Poltrona Frau

{{Infobox company

| name = Poltrona Frau

| logo = Poltrona Frau Logo.gif

| logo_size = 200px

| type = {{lang|it|Società per azioni}}, public
{{lang|it|Borsa Italiana|i=no}}: PFG

| foundation = {{start date and age|1912|p=yes}} by Renzo Frau

| location = Tolentino, Marche, Italy

| key_people = Nicola Coropulis

| num_employees =

| industry = Furniture and automotive Interiors

| products = Leather seating

| revenue = 202 mln € (2022){{cite web | url=https://www.reportaziende.it/poltrona_frau_spa_mb_05079060017 | title=Poltrona Frau S.p.a. (05079060017), Meda - ReportAziende.it }}

| operating_income =

| net_income =

| owner = Haworth Group
(controlling interest)

| homepage = {{url|http://poltronafrau.com/}}

}}

Poltrona Frau is a furniture-maker founded in 1912 by Sardinian-born Renzo Frau{{cite web

| title = Poltrona Frau is only latest Italian icon to go foreign

| publisher = Ansa.it, 11 February 2014

| url = http://www.ansa.it/ansamed/en/news/nations/italy/2014/02/11/Poltrona-Frau-only-latest-Italian-icon-go-foreign_10056938.html}} in Turin, Italy, headquartered since the early 1960s{{cite web

| title = THE POLTRONA FRAU MUSEUM OPENS IN TOLENTINO

| publisher = Poltrona Frau

| url = http://poltronafrau.com/en/press/poltrona-frau-museum-opens-tolentino

| access-date = 2014-09-22

| archive-date = 2017-01-13

| archive-url = https://web.archive.org/web/20170113042735/http://www.poltronafrau.com/en/press/poltrona-frau-museum-opens-tolentino

| url-status = dead

}} in Tolentino and specializing in leather seating for interior and automotive applications. The company name combines {{lang|it|poltrona}}, the Italian word for 'armchair', and Frau, the last name of its founder.

The company uses a 21-step leather tanning process (vs. industry standard ranging from 12–15 steps){{cite web

| title = Poltrona Frau: Leather seating born out of beautiful contradictions

| date = 17 December 2013

| publisher = Icon Magazine, 2014:35

| url = http://issuu.com/iloveplenty/docs/icon-magazine-2014/35}} where the full-grain leather is dyed through, so a surface scratch won’t reveal a lining underneath. 95% of the company's products are made by hand.{{cite web

| title = Poltrona Frau brand director Roberto Archetti on his vision for the Italian furniture company

| publisher = The Australian.com, Anne Lim, April 04, 2014

| url = http://www.theaustralian.com.au/executive-living/luxury/poltrona-frau-brand-director-roberto-archetti-on-his-vision-for-the-italian-furniture-company/story-e6frg8io-1226870042046?nk=4023066a7babdb94f675148da25cf131}}

In 2014, United States–based Haworth Group purchased a controlling interest in Poltrona Frau.{{cite web

| title = Haworth buys Poltrona Frau to create global furniture brand

| date = 6 February 2014

| publisher = Dezeen.com, 6 February 2014

| url = http://www.dezeen.com/2014/02/06/haworth-buys-poltrona-frau-to-create-global-furniture-brand/}}

Furniture

File:Passenger Experience Week 2018, Hamburg (1X7A3826).jpg

In 2006, the company marketed a knock down version of its Viking chair at their SoHo, New York store.{{cite web

| title = Direct From Italy, Assembly Required

| publisher = New York Times, December 20, 2006

| url = https://www.nytimes.com/slideshow/2006/12/20/garden/20061221_CURRENTS_SLIDESHOW_4.html}}

