Peter Souter
{{Short description|British writer (born 1962)}}
{{Infobox writer
| name = Peter Souter
| image = ThatXmasBFILFF191024 (33 of 119) (54100650584) (cropped).jpg
| caption = Peter Souter at the 68th BFI London Film Festival premiere of That Christmas on 19 October 2024
| birth_date = {{birth year and age|1962}}
| occupation = Writer
TBWA London chairman and chief creative officer
Former Abbott Mead Vickers BBDO executive creative director
| years_active = 2005-present
}}
Peter Souter (born 1962) is a British writer. He is the chairman and chief creative officer of TBWA London{{Cite web|url=https://www.tbwalondon.com/about/people|title=ABOUT | TBWA London The Disruption Company | Greater London|website=tbwalondon}}{{cite web |title=Bio| website=Campaign | date=2020-06-05 | url=https://www.campaignlive.co.uk/alist/2015/peter-souter/6fca2077-da99-4f25-bee4-cd807efff7c0 | access-date=2020-12-07}}{{Cite web|url=https://www.campaignlive.co.uk/article/peter-souter-remain-chairman-tbwa-london/1440220|title=Peter Souter to remain as chairman of TBWA\London|website=www.campaignlive.co.uk}}{{cite web|url=https://www.youtube.com/watch?v=1_qe0usxvVE |title=Video |website=www.youtube.com |accessdate=2020-12-07}} as well as the former executive creative director of Abbott Mead Vickers BBDO.{{Cite web|url=http://www.independent.co.uk/news/media/cv-peter-souter-creative-director-abbott-mead-vickers-bbdo-1142418.html |archive-url=https://ghostarchive.org/archive/20220526/http://www.independent.co.uk/news/media/cv-peter-souter-creative-director-abbott-mead-vickers-bbdo-1142418.html |archive-date=2022-05-26 |url-access=subscription |url-status=live|title=CV: PETER SOUTER Creative director, Abbott Mead Vickers BBDO|date=February 2, 1998|website=The Independent}}{{Cite web|url=https://www.campaignlive.co.uk/article/amv-bbdo-advertising-supplement-profile-michael-baulk-andrew-robertson-peter-souter-new-power-generation-abbott-meads-seamless-succession-envy-adland/26558|title=An AMV BBDO advertising supplement: Profile/Michael Baulk, Andrew Robertson, Peter Souter - The new power generation. Abbott Mead's seamless succession is the envy of adland. Stefano Hatfield reports on the new guard|website=www.campaignlive.co.uk}}{{Cite web|url=https://www.campaignlive.co.uk/article/peter-souter-exits-amv-career-tv-drama/828853|title=Peter Souter exits AMV for career in TV drama|website=www.campaignlive.co.uk}} He wrote the screenplay for the 2010 ITV six-episode comedy-drama television miniseries Married Single Other{{Cite web|url=http://www.imdb.com/name/nm2241480/|title=Peter Souter|website=IMDb}} and also wrote the screenplay for the 2024 Netflix and Locksmith Animation film That Christmas.
Advertising career
Souter began his career in advertising as a copywriter at Abbott Mead Vickers BBDO in 1991, where he worked alongside Paul Brazier for 4 years. He then moved on to become deputy creative director in 1995, then executive creative director in 1997, taking over for David Abbott.{{Cite web|url=https://www.moreaboutadvertising.com/2012/08/tbwa-uk-finally-admits-its-got-a-crisis-and-appoints-old-amv-hand-peter-souter-to-try-to-fix-it/|title=TBWA UK finally admits it's got a crisis and appoints old AMV hand Peter Souter to try to fix it|first=Stephen|last=Foster|website=More About Advertising|date=25 November 2014}} In 2005 he worked on the 'Make Poverty History' campaign,{{cite web|url=http://www.coloribus.com/adsarchive/tv-commercials/make-poverty-history-make-poverty-history-7084355/|url-status=dead|archive-url=https://web.archive.org/web/20160309001856/www.coloribus.com/adsarchive/tv-commercials/make-poverty-history-make-poverty-history-7084355/|archive-date=2016-03-09|title=Make Poverty History: "MAKE POVERTY HISTORY" TV Commercial by AMV BBDO London}} which he said was the work of which he is most proud.{{Cite web|url=https://www.telegraph.co.uk/lifestyle/interiors/10053402/My-space-Peter-Souter-advertising-executive-and-writer.html|title=My space: Peter Souter, advertising executive and writer|website=The Telegraph|date=13 May 2013 }}
Writing career
Souter has written plays for radio, theatre and television. His radio plays for BBC Radio 4 include Puddle,{{cite web | title=Drama, Puddle | website=BBC Radio 4 | date=2020-11-30 | url=https://www.bbc.co.uk/programmes/b008jgm1 | access-date=2020-12-07}} Goldfish Girl,{{cite web | title=Drama, Peter Souter - Goldfish Girl | website=BBC Radio 4 | date=2020-11-30 | url=https://www.bbc.co.uk/programmes/b009mtcf | access-date=2020-12-07}} Stream River Sea,{{cite web | title=Drama, Peter Souter - Stream, River, Sea | website=BBC Radio 4 | date=2020-11-30 | url=https://www.bbc.co.uk/programmes/b00j8dk1 | access-date=2020-12-07}} That's Mine, This is Yours,{{cite web | title=Drama, Peter Souter - That's Mine, This Is Yours | website=BBC | date=2011-05-04 | url=https://www.bbc.co.uk/programmes/b010t7rs | access-date=2020-12-07}} What Love Sounds like,{{cite web | title=Drama, Peter Souter - What Love Sounds Like | website=BBC | date=2012-10-24 | url=https://www.bbc.co.uk/programmes/b01ngmcl | access-date=2020-12-07}} and "13a, 13b".{{Cite web|url=https://vimeo.com/139834389|title=13a,13b|first=Peter|last=Souter|date=September 20, 2015|via=Vimeo}}
Souter's television drama, Married Single Other, is a series based on the lives of group of people who are either married, single or "other", other being defined as in a relationship. It was aired on ITV in February 2010.{{Cite web|url=https://www.imdb.com/title/tt1361110/|title=Married Single Other|date=February 22, 2010|via=IMDb}}
For theatre, Souter wrote the play Hello/Goodbye, which was sold out at the Hampstead Theatre in its first run in 2013,{{Cite web|url=https://www.telegraph.co.uk/culture/theatre/theatre-reviews/11370036/HelloGoodbye-Hampstead-Theatre-review-this-play-will-break-your-heart.html|title=Hello/Goodbye, Hampstead Theatre, review: 'this play will break your heart'|website=The Telegraph|date=28 January 2015 }} and is playing again from 21 January to 28 February 2015.{{Cite web|url=https://www.hampsteadtheatre.com/whats-on/2015/hellogoodbye/|title=Hello/Goodbye|website=Hampstead Theatre}}
References
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