Pure (app)
{{Short description|Mobile dating app}}
{{Infobox software
| name = Pure
| logo = Это лого Пьюр (Pure) 2021 года.png
| developer = Online Classifieds AGhttps://apps.apple.com/si/app/pure-hookup-anonymous-dating/id690661663
| operating system = iOS, Android
| website = {{URL|https://pure.app/}}
}}
Pure is an online dating platform and an application that allows users to post personal ads to find matches based on their desires, preferences, and intentions.{{Cite web |date=2024-11-05 |title=‘I spent a month on the sex-positive dating app Pure – here’s what I discovered’ |url=https://www.independent.ie/style/sex-relationships/i-spent-a-month-on-the-sex-positive-dating-app-pure-heres-what-i-discovered/a1754217800.html |access-date=2025-06-13 |website=www.independent.ie |language=en}}
History
In 2012, Roman Sidorenko and Alexander Kukhtenko first presented Pure and raised $400,000 in investments.{{Cite web|title=No-Frill Thrills: The Rise of Minimalist Sex Apps|url=https://nymag.com/intelligencer/2013/08/rise-of-minimalist-sex-apps.html|access-date=2021-09-08|website=Intelligencer|language=en-us}} In October 2012, the app was launched in the USA on the App Store. In January 2014, the app was introduced to the Russian market.{{citation needed|date=June 2025}} In 2015, Pure was ranked third in the Lisbon Challenge{{Cite web|last=Grekova|first=Anastasiia|date=2015-11-12|title=Российский стартап Pure получил бесплатный офис в Лиссабоне на 30 лет — Трибуна на vc.ru|url=https://vc.ru/tribuna/11778-pure-lisbon|access-date=2021-11-18|website=vc.ru}} and was granted an office in Lisbon for 30 years by the Mayor's Office of the City of Lisbon, where they continue to be based.{{Cite web|last=Stadtmiller|first=Mandy|date=2015-08-18|title=Is on-demand dating a Tinder killer?|url=https://mashable.com/archive/dating-on-demand-apps|access-date=2021-09-08|website=Mashable|language=en}} In 2020, Olga Petrunina became the CEO of Pure.{{cite web|title=New Pure and What's Next|url=https://pure.app/content/en/journal/new-pure|website=Pure App|publisher=|accessdate=2021-09-08}}{{Cite web|last=Jha|first=Anjali|date=2021-11-16|title=Best Dating Apps in the United States To Check Out in 2021|url=https://otakukart.com/best-dating-apps-in-the-united-states/|access-date=2021-11-18|website=OtakuKart|language=en-US}}{{Cite web |last=Gupwell |first=Katie-Ann |date=2024-07-28 |title='I'm a dating expert – people should hook up abroad as the sex is much better' |url=https://www.mirror.co.uk/lifestyle/dating/im-dating-expert--people-33306188 |access-date=2024-07-29 |website=The Mirror |language=en}}
Mobile application
The first Android version of Pure was released in June 2015.{{Cite web|title=PURE Dating: Casual. Anonymous|url=https://apps.apple.com/us/app/pure-platform/id1450844858|access-date=2021-09-08|website=apps.apple.com|language=en-GB}} The app has generated over 8.5 million downloads on the App Store and over 3 million downloads on Google Play from June 2015.{{Cite web|title=Pure. Shameless dating app|url=https://pure.app/|access-date=2021-09-08|website=Pure|language=en}}
Criticism
The co-founder of the Teamo app (a service for serious dating) Vladimir Schmidt said that he did not see the potential of the application: "Such a model should be in great demand among men, but for girls it is still an unusual format. If the gap between the percentage of male and female audiences continues to grow, so-called love professionals - call girls - may come to the app and use the service to find new clients".[http://www.rbcdaily.ru/business/562949990550928 Бизнес на быстрой любви]
See also
External links
{{Commons category-inline}}
- [https://www.telegraph.co.uk/technology/news/10257852/Pure-sex-app-targets-open-minded-Britain.html Pure sex app targets 'open-minded' Britain]
- [https://www.huffpost.com/entry/pure-sex-app_n_3786377 'Pure,' Sex App, Divides Itself From 'Time Consuming' Tinder With Single-Minded Focus]
- [https://nymag.com/intelligencer/2013/08/rise-of-minimalist-sex-apps.html No-Frill Thrills: The Rise of Minimalist Sex Apps]