Beginning in 2011, the company marketed a sofa designed by French architect and designer Jean-Marie Massaud—called the John-John sofa, in tribute to John F. Kennedy, Jr.{{cite news

| title = Analyzing the Couch

| work = The New York Times

| date = 28 February 2013

| url = https://www.nytimes.com/2013/02/28/garden/analyzing-the-couch.html?pagewanted=all| last1 = Kurutz

| first1 = Steven

}}—followed in 2012 by the John-John bed.{{cite web

| title = Poltrona Frau John-John Bed

| publisher = Poltrona Frau

| url = http://poltronafrau.com/en/catalogue/night/john-john-bed

| access-date = 2014-09-22

| archive-url = https://web.archive.org/web/20170515123312/http://www.poltronafrau.com/en/catalogue/night/john-john-bed

| archive-date = 2017-05-15

| url-status = dead

}} In 2013, the company designed and manufactured 600 seats for the Arena Corinthians in São Paulo, Brazil, the first time the company produced seats for a football stadium.{{cite web

|url = http://www1.folha.uol.com.br/fsp/esporte/138901-itaquerao-tera-poltronas-de-ferrari-em-setor-very-vip.shtml

|title = Itaquerão terá poltronas de Ferrari em setor 'very VIP'

|date = 14 November 2013

|access-date = 7 December 2013

|language=pt

}}

In 2012, the company held a design competition to celebrate its centenary. The competition was won by British designer Benjamin Hubert, who designed the Juliet chair.{{cite web |title=Benjamin Hubert designs Juliet chair for Poltrona Frau |url=https://www.itsnicethat.com/articles/benjamin-hubert-juliet-chair |website=It's Nice That |access-date=26 March 2025}}{{cite web |title=Juliet by Benjamin Hubert for Poltrona Frau |url=https://www.dezeen.com/2012/04/24/juliet-by-benjamin-hubert-for-poltrona-frau/ |website=Dezeen |date=24 April 2012 |access-date=26 March 2025}}

Transportation seating

File:Poltrona_frau,_modello_177,_1915.jpg

In addition to designing seating for yachts, airplanes and helicopters, Poltrona Frau has designed leather interiors for automobiles since 1986, when Lancia asked the company to design and manufacture interiors for their new version 8.32 Thema model. Poltrona Frau has since made interiors from automotive companies ranging from Alfa Romeo, Audi, Bugatti, Lancia, Ferrari and Maserati to Mini, Fiat, Infiniti, Jaguar and Chrysler.{{Cite web|url=http://www.hauteliving.com/2010/04/poltrona-frau-2/|title=Presenting Italy|access-date=2012-02-02|author=Stephanie Wilson|work=hauteliving.com|date=13 April 2010 }}

In 2002 the company's leathersmiths created red leather seating and pillions for a special edition of the California model of noted Italian motorcycle manufacturer Moto Guzzi, in celebration of the company's 80th anniversary.{{cite news

| title = Guzzi marks 80 years with birthday models

| publisher = Motorcycle News, 16 September 2001

| url = http://www.motorcyclenews.com/mcn/news/newsresults/archive/83313/83820/83910/83920/}}

Museum

To mark its centennial in 2012, the company opened the Poltrona Frau Museum, designed by Italian architect Michele De Lucchi, formerly of the Memphis Group,{{cite news

| title = Sitting Pretty: The Poltrona Frau Museum

| date = 4 March 2013

| publisher = The New York Times, Pilar Viladas, MARCH 4, 2013

| url = http://tmagazine.blogs.nytimes.com/2013/03/04/sitting-pretty-the-poltrona-frau-museum/?_php=true&_type=blogs&_r=0}} at the company's headquarters and production facility in Tolentino.

The museum features approximately sixty of the company's furniture pieces, many from the collection of board chairman Franco Moschini, and organizes the company's history and production with examples of furniture, drawings, images and manufacturing materials in a 1400 square meter building under the theme “l’intelligenza delle mani," which translates "intelligence of the hands," or roughly "manual know-how".{{cite news

| title = Museo Poltrona Frau, De Lucchi vs Moschini

| publisher = Interni Magazine, ANTONELLA BOISI

| url = http://www.internimagazine.com/interiors-architecture/museo-poltrona-frau-de-lucchi-vs-moschini}}

A primary video gallery highlights a technical glossary of the company: nine hand tools, methods and materials—including the curved needle, nails, horsehair, quilting and the hammer—the tools and materials required to fold, stitch, attach and work leather.