OEmbed

{{Short description|Open specification for embedding website content}}

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oEmbed is an open format designed to allow embedding content from a website into another page. The specification was created by Cal Henderson, Leah Culver, Mike Malone, and Richard Crowley in 2008.{{Cite web|url=http://blog.leahculver.com/2008/05/announcing-oembed-an-open-standard-for-embedded-content.html|title=Announcing OEmbed - An Open Standard for Embedded Content|website=Leah Culver's Blog|access-date=2017-10-26}} It is used by companies like Twitter to make tweets embeddable in blog posts{{Cite news|url=https://techcrunch.com/2016/06/07/twitter-intros-three-new-ways-to-embed-timelines/|title=Twitter intros three new ways to embed timelines|last=Etienne|first=Stefan|work=TechCrunch|access-date=2017-10-26|language=en}} and by blogging platforms like Medium to allow content authors to include those snippets.{{Cite web|url=https://help.medium.com/hc/en-us/articles/214981378-Embedding|title=Embedding|website=Medium Support|language=en-US|access-date=2017-10-26}}

An oEmbed exchange occurs between a consumer and a provider. A consumer wishes to show an embedded representation of a third-party resource on their own website, such as a photo or an embedded video. A provider implements the oEmbed API to allow consumers to fetch that representation.

The following software is able to embed content from websites that support oEmbed:

• Squarespace{{cite web|url=https://support.squarespace.com/hc/en-us/articles/206543617-Using-the-Embed-Block|title=Using the Embed Block|accessdate=2018-10-02}}
• WordPress{{cite web|url=http://codex.wordpress.org/Embeds|website=codex.wordpress.org|title=Embeds « WordPress Codex|accessdate=2017-12-18}}
• Drupal{{cite web|url=https://www.drupal.org/project/oembed_providers|website=www.drupal.org|title=Embeds « Drupal|date=12 April 2020 |accessdate=2022-04-06}}
• LinkedIn{{cite web|url=https://www.linkedin.com/pulse/embedding-content-linkedin-posts-using-oembed-david-max|title=Embedding Content in LinkedIn Posts Using oEmbed|accessdate=2022-04-23}}
• HumHub{{cite web|url=https://docs.humhub.org/docs/develop/oembed/|title=Humhub Documentation - oEmbed|accessdate=2024-01-10}}