Psyop (company)
{{Short description|Commercial production company}}
{{Use mdy dates|date=October 2023}}
{{Infobox company
| name = Psyop, Inc.
| logo = Psyop250.gif
| type = Private corporation
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| foundation = {{Start date and age|2000||}} in New York City, United States
| founders = {{unbulleted list|Marie Hyon|Kylie Matulick|Eben Mears|Todd Mueller|Marco Spier}}
| location_city = New York City & Los Angeles
| location_country = United States
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| industry = {{hlist|Advertising|entertainment|gaming}}
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| homepage = {{URL|https://psyop.com}}
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Psyop is a production studio with offices in New York City, Los Angeles, Berlin and Stuttgart.
History
Psyop was founded in 2000 by Marco Spier, Marie Hyon, Todd Mueller, Kylie Matulick and Eben Mears in New York City.{{cite web|last=Price|first=Erik|title=Psyop Makes Ads You Actually Want to Watch|url=http://www.esquire.com/features/best-and-brightest-2009/psyop-profile-1209|publisher=Esquire Magazine|access-date=September 26, 2012|archive-url=https://web.archive.org/web/20131101210152/http://www.esquire.com/features/best-and-brightest-2009/psyop-profile-1209|archive-date=November 1, 2013|url-status=dead}} In 2013, Psyop opened Psyop Games, a video game publishing division run by Muse Games co-founder Brian Kehrer.{{cite web|url=https://www.fastcompany.com/3023329/fighting-malaria-with-a-video-and-game-that-show-the-nightmare-of-the-disease|title=Fighting Malaria With A Video And Game That Show The Nightmare Of The Disease|first=Rae Ann|last=Fera|date=December 13, 2013|website=Fast Company|access-date=October 24, 2019|archive-url=https://web.archive.org/web/20191024093231/https://www.fastcompany.com/3023329/fighting-malaria-with-a-video-and-game-that-show-the-nightmare-of-the-disease|archive-date=October 24, 2019|url-status=live}} In 2022, Psyop launched in Germany with offices in Hamburg and Stuttgart.
Original Productions
In 2015, Psyop released an animated series, "Grandma's Cats Are Trying To Kill Her," in collaboration with DreamWorks Animation.{{cite web|last=Wolfe|first=Jennifer|title=Psyop's 'Grandma's Cats' Launches on DreamWorksTV|url=http://www.awn.com/news/psyops-grandmas-cats-launches-dreamworkstv|publisher=Animation World Network|access-date=October 24, 2019|archive-url=https://web.archive.org/web/20170105091345/http://www.awn.com/news/psyops-grandmas-cats-launches-dreamworkstv|archive-date=January 5, 2017|url-status=live}}
In 2016, Psyop launched a VR experience, "Kismet," a virtual fortune-telling machine for HTC Vive, Oculus Rift, and PlayStation VR headsets.{{cite web|last=Jagneaux|first=David|title=Visit 'Kismet' in VR for Daily Fortune Telling, Tarot Cards, and Horoscopes|url=http://uploadvr.com/kismet-vr-daily-fortune-telling-tarot-cards-horoscopes/|publisher=UploadVR|access-date=October 24, 2019|archive-url=https://web.archive.org/web/20170516225934/https://uploadvr.com/kismet-vr-daily-fortune-telling-tarot-cards-horoscopes/|archive-date=May 16, 2017|url-status=live|date=May 2, 2016}}
In 2019, Psyop released a dating simulator, I Love You Colonel Sanders! A Finger Lickin’ Good Dating Simulator, in collaboration with KFC.{{cite web|last=Carpenter|first=Nicole|title=KFC|website=Polygon |url=https://www.polygon.com/2019/9/10/20858760/kfc-colonel-sanders-dating-simulator-steam-release|access-date=October 24, 2019|archive-url=https://web.archive.org/web/20190927164912/https://www.polygon.com/2019/9/10/20858760/kfc-colonel-sanders-dating-simulator-steam-release|archive-date=September 27, 2019|url-status=live|date=September 10, 2019}}{{cite news |last1=T Morna |first1=Jack |title=Summer Time Saga|url=https://summertimesaggaapk.com/ |access-date=20 December 2020 |work=Creative Boom |issue=11 December 2020}}
In 2020, Psyop, working with Supercell company, produced a short film Lost & Crowned, was uploaded on September 12, 2020, and qualified for Oscars recognition in December.{{cite news |title=Animated short 'Lost & Crowned' scores Oscar qualification |url=https://www.animationxpress.com/animation/animated-short-lost-crowned-scores-oscar-qualification/ |access-date=20 December 2020 |work=AnimationXpress |date=7 December 2020}} They also collaborated on Absolut's It's In Our Spirit campaign, which was recognized for its motion design.{{cite news |last1=Spary |first1=Sara |title=In a Stellar Use of Animation, Absolut Imagines the Joy of Reuniting Post-Pandemic |url=https://www.adweek.com/agencies/in-a-stellar-use-of-animation-absolut-imagines-the-joy-of-reuniting-post-pandemic/ |access-date=20 December 2020 |work=Ad Week |date=23 November 2020}}{{cite news |last1=Lee |first1=Giacomo |title=The best motion design adverts of 2020 |url=https://www.creativeboom.com/inspiration/the-best-motion-design-adverts-of-2020/ |access-date=20 December 2020 |work=Creative Boom |issue=11 December 2020}}
In 2022, during a Dead by Daylight developer livestream on May 17, it was announced that the game's developer, Behaviour Interactive, would be collaborating with Psyop to produce a dating sim spinoff titled Hooked on You: A Dead by Daylight Dating Sim.{{cite web | url=https://www.youtube.com/watch?v=hILUtCTf7GU | title=Dead by Daylight | 6th Anniversary Broadcast | website=YouTube }}
References
{{Reflist}}
External links
- {{Official website|https://psyop.com}}
{{Authority control}}
Category:Mass media companies based in New York City