Paradigm Talent Agency

Sam Gores, Chairman and CEO, opened his first agency, SGA Representation, Inc. in 1986. SGA acquired The Jack Fields Agency and changed its name to Gores/Fields. The agency expanded further the following year, bringing ATM & Associates into the fold. During the years 1992 and 1993 Gores forged pacts with STE Representations; Robinson, Weintraub, Gross & Associates, and Shorr, Stille & Associates to create Paradigm Talent Agency.

The agency's original Beverly Hills office was located on the old MCA Inc. campus built in 1932{{cite web|url=https://variety.com/2003/scene/news/paradigm-shifts-into-mca-digs-1117880376/|title=Paradigm shifts into MCA digs|first=Claude|last=Brodesser|date=11 February 2003|work=variety.com|accessdate=22 June 2016}} where conference rooms honor Jules Stein and Lew Wasserman, who occupied the space. In 2018 the agency moved to the 82,000-square-foot Wilshire LaPeer building on Wilshire Blvd, where ICM was once headquartered.{{Cite web|url=https://www.hollywoodreporter.com/news/paradigm-unveils-soaring-new-agency-offices-1152560|title=Paradigm Unveils Soaring New Agency Offices to "Encourage Natural Collaboration"|website=The Hollywood Reporter|date=19 October 2018 |language=en|access-date=2019-05-29}}

In 2004, Paradigm acquired the literary firm Genesis and the Writers & Artists Agency.{{cite web |title=Paradigm Buys Monterey Booking Agency |first=Ray |last=Waddell |work=BillboardBiz |url=http://www.allbusiness.com/retail-trade/miscellaneous-retail-retail-stores-not/4372037-1.html |date=2004-11-02 |accessdate=2010-01-08}} The acquisition added a dozen agents and also brought a potent TV client list including 24 creator/executive producer Joel Surnow and Two and a Half Men co-creator/exec producer Lee Aronsohn to Paradigm.{{cite web|url=https://variety.com/2004/scene/news/paradigm-eyes-genesis-1117902096|title=Paradigm eyes Genesis|first=Claude|last=Brodesser|date=23 March 2004|work=variety.com|accessdate=22 June 2016}}{{cite web|url=http://gawker.com/018875/the-agent-dance-paradigm-officially-in-talks-to-buy-writers--artists|title=The Agent Dance: Paradigm Officially In Talks To Buy Writers & Artists|last=mark|work=gawker.com|accessdate=22 June 2016}}

Paradigm made a major strategic move in 2004 by acquiring independent music agency Monterey Peninsula Artists,{{Cite web|url=https://www.hypebot.com/hypebot/2004/11/hollywoods_para.html|title=HOLLYWOOD'S PARADIGM BUYS MUSIC AGENCY MONTEREY|website=hypebot|date=2 November 2004 |access-date=2019-05-29}} and followed up on that gain in 2006 by acquiring New York based music booking agency Little Big Man.{{cite web|url=https://www.billboard.com/biz/articles/news/1351268/paradigm-acquires-little-big-man|title=Paradigm Acquires Little Big Man|work=billboard.com|accessdate=22 June 2016}} Expanding their footprint in the music industry, in 2008, Paradigm acquired Ellis Industries,{{cite web|url=https://www.billboard.com/biz/articles/news/touring/1303623/galle-ellis-shift-to-paradigm-agency|title=Galle, Ellis Shift To Paradigm Agency|work=billboard.com|accessdate=22 June 2016}} a leading independent music agency based in New York, and in 2009 acquired Third Coast Artists Agency,{{cite web|url=https://www.variety.com/article/VR1118002711?refCatId=29|title=Paradigm adds Christian music arm|first=Michael|last=Fleming|date=22 April 2009|work=variety.com|accessdate=22 June 2016}} the largest independent Christian Music agency, which was headquartered in Nashville.

