People First Bank

{{Short description|Australian mutual bank}}

{{Use dmy dates|date=July 2024}}

{{Infobox company

| name = Heritage and People’s Choice Limited

| logo = peoplefirstbank.PNG

| logo_size =

| trading_name = People First Bank{{Cite web |date=2021-07-15 |title=Current details for ABN 11 087 651 125 |url=https://www.abr.business.gov.au/ABN/View/11087651125 |access-date=2022-11-23 |website=Australian Business Register}}

| type = Mutual bank

| industry = Financial services

| hq_location = Flinders Street, Adelaide, South Australia ('dual head office' located in Ruthven Street, Toowoomba{{cite web |url=https://peoplefirstbank.com.au |title=People First Bank |website=People First Bank |accessdate=2024-07-05}})

| area_served = {{ubl|South Australia|Northern Territory|Victoria|NSW|Queensland}}

| key_people = Michael Cameron, Chairman{{Cite web | url=https://www.peopleschoicecu.com.au/about-us/news-centre/2019/new-chairman-to-support-investment-2019/ |title = New Chairman to support investment in member needs}}
Steve Laidlaw, Chief Executive Officer{{Cite web | url=https://www.peopleschoice.com.au/media-centre/2024/people-first-bank-announces-ceo-and-board-transitions/ |title =People First Bank announces CEO and Board transitions}}

| products = {{ubl|Retail banking|Investments|Insurance|Financial planning}}

| assets = A$23.3 billion{{cite web |url=https://www.peopleschoice.com.au/media-centre/2023/introducing-people-first-bank |title=Introducing… People First Bank |date=2023-11-27}}

| members = 730,000

| num_employees = 2,000

| homepage = [https://peoplefirstbank.com.au/ peoplefirstbank.com.au/]

}}

Heritage and People's Choice Limited, trading as People First Bank, is an Australian mutual bank. It is one of Australia's largest mutual banks, with branches located in South Australia, Northern Territory, New South Wales, Queensland, and Victoria, offering loans, credit cards, transaction and savings accounts, mortgages and insurance.

History

In August 2021, People's Choice Credit Union entered into discussions with Heritage Bank about a potential merger,{{Cite web|url=https://www.heritage.com.au/about/news/2021/20210818-heritage-and-peoples-choice-merger-opportunity |title=Heritage Bank and People's Choice to explore merger opportunity|website=Heritage Bank|date=2021-08-18}} and in April 2022 both companies announced that they planned to merge. Members gave their approval on 16 November 2022.{{cite web |url=https://www.peopleschoice.com.au/media-centre/2022/members-approve-merger-of-heritage-and-peoples-choice |title=Members approve merger of Heritage and People's Choice to create positive new force in Australian banking sector

|website=People's Choice Credit Union |date=2022-11-16 |accessdate=2022-11-18}}

On 27 Nov 2023 Heritage and People's Choice announced its new brand, People First Bank.{{cite web | url=https://www.peopleschoice.com.au/media-centre/2023/introducing-people-first-bank | title=Introducing… People First Bank }}

People First Stadium

Heritage Bank acquired the naming rights to Carrara Stadium, home of the Gold Coast Suns, in 2023. On 8 March 2024 it was rebranded to People First Stadium.{{cite web |url=https://www.goldcoastfc.com.au/news/1502013/introducing-people-first-stadium|title=Introducing People First Stadium |website=Gold Coast Suns |date=2024-03-08}}

Sponsorships

People's Choice Credit Union began sponsoring the Western Bulldogs in 2017, and in 2024 this sponsorship was rebranded to People First Bank.

Community Lottery

Originally known as the People's Choice Community Lottery, the [https://www.communitylottery.com.au/ People First Community Lottery] gives local sporting clubs, schools, charities, volunteer groups and other not-for-profit community groups the opportunity to raise funds and achieve fundraising goals. People First Bank facilitate the lottery administration, advertising, prizes and tickets, and the community groups participating receive 100% of every $2 ticket sold.

See also

References

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