Pardot

{{Notability|Corp|date=October 2023}}

{{Infobox company

| name = Pardot

| logo =

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| industry = Marketing Technology

| predecessor =

| founded = {{Start date |2007|1|1}} in Atlanta, USA

| founders = David Cummings, Adam Blitzer

| fate = Acquired

| successor = ExactTarget

| hq_location_city = Buckhead

| hq_location_country = USA

| parent = Salesforce

| website = {{URL|pardot.com}}

}}

Pardot is a marketing automation company founded by David Cummings and Adam Blitzer in 2007. Acquired by ExactTarget in 2012 for $100 million dollars and then by Salesforce in 2013.{{Cite web |title=The road to becoming one of the biggest marketing automation companies with a $100M+ exit with David Cummings, co-founder of Pardot |url=https://www.zendesk.com/blog/pardot-david-cummings/ |access-date=2023-10-18 |website=Zendesk |language=en-US}}