Place Vertu

Anchors are Canadian Tire, Marché Adonis, Sports Experts/Atmosphere, Winners, Dollarama, and Uniprix. There is also a food court. The mall has many outlets.

Place Vertu's anchors on its debut on August 28, 1975 were The Bay, Kmart and Dominion for a total of 110 stores.{{cite news|title=Place Vertu opening advertisement page|newspaper=Montreal Gazette|location=Montreal|page=13|date=28 August 1975|url=https://news.google.com/newspapers?nid=Fr8DH2VBP9sC&dat=19750828&printsec=frontpage&hl=en}} Although Sears was also among the original tenants that signed with Place Vertu, it opened its doors two months after the other stores on October 29.{{cite news|title =Sears taps the middle market|newspaper = Montreal Star|location = Montreal|page = B5|date = October 24, 1975|url =https://www.newspapers.com/article/the-montreal-star-sears-taps-the-middle/143104234/}}{{cite news|title=Sears opening second store|newspaper=Montreal Gazette|location=Montreal|page=14|date=27 October 1975|url=https://news.google.com/newspapers?nid=Fr8DH2VBP9sC&dat=19751027&printsec=frontpage&hl=en}} At its opening, Place Vertu was larger than Fairview Pointe-Claire and it also briefly surpassed Galeries d'Anjou which was being expanded at the time.{{cite news|title =110-store complex nearly ready|newspaper = Montreal Star|location = Montreal|page = A13|date = August 16, 1975|url =https://www.newspapers.com/article/the-montreal-star-110-store-complex-near/142731087/}} The only shopping centre in the Montreal area that was larger than Place Vertu during that period was Carrefour Laval.

The mall was expanded in the 1980s when a corridor was added, going from the center court to a new Pascal's hardware store. Another corridor with an office tower was added in the mid-1980s from The Bay to Pascal's.

Dominion was converted into a Provigo on July 13, 1981,{{cite news|title=Dominion notice|newspaper=Montreal Gazette|location=Montreal|page=9|date=July 11, 1981|url=https://news.google.com/newspapers?nid=Fr8DH2VBP9sC&dat=19810711&printsec=frontpage&hl=en}} Pascal's former space occupied by Zellers in 1991, Provigo was converted once more into a Maxi in 1994 and Kmart's former store space was occupied by Canadian Tire in 2000. Maxi closed in 2001. The Bay closed in May 2007; Zellers relocated to The Bay's vacated location in the same year.{{Cite web|url=https://mtlurb.com/topic/1043-place-vertu-renovations/|title=Place Vertu Renovations|website=MTLURB.com - Forum sur le développement immobilier du Grand Montréal|date=November 29, 2007}}

Since 2008, the mall has been renovated and now include tenants such as Urban Planet, Dollarama, Laura/Laura+/Laura Petite Outlet, Browns Outlet, Starbucks Coffee (taking Subway's old space after that location moved to the food court). Marché Adonis took the space of Maxi in 2009. Additionally, the mall space between Zellers and the food court was turned into a Winners (which had moved from the strip mall across the street) and the existing tenants from this section were relocated elsewhere in the mall. Zellers old space (formerly Pascal's) remained empty, but was replaced by Gold's Gym in 2012.

After more than 20 years in the mall, Zellers closed in December 2012{{cite web|url=https://www.flickr.com/photos/grocerymaniaagain/12816921125/in/photolist-kwzpwe-kwA57H-ruCtyq|title=The end of the run for a former "Hudson's Bay" store|work=Flickr|access-date=10 January 2018}} and was succeeded the following year by Target,{{Cite web|url=http://corporate.target.com/press/releases/2013/09/target-to-open-first-stores-in-quebec-and-nova-sco|title=Target to Open First Stores in Quebec and Nova Scotia|website=Target Corporation}} but it was closed in 2015, and Sports Experts/Atmosphere relocated to that space in November 10, 2016, using only {{convert|53,000|sqft|m2|abbr=on}} of the emplacement.{{cite web|url=https://www.thesuburban.com/news/city_news/sports-experts-to-fill-place-vertu-target-space-tomorrow/article_2af5db0a-29e5-5a78-a445-50df746eb0a4.html|title=Sports Experts to fill Place Vertu Target space tomorrow|last=Goldenberg|first=Joel|work=The Suburban|date=9 November 2016|access-date=13 June 2021}}

Sears closed in October 2017 and is replaced by Continental/Joe Fresh.

Place Vertu was originally the property of Cambridge Leaseholds with co-ownership by both Simpsons-Sears and the Hudson's Bay Company.{{cite news|title=National local merchants offer wide choice to public|newspaper=Montreal Gazette|location=Montreal|page=14|date=28 August 1975|url=https://news.google.com/newspapers?nid=Fr8DH2VBP9sC&dat=19750828&printsec=frontpage&hl=en}} It was one of Cambridge's only shopping malls in the province of Quebec.{{cite web|url=http://205.210.246.213/Shoppingtango.cgi/mall/malllisting.qry?function=search|title=Mall Listing|date=29 August 1999|access-date=10 January 2018|url-status=bot: unknown|archive-url=https://web.archive.org/web/19990829193514/http://205.210.246.213/Shoppingtango.cgi/mall/malllisting.qry?function=search|archive-date=29 August 1999}}

In 2001, Cambridge merged with Ivanhoe to become Ivanhoe Cambridge;{{Cite web|url=https://www.cdpq.com/en/about-us/history|title=Our history|date=6 February 2017}} Place Vertu became the property of this combined company. Ten years later, in 2011, Ivanhoe Cambridge sold the mall to H&R REIT.{{cite web|url=https://beta.theglobeandmail.com/globe-investor/primaris-retail-reit-buys-five-shopping-centres/article580938/|title=Primaris Retail REIT buys five shopping centres|work=The Globe and Mail|date=24 May 2011|access-date=10 January 2018}}

Place Vertu is now managed by the Westcliff Group.{{Cite web|url=https://www.westcliff.ca/en/59-shopping-center-place-vertu.html?RECHERCHE=|title=Shopping center Place Vertu | Westcliff Group|website=Westcliff}}{{Cite web|url=https://www.placevertu.com/en/informations/westcliff-group/|title=The Westcliff Group|date=November 28, 2017|website=Place Vertu}}

STM buses stop around the mall, while the Exo buses stop nearby at Côte-Vertu and Beaulac.

• List of largest shopping malls in Canada
• List of malls in Montreal
• List of shopping malls in Canada

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{{Commons category}}

• {{Official website|https://www.placevertu.com/en/}}

{{Malls in Montreal}}

Category:Shopping malls established in 1975

Category:Shopping malls in Montreal

Category:Saint-Laurent, Quebec

Category:1975 establishments in Quebec