with spices and pickles under the brand name Nirapara were started by K.K.R Mills which was established by K.K.R Karnan.{{cite web |title=The Brand : Nirapara â€" The Incredible Recipes {{!}} ISO 22000:2005; HACCP Certified |url=http://www.nirapara.com/brand/ |access-date=29 January 2019 |website=Nirapara Online |language=en}}{{Cite news |last=Menon |first=Akhila |date=25 November 2014 |title=Kavya MAdhavan in 24 Getup for Nirapara Brand Promotion |work=FilmBeat |url=https://www.filmibeat.com/malayalam/news/2014/kavya-madhavan-in-24-getups-165518.html |access-date=12 October 2017}} This K K R Mills was acquired by Wipro Consumer Care in 2022.{{Cite web |agency=TNN|date=Dec 20, 2022 |title=Wipro buys Kerala-based food brand Nirapara - Times of India |url=https://timesofindia.indiatimes.com/business/india-business/wipro-buys-kerala-based-food-brand-nirapara/articleshow/96356916.cms |access-date=2022-12-20 |website=The Times of India |language=en}}
History
Nirapara Roller Flour Mills Pvt ltd was started in Kottayam,Kerala by late P.V Francis,who was a well known wheat and rice merchant in Kerala.The company is currently headed by his son P.F.Joseph.
While KKR Group{{Cite news|url=http://www.ibtimes.co.in/khushboo-sundar-overawed-by-ugram-ujjwalam-grand-finale-performances-announces-winners-632002|title=Ugram Ujjwalam' Grand Finale Performances; The finale was attended by Nirapara Group/KKR group Vice-Chairman Biju Kannan.|last=James|first=Anu|date=11 May 2015|work=International Business Times|access-date=12 October 2017}} was established by K. K. Karnan as a small scale rice mill factory located in the town of Okkal in Kalady, near Kochi. K. K. Karnan later expanded this venture into a modern rice processing mill. Rice varieties, spice powders, ready-to-eat and other food products manufactured by the company were all brought under one name, making Nirapara a food brand in South India. Nirapara products are exported from Kerala and are available in 32 other countries including the US, the UK, Canada, Far East and West Asia.{{Cite news|url= http://www.emirates247.com/business/corporate/enhance-operating-companies-sets-1bn-turnover-target-for-2016-2016-01-14-1.617297|title=Enhance Operating Companies sets $1bn turnover target for 2016|last=George|first=Joseph|date=14 January 2016|work=Emirates 24/7|access-date= 12 October 2017 }}
Products
Nirapara manufactures a wide range of products; their main specialties are rice, wheat flour products, and spice powders. include pickles, tava products, frozen foods, especially for exporting, and ready-to-eat items.{{cite web |url=http://www.thehindubusinessline.com/companies/kkr-group-eyes-turnover-of-rs-1000-cr-in-next-five-years/article2893293.ece |title=KKR Group eyes turnover of Rs. 1,000 cr in next five years |last=Kumar |first=V. Sajeev |date= 14 February 2012 |website=The Hindu BusinessLine |access-date=12 October 2017 }}
=Rice=
Different rice varieties are dried, separated from the husk and subjected to processing before being packaged. Rice varieties include matta rice, idly rice, ponni rice, surekha, jaya rice, cherumani, single boiled, and jeerakasala rice among others.
= Wheat flour products =
= Spices and curry powders =
To make the preparation of Indian curries easier, Nirapara launched the Nirapara Curry Masala brand with spices and curry powders that are processed and packaged for distribution.
Controversy
KKR Group faced a controversy in September 2015, when the food safety commissioner banned the manufacture, sale, and distribution of the Nirapara chilli, turmeric, and coriander powder under the provisions of the Food Safety and Standards Act of India, as the authorities found added starch in the spice powders.{{Cite news|url=http://www.ibtimes.co.in/17th-asianet-film-awards-mammootty-manju-warrier-win-best-actor-awards-photoswinners-list-620099|title=The 17th Asianet Film Awards powered by Ujala and Nirapara - Mammootty, Manju Warrier Win Best Actor Awards|last=James|first=Anu|date=12 January 2015|work=International Business Times|access-date=12 October 2017 }}{{Cite news|url=http://www.thehindu.com/news/cities/Kochi/hc-revokes-ban-on-nirapara-spices/article7759571.ece|title=HC revokes ban on Nirapara spices|date=14 October 2015|work=The Hindu|access-date= 12 October 2017 }}{{cite web |url=http://www.thehindu.com/news/cities/Thiruvananthapuram/nirapara-brand-of-powdered-spices-banned/article7618110.ece |title=Nirapara brand of powdered spices banned |date=5 September 2016 |website=The Hindu |access-date= 12 October 2017 }}{{cite web |url=http://www.madhyamam.com/en/kerala/2015/sep/5/nirapara-brand-powdered-spices-banned-kerala |title=Nirapara brand of powdered spices banned in Kerala |date=5 September 2015 |website=Madhyamam |access-date= 12 October 2017 }}
In October 2015, the Kerala High Court on Tuesday set aside the ban by the Food Safety Commissioner, as the samples were not found harmful for human consumption. In the absence of any harmful content, the court withdrew the ban imposed on the said spice powders facilitating its manufacture, sale, and distribution.{{Cite news|url=https://timesofindia.indiatimes.com/city/kochi/HC-lifts-ban-on-Irapara-brand-curry-powders/articleshow/49343241.cms|title=HC lifts ban on Irapara brand curry powders|last=Haneefi|first=Mahir|date=14 October 2015|work=The Times of India|access-date= 12 October 2017 }}
References
{{Reflist}}
External links
- {{Official website|http://www.nirapara.com}}
Category:Companies based in Kochi
Category:Indian companies established in 1976
Category:Food and drink companies established in 1976
Category:Food and drink companies of India
Category:Rice production in India
Category:Multinational companies headquartered in India
Category:Privately held companies of India