OCESA
{{short description|Mexican concert promoter (e. 1990)}}
{{Infobox company
| name = OCESA
| former_name = Operadora De Centro De Espectaculos S.A.
| type = Private
| industry = {{Unbulletedlist|Entertainment|Nightlife|Music}}
| founded = {{start date and age|1990}}
| founder = Alejandro Soberon Kuri
| hq_location = Mexico City
| hq_location_country = Mexico
| services = {{Unbulletedlist|Event Promotion|Concert organization}}
| parent = Live Nation Entertainment
| subsid = {{Unbulletedlist|OCESA Colombia|OCESA Seitrack|OCESA Teatro}}
| website = {{URL|https://www.ocesa.com.mx}}
}}
OCESA (formerly Operadora De Centro De Espectaculos S.A.{{Cite book|last=|first=|url=https://books.google.com/books?id=Ho5VAAAAMAAJ&q=ocesa|title=Mexico Insight|date=1994|publisher=Excelsior, Cia.|isbn=|location=|pages=36|language=en}}) is a Mexican concert promoter founded in 1990 by Alejandro Soberon Kuri.{{Cite magazine|date=2020-10-19|title=In Mexico, the World's Third-Largest Concert Promoter Prepares For Live Music's Return|url=https://www.billboard.com/pro/ocesa-alejandro-soberon-kuri-interview-photos/|access-date=2021-01-13|magazine=Billboard}} The company organizes concerts, music festivals, and other live events. It is currently the largest music promoter in Mexico.{{Cite book|last=Radbill|first=Catherine Fitterman|url=https://books.google.com/books?id=kstpgrVI-ZQC&dq=ocesa&pg=PA163|title=Introduction to the Music Industry: An Entrepreneurial Approach|date=2013|publisher=Routledge|isbn=978-0-415-89638-2|location=|pages=163|language=en}} It is headquartered in the Hipódromo de las Américas in Mexico City, Mexico. OCESA is a subsidiary of Live Nation Entertainment and Grupo CIE.
History
In 1994, Bruce Moran, president of OCESA Presents, attempted to bring more foreign artists into Mexico. As part of this initiative, the company organized shows and concert tours with artists such as Pink Floyd, Paul McCartney, Madonna and Santana.{{Cite book|url=https://books.google.com/books?id=aggEAAAAMBAJ&dq=ocesa&pg=PA76|title=Billboard Nov 26, 1994|date=1994-11-26|publisher=Nielsen Business Media, Inc.|isbn=|location=|pages=76|language=en}} During Moran's tenure, the company also began to expand into talent management when it took over part of the operations of Ogden Entertainment Services, its majority owner at the time, and hired its personnel.{{Cite book|url=https://books.google.com/books?id=IwgEAAAAMBAJ&dq=ocesa&pg=PA30|title=Billboard Feb 5, 1994|date=1994-02-05|publisher=Nielsen Business Media, Inc.|isbn=|location=|pages=30|language=en}}
In 2019 Live Nation planned to acquire a controlling stake in OCESA for $500 million, purchasing Mexican mass media company Televisa's 40% stake.{{Cite magazine|title=Live Nation's Bid for a Mexican Concert Promoter Could Bring Big Changes to Region's Ticketing Biz|url=https://www.billboard.com/pro/live-nation-ocesa-mexico-ticketmaster-concert-regulators/|access-date=2021-01-13|magazine=Billboard|date=23 August 2019|language=en}}{{Cite web|date=2019-07-25|title=Live Nation to acquire Ocesa stake in $480m deal|url=https://www.iq-mag.net/2019/07/live-nation-acquire-mexico-ocesa-500m-deal/|access-date=2021-01-13|website=IQ Magazine|language=en-GB}} Live Nation backed out in May 2020.{{Cite news|date=2020-05-26|title=Mexico's Televisa considers legal steps in breakdown of deal with Live Nation|language=en|work=Reuters|url=https://www.reuters.com/article/us-televisa-live-nation-idUSKBN2322N4|access-date=2021-01-16}}{{Cite magazine|title=Live Nation Terminates $480M Acquisition of Mexican Promoter OCESA|url=https://www.billboard.com/pro/live-nation-ocesa-acquisition-terminated-mexican-promoter/|access-date=2021-01-13|magazine=Billboard|date=26 May 2020|language=en}} Televisa stated that it was considering legal options after this.{{Cite web|title=Televisa mulls options for Ocesa deal|url=https://www.latinfinance.com/daily-briefs/2020/5/27/televisa-mulls-options-for-ocesa-deal|access-date=2021-01-16|website=www.latinfinance.com|language=en}} However, Live Nation Entertainment resumed its acquisition on September 13, 2021{{Cite news|date=2021-09-13|title=Live Nation resumes stalled acquisition of Mexican entertainment firm Ocesa|url=https://www.reuters.com/article/ocesa-livenation/refile-update-1-live-nation-resumes-stalled-acquisition-of-mexican-entertainment-firm-ocesa-idUSL1N2QF0XD|language=en|work=Reuters|access-date=2021-09-13}}
Subsidiaries
OCESA's theater division is Ocesa Teatro. OCESA also owns the record label and talent agency OCESA Seitrack.
References
External links
- [https://www.ocesa.com.mx OCESA website]
Category:Electronic music event management companies
Category:Festival organizations in North America
Category:Companies based in Mexico City
Category:Entertainment companies established in 1990
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