Promod

{{Short description|French fashion store company}}

{{Use dmy dates|date=April 2022}}

{{for|people named Promod|Promod (given name)}}

{{Infobox company

| name = Promod

| logo = Promod logo.svg

| image = Promod, 86 Avenue des Champs-Élysées, 6 March 2015.jpg

| image_caption = Promod store on Champs-Élysées, Paris.

| type = Private

| industry = Retail

| foundation = {{start date and age|df=yes|1975}}

| founder = Francis Charles Pollet

| location = Marcq-en-Baroeul, France

| locations = 517 (April 2022){{Cite web|url=https://stores.promod.com/en/shops/tous-nos-magasins|title=Our Promod stores: quickly find a list of Promod stores, their opening hours and access map.|website=promod.com|access-date=18 April 2022}}

| area_served = France
Belgium
Luxembourg
Switzerland

| key_people = Julien Pollet {{wd-chairperson}}

| owner = Pollet family

| revenue = €342 million (2020){{cite web |url=https://www.societe.com/societe/promod-685420606.html |title=PROMOD (MARCQ-EN-BAROEUL) Chiffre d'affaires, résultat, bilans sur SOCIETE.COM - 685420606 |website=societe.com|access-date=18 April 2022}}

| num_employees = 2,074 (2019)

| footnotes =

| homepage = {{URL|https://www.promod.com/}}

}}

Promod is a French women's ready-to-wear retailer operating in France, Belgium, Switzerland and Luxembourg. The clothing brand can be found in their own shops, or in concessions inside larger retail shops.{{cite news|last1=White|first1=Garry|title=Debenhams strikes deal with French fashion giant Promod|url=https://www.telegraph.co.uk/finance/newsbysector/retailandconsumer/10250150/Debenhams-strikes-deal-with-French-fashion-giant-Promod.html|work=Telegraph|date=17 August 2013}}

Promod was founded as a family boutique in 1975 by Francis-Charles Pollet, one of the heirs of the founder of La Redoute where he spent the first part of his career.{{Cite web|title=Francis-Charles Pollet (Promod)|url=http://www.capital.fr/a-la-une/classement-des-francais-les-plus-riches/fiches/francis-charles-pollet-943243|website=Capital.fr|access-date=2016-05-06}} The brand established exclusively in France and Belgium until 1990, when started to develop more internationally and opened a subsidiary in Spain, followed by others mainly in Europe.{{Cite web|title=Le prêt-à-porter en difficulté mise sur Internet|url=http://www.lesechosdelafranchise.com/developper-reseau-franchise/structurer-reseau-franchise/internet-nouvelles-technologies/le-pret-a-porter-en-difficulte-mise-sur-internet-27708.php|website=lesechosdelafranchise.com|access-date=18 May 2012}}

In 2014, Promod had over 1,066 stores in 52 countries with gross sales exceeded 1 billion euros.{{cite web|title=Promod has chosen hipay online payment solution for its Polish e-commerce website|url=https://www.adux.com/wp-content/uploads/sites/2/1970/01/20140318-422-EN.pdf|website=adux.com|date=18 March 2014}}

In 2016, a decline in the profitability of foreign operations led the company to eliminate 130 jobs and close international franchise partnerships that led to the closure of about 500 stores mainly in Europe, which accounted for half of the total number of Promod stores.{{Cite web|title=Exclusif : Promod supprime 133 emplois dans le Nord|url=http://www.lavoixdunord.fr/economie/exclusif-promod-supprime-133-emplois-dans-le-nord-ia0b0n3446148|website=lavoixdunord.fr|access-date=2016-09-01}}

In September 2018, Patrice Lepoutre left the management of the group in favor of Julien Pollet.{{Cite web|title=Promod : Julien Pollet accède à la présidence du groupe|url=https://www.lsa-conso.fr/promod-julien-pollet-accede-a-la-presidence-du-groupe,296486|website=lsa-conso.fr|access-date=19 September 2018}}

In 2024, Promod opens a boutique-laboratory combining second-hand goods, unsold items, sewing kits as well as workshops to introduce people to sewing and upcycling.{{Cite web |title=Promod ouvre une boutique-laboratoire mixant seconde main, invendus, kits couture et ateliers |url=https://fr.fashionnetwork.com/news/Promod-ouvre-une-boutique-laboratoire-mixant-seconde-main-invendus-kits-couture-et-ateliers,1626035.html |access-date=23 April 2024 |website=Fashion Network}}