Paradigm Chairman and CEO Sam Gores on what makes a good acquisition or partnership target when looking to expand: "It starts with who’s in charge, who’s at the base or foundation. I don’t think we’ll ever make a deal with people who lack integrity or are not revered by the community in general, or who have a trail of bad history behind them. If it’s a good cultural fit, or if you think you can help them grow by having them be part of a bigger infrastructure and more access in areas of branding, film and television, then how does that complement the rest of our business in that area? For instance, Little Big Man and Monterey complemented each other -- Monterey had all the legacy artists and big bands and [LBM founder] Marty [Diamond] had all the cool stuff that was up-and-coming. That really rounded out our business."{{cite web|url=https://www.billboard.com/articles/news/6214345/sam-gores-chairman-ceo-paradigm-talent-agency-on-leading-versus-bossing|title=Sam Gores, Chairman/CEO of Paradigm Talent Agency, on Leading Versus Bossing|work=billboard.com|accessdate=22 June 2016}}

In 2012, Paradigm expanded into the burgeoning electronic dance music business by forming a joint venture partnership with AM Only,{{cite web|url=http://www.billboard.biz/bbbiz/industry/touring/am-only-paradigm-join-forces-1005856752.story|title=AM Only, Paradigm Join Forces|work=billboard.biz|accessdate=22 June 2016}} a leading Electronic Dance Music agency whose client list includes genre superstars David Guetta, Skrillex and Tiësto.

In January 2014, Paradigm acquired a 50% stake in the London-based Coda Agency. Strategically, the alliance planted a flag for Paradigm in London and, by extension, Europe and other international markets. The combination of Paradigm Talent Agency's Music Division, AM Only, and Coda Music Agency made Paradigm one of the top music agencies in the world, with clients including Coldplay, Dave Matthews Band, Ed Sheeran, Fun., Bon Iver, Janelle Monáe, Jason Mraz, The Lumineers and Phish, among others.{{cite web|url=https://www.billboard.com/biz/articles/news/5877120/paradigm-acquires-50-stake-in-coda-music-agency|title=Paradigm Acquires 50% Stake in Coda Music Agency|work=billboard.com|accessdate=22 June 2016}} Paradigm further expanded its European presence by partnering with London-based X-ray Touring in 2017.{{Cite magazine|url=https://www.billboard.com/articles/business/7768116/x-ray-touring-paradigm-talent-agency-partnership|title=X-ray Touring Announces Partnership With Paradigm Talent Agency|magazine=Billboard|access-date=2019-05-29}}

In January 2017, music agencies AM Only and The Windish Agency formally became known as Paradigm Talent Agency, after partnerships since 2012 and 2015, respectively.{{Cite news|url=https://deadline.com/2017/01/am-only-and-the-windish-agency-renamed-as-paradigm-talent-agency-1201882542/|title=AM Only And The Windish Agency Renamed As Paradigm Talent Agency|last=Busch|first=Anita|date=2017-01-10|newspaper=Deadline|language=en-US|access-date=2017-01-10}}

On 13 June 2018, Tiffany Young signed to the agency, almost a year after she left SM Entertainment in South Korea.{{Cite news|url=https://www.koreaboo.com/news/snsd-tiffany-now-signed-agency-ed-sheeran-jason-mraz/|title=SNSD Tiffany Is Now Signed Under The Same Agency As Ed Sheeran and Jason Mraz|date=2018-06-13|work=Koreaboo|access-date=2018-06-13|language=en-US}}

On 18 April 2019, Paradigm named Marty Diamond as its new Head of Global Music.{{Cite web|url=https://deadline.com/2019/04/marty-diamond-paradigm-talent-agency-head-of-global-music-1202598026/|title=Marty Diamond Is New Head Of Global Music At Paradigm Talent Agency|last=Haring|first=Bruce|date=2019-04-18|website=Deadline|language=en|access-date=2019-05-29}}

On April 26, 2022, Wasserman Music acquired Paradigm UK's Live Music Business.{{Cite web|url=https://deadline.com/2022/04/wasserman-music-acquires-paradigm-uks-live-music-business-1235009976/|title=Wasserman Music Acquires Paradigm UK's Live Music Business|last=Goldbart|first=Max|date=April 26, 2022|website=Deadline|language=en|access-date=August 7, 2022}}

{{reflist}}

• {{Official website|www.paradigmagency.com}}

Category:Entertainment companies established in 1992

Category:Talent and literary agencies

Category:Companies based in Los Angeles County, California