Pronto (magazine)

{{Short description|Spanish celebrity and women's magazine}}

{{Use dmy dates|date=May 2023}}

{{Infobox magazine

| title = Pronto

| image_file = Logo Revista Pronto.png

| image_size =

| image_caption = Logo of the magazine

| editor =

| editor_title =

| frequency = Weekly

| circulation =

| category = Celebrity magazine
Women's magazine

| company = Grupo Heres

| publisher =

| founded = {{start date and age|1972}}

| firstdate =

| finaldate =

| country = Spain

| based = Barcelona

| language = Spanish

| website = {{URL|https://www.pronto.es/}}

| issn =

}}

Pronto ({{langx|es|Quick}}) is a Spanish language celebrity and women's magazine which is published weekly in Barcelona, Spain. The magazine has been in circulation since 1972. It is the most read magazine in the country.

History and profile

Pronto was established in 1972.{{cite book|author=Mauro F. Guillén|title=The Limits of Convergence: Globalization and Organizational Change in Argentina, South Korea, and Spain|url=https://books.google.com/books?id=soC1jJsJuvoC&pg=PA117|date=2010|publisher=Princeton University Press|isbn=978-1-4008-2420-5|page=117|location=Princeton, NJ; London}}{{cite book|editor1=Anthony Weymouth

|editor2=Bernard Lamizet|title=Markets and Myths: Forces For Change In the European Media|chapter-url=https://books.google.com/books?id=E8O3AwAAQBAJ&pg=PA178|date=2014|publisher=Routledge|isbn=978-1-317-88970-0|page=178|author=Lorenzo Vilches|chapter=The Media in Spain

|location=London; New York}} The magazine which offers news about celebrities{{cite web|title=Pronto magazine

|url=http://yourspanishcorner.com/en/press-point/557-revista-pronto.html|work=Your Spanish Corner|access-date=7 November 2014}} is part of Grupo Heres.{{cite book|editor=Alan Albarran|title=The Handbook of Spanish Language Media|isbn=978-1-135-85430-0|chapter-url=https://books.google.com/books?id=4uOPAgAAQBAJ&pg=PA26|date=2009|location=London; New York|page=26|publisher=Routledge|author=Angel Arrese

|chapter=Spanish Language Media in Spain}} The headquarters of the magazine, which is published weekly on Mondays, is in Barcelona.{{cite book|title=The Europa World Year: Kazakhstan - Zimbabwe|location=London; New York|url=https://books.google.com/books?id=gP_-8rXzQs8C&pg=PA3908|year=2004|publisher=Europa Publications|isbn=978-1-85743-255-8|page=3906

|volume=2|edition=45}}

Circulation

Pronto has a high circulation like the other Spanish celebrity weekly, ¡Hola!.{{cite news|author=Jack Gaioni|title=Kiosk literature and La Casita de Papel|url=https://euroweeklynews.com/e-papers/item/112510-kiosk-literature-and-la-casita-de-papel|access-date=29 November 2014|work=EuroWeeklyNews|date=19 January 2013}}{{cite web|title=Magazines in Spain|access-date=7 November 2014

|url=http://www.spain-newspaper.com/magazines.htm|work=Spain}} In 1993, Pronto had a circulation of 695,585 copies, making it the best-selling magazine in Spain.{{cite web|title=Top paid-circulation consumer magazines|date=17 April 1995|work=Ad Age|access-date=15 March 2015

|url=http://adage.com/article/news/top-paid-circulation-consumer-magazines-chart/82843/}} It was the second best selling magazine in the country with a circulation of 807,232 copies in 1997.{{cite book|author=Edward F. Stanton|title=Culture and Customs of Spain|year=2002

|publisher=Greenwood Press|location=Westport, CT|page=97|isbn=978-0-3133-1463-6}}

In 2001, it was one of top 50 women's magazine worldwide with a circulation of 878,000 copies.{{cite web|title=Top 50 Women's magazines worldwide (by circulation)|work=Magazines|access-date=30 March 2015|url=http://www.magazine.org.tw/events/school/report/wmt/Top50Womens.pdf}} The average circulation of Pronto was 921,855 copies in 2003 and 1,013,016 copies in 2004, making it the best selling magazine in Spain.{{cite book|editor=Tim Holmes|title=Mapping the Magazine: Comparative Studies in Magazine Journalism|location=London

|chapter-url=https://books.google.com/books?id=fRrcAAAAQBAJ&pg=PA102|date=2013|page=102|publisher=Routledge|isbn=978-1-317-99588-3|chapter=The Rise of The Gossip Press in Spain|author=Manuela Bueno|display-authors=et. al.}} During the period between 2003 and May 2005, Pronto was the second most read magazine in Spain.{{cite journal|author1=Manuela Bueno|author2=María Luisa Cárdenas

|author3=Lola Esquivias|title=The Rise of the Gossip Press in Spain|journal=Journalism Studies|year=2007|volume=8|doi=10.1080/14616700701412100

|issue=4|pages=621–633|s2cid=146514743}}

Pronto was the best-selling Spanish magazine in 2005 with a circulation of 1,000,580 copies.{{cite book|author=Ramón Salaverría

|year=2007|title=The Spanish Media Landscape|publisher=Intellect Books Ltd|isbn=978-1-84150-192-5|page=279|format=Book chapter

|url=http://dadun.unav.edu/bitstream/10171/36289/1/Spanish_media_landscape__Salaverria.pdf}} Its circulation fell to 962,000 copies in 2006.{{cite book|editor1=Helmut K Anheier|editor2=Yudhishthir Raj Isar|title=Cultures and Globalization: The Cultural Economy|page=460

|location=London|chapter-url=https://books.google.com/books?id=W0WV1yvMboEC&pg=PA460|year=2008|publisher=SAGE Publications|isbn=978-1-4462-0261-6

|author=Helmut K Anheier|chapter=Cultural Indicator Suites}} In 2008 Pronto was the best selling magazine in Spain with a circulation of 974,254 copies.

Pronto sold 971,248 copies in 2009, making it the largest magazine in Spain and the third best-selling weekly European women's magazine.{{cite web|title=World magazine trends 2010/2011. Spain|work=FIPP|access-date=13 April 2015|archive-date=21 June 2012

|archive-url=https://web.archive.org/web/20120621140534/http://www.revistas-ari.com/attachments/209_WMT_2010_2011_Spain.pdf|url-status=dead

|url=http://www.revistas-ari.com/attachments/209_WMT_2010_2011_Spain.pdf}} Its circulation was 958,374 copies in 2010 and 931,419 copies in 2011.{{cite web|title=Top 50 Magazines|url=http://ifabc.org/site/assets/media/Top-50-magazines-30042014.xlsx|work=IFABC|access-date=22 March 2015|date=30 April 2014}} The circulation of the magazine was 910,055 copies in 2012. The weekly was again best selling magazine in Spain in 2013.

See also

References

{{Reflist}}