NotJustOk

Coined from Seth Godin's book Purple Cow: Transform Your Business by Being Remarkable, NotJustOk was started as a personal blog by Ademola Ogundele in 2006, with over 1.2 million viewers per month, from 183 countries, it is one of the most visited websites in Nigeria.{{cite news | url=http://www.pmnewsnigeria.com/2013/01/28/nigerias-super-bloggers/ | title=Nigeria's Super Bloggers | work=P.M. News | author=Funsho Arogundade | date=28 January 2013 | access-date=26 August 2015}} It evolved into a music website after Ademola posted a clip of 9ice's performance at Nelson Mandela's 90th anniversary concert, which rapidly increased the traffic of the website. Currently with few employees, NotJustOk is managed by Ademola Ogundele and Ovie Ofugara.{{cite web | url=http://www.techcabal.com/2015/04/13/more-than-just-okay-interview-with-notjustok-co-founder-ademola-ogunlade/ | title=More Than 'Just Okay', Interview With NotJustOk Founder Ademola Ogundele | publisher=Techcabal | author=Chioma Nkemdilim | date=13 April 2015 | access-date=26 August 2015}} In 2014, the company launched its mobile application to run on iOS, and Android devices.{{cite web |last1=Matuluko |first1=Muyiwa |title=NotJustOK App Review - It's Just Okay |url=https://techcabal.com/2014/10/08/notjustok-app-review/ |website=TechCabal |access-date=29 July 2023 |date=8 October 2014}}

Described as "a revolution in Nigerian music" by Isioma Osaje of YNaija, NotJustOk delivers music and music videos from the hip hop and contemporary music genres.{{cite news | url=http://www.ynaija.com/from-the-magazine-more-than-just-ok-looking-into-what-makes-the-notjustok-site-a-hit/ | title=From the Magazine: More than just ok – what makes the NotJustOk site a hit | work=YNaija | author=Isioma Osaje | date=4 June 2012 | access-date=26 August 2015}} It also allows artists to upload their songs to the public through an online platform called MyNotJustOk. The website contributed to the sales of popular music albums, including Superstar by Wizkid, The W Experience by Banky W, C.E.O by Da Grin, and MI 2 by M.I.{{cite news | url=http://www.bellanaija.com/2014/08/27/leading-nigerian-music-site-notjustok-com-launches-innovative-music-platform-mynotjustok/ | title=Leading Nigerian Music Site NotJustOk.Com Launches Innovative Music Platform "MyNotJustOk" | work=BellaNaija | date=27 August 2014 | access-date=26 August 2015}}

NotJustOk was voted the "Best Nigerian Music Website" at the City People Entertainment Awards in 2011, 2012, 2013 and 2014. It was also voted "Blog of The Year" at the 2013 edition of the Nigeria Entertainment Awards.{{cite web|url=http://www.citypeoplegroup.org/i/meet-winners-of-the-5th-city-people-entertainment-awards/|title=Meet Winners Of The 5th City People Entertainment Awards|publisher=City People Group|date=23 June 2014|access-date=26 August 2015}} On 1 March 2025, Notjusok introduce The Afrobeats Power Ranking, a monthly report chart for Afrobeats artists, measured from streaming numbers, chart performance, social media influence, and overall industry impact to figure out who's running the game.{{cite web |last1=Anazia |first1=Daniel |title=NotJustOk unveils Afrobeats Power Ranking |url=https://guardian.ng/saturday-magazine/weekend-beats/notjustok-unveils-afrobeats-power-ranking/ |website=The Guardian Nigeria News |access-date=13 March 2025 |date=1 March 2025}}

NotJustOk is known for publishing a monthly listicles on its website, in recognition of the most influential artists in the music industry.

NotjustOk Music Concert is an annual music concert organised by NotJustOk. The first NotJustOk Music Concert was held on 17 December 2011.{{cite web |title=Mo'Hits, Choc Boiz, Waje, Others For NotjustOk Music Concert |url=https://thenet.ng/mohits-choc-boiz-waje-others-for-notjustok-music-concert/ |website=Nigerian Entertainment Today |access-date=18 April 2022 |date=27 November 2011}}

{{Incomplete list|date=May 2015}}

{{Reflist}}

• {{Official website|www.notjustok.com}}

{{Nigerian magazines}}

Category:Nigerian music websites

Category:Music review websites

Category:Internet properties established in 2010

Category:Online magazines published in Nigeria