Racer (magazine)

The magazine has feature articles relating to most of the world's major auto racing series, including NASCAR, Formula One, the IndyCar Series, the WeatherTech SportsCar Championship, NHRA Drag Racing, and the World Rally Championship, as well as local racing categories and feeder series.{{Cite web|url=http://www.prnewswire.co.uk/cgi/news/release?id=37220|title=Racer Communications Launches New Magazine, Champs Car in May|author=prnewswire.co.uk|year=2007|work=PR Newswire|archive-url=https://web.archive.org/web/20120207164424/http://www.prnewswire.co.uk/cgi/news/release?id=37220|archive-date=2012-02-07|access-date=October 22, 2007}} The magazine includes extensive photography of race vehicles.{{cite web|url=http://www.motorauthority.com/news/1074447_publication-changes-in-the-motorsports-realm|title=Publication Changes In The Motorsports Realm|website=Motor Authority|publisher=MH Sub I, LLC|archive-url=https://archive.today/20181210081308/https://www.motorauthority.com/news/1074447_publication-changes-in-the-motorsports-realm|archive-date=2018-12-10|access-date=2018-12-10}} In addition to the magazine, Racer also has a custom publishing division, that has produced SportsCar magazine for the Sports Car Club of America.{{cite web|url=http://www.ocregister.com/jannorman/strong-413458-http-racer.html|title=O.C. racing magazine is sold|last=columnist|first=Jan Norman, small-business|website=The Orange Country Register|date=April 9, 2012 |archive-url=https://archive.today/20181210073523/https://www.ocregister.com/2012/04/09/oc-racing-magazine-is-sold/|archive-date=2018-12-10|access-date=2018-12-10}}

In June 2019, Racer Media & Marketing has acquired Vintage Motorsport magazine.{{Cite web|url=https://racer.com/2019/06/27/racer-media-marketing-inc-acquires-vintage-motorsport/|title=Racer Media & Marketing, Inc. acquires Vintage Motorsport|date=2019-06-27|website=RACER|language=en|access-date=2019-06-29}}

The magazine debuted with the May 1992, issue with the cover story about the "engine war" in the CART, and the cover photo was a head-on shot of Emerson Fittipaldi’s Penske-Chevrolet Indycar by Michael C. Brown.{{cite web|url=http://info.racer.com/what-we-do/|title=About Racer|work=Racer|archive-url=https://archive.today/20181210074544/https://info.racer.com/what-we-do|archive-date=2018-12-10|access-date=January 27, 2016}} The magazine was launched by Paul F. Pfanner, and originally published by Racer Communications, Inc. which was a sister company of Pfanner Communications, Inc. that published SportsCar magazine for the Sports Car Club of America and Champ Car magazine. Racer's founding Publisher was Bill Sparks and the founding Editor was John Zimmermann.{{cite journal|date=14 April 2012|title=Publication Founders Re-acquire RACER Magazine and Racer.com on Eve of 20th Anniversary.|url=https://www.highbeam.com/doc/1G1-286369914.html|journal=Journal of Transportation|publisher=NewsRX|archive-url=https://web.archive.org/web/20160911004400/https://www.highbeam.com/doc/1G1-286369914.html|archive-date=2016-09-11}}{{cite web|url=http://www.gordonkirby.com/categories/columns/theway/2012/the_way_it_is_no332.html|title=Gordon Kirby - Auto Racing - The Way It Is|last=Kirby|first=Gordon|date=2012|archive-url=https://archive.today/20181210074730/http://www.gordonkirby.com/categories/columns/theway/2012/the_way_it_is_no332.html|archive-date=2018-12-10|access-date=2018-12-10}} Jeff Zwart was also a co-founder. It was listed as one of the "12 best magazines in America" by M.I.N. Magazine in 1999.{{cite web|url=http://www.prnewswire.com/news-releases/min-magazine-names-industrys-best-commemorative-publication-becomes-quarterly-magazine-about-magazines-75063522.html|title=min magazine Names Industry's Best; Commemorative Publication Becomes Quarterly Magazine-about-Magazines|last=Inc.|first=Phillips Business Information|publisher=PR Newswire|archive-url=https://web.archive.org/web/20160819130215/http://www.prnewswire.com/news-releases/min-magazine-names-industrys-best-commemorative-publication-becomes-quarterly-magazine-about-magazines-75063522.html|archive-date=2016-08-19|access-date=2018-12-10}} The company and the title was later purchased by London-based Haymarket Publishing (now Haymarket Media Group) in early 2001.{{cite web|url=http://epub.performanceracing.com/article/Industry_Insights:_Paul_Pfanner/1324483/147599/article.html|title=Industry Insights: Paul Pfanner|website=PRI|archive-url=https://web.archive.org/web/20160825220654/http://epub.performanceracing.com/article/Industry_Insights:_Paul_Pfanner/1324483/147599/article.html|archive-date=2016-08-25|access-date=2018-12-10}} The magazine was sold back to its founders in 2012{{cite web|url=http://www.foliomag.com/2012/haymarket-sells-majority-stake-racer-magazine|title=Haymarket Sells Majority Stake in Racer Magazine - Folio|date=27 March 2012|website=Folio|archive-url=https://archive.today/20181210075901/https://www.foliomag.com/haymarket-sells-majority-stake-racer-magazine/|archive-date=2018-12-10|access-date=2018-12-10}} and is now run by Racer Media & Marketing Inc. Laurence Foster remained in the position of Editor-in-Chief. Sparks serves as the Publisher and company COO.{{cite web|url=http://www.digitaldealer.com/car-guy-nation-signs-racer-magazine-as-marketing-partner/|title=Car Guy Nation Signs Racer Magazine As Marketing Partner - Digital Dealer|date=13 February 2013|archive-url=https://web.archive.org/web/20181210072656/https://www.digitaldealer.com/car-guy-nation-signs-racer-magazine-as-marketing-partner/|archive-date=2018-12-10|access-date=2018-12-10}} The main investors of the magazine also returned to the publication, including Chris Dyson and Rob Dyson.

• 1992: Racer Communications, Inc.{{Cite news|url=https://racer.com/2017/03/10/racer-25-issue-no-0-jan-1992-the-prototype/|title=RACER@25: Issue No. 0, Jan. 1992 – The prototype|date=2017-03-10|work=RACER|access-date=2018-11-14|archive-url=https://web.archive.org/web/20181204173403/https://racer.com/2017/03/10/racer-25-issue-no-0-jan-1992-the-prototype/|archive-date=2018-12-04|language=en-US}}{{Cite news|url=https://racer.com/2017/03/13/racer-25-issue-no-1-may-1992/|title=RACER@25: Issue No. 1, May 1992|date=2017-03-13|work=RACER|access-date=2018-11-14|archive-url=https://web.archive.org/web/20181204173232/https://racer.com/2017/03/13/racer-25-issue-no-1-may-1992/|archive-date=2018-12-04|language=en-US}}
• 2001: Haymarket{{Cite news|url=https://racer.com/2017/04/07/racer-25-issue-no-109-may-2001-a-new-era-begins/|title=RACER@25: Issue No. 109, May 2001 - A new era begins|date=2017-04-07|work=RACER|access-date=2018-11-14|archive-url=https://web.archive.org/web/20181210072122/https://racer.com/2017/04/07/racer-25-issue-no-109-may-2001-a-new-era-begins/|archive-date=2018-12-10|language=en-US}}
• 2012: Racer Media & Marketing Inc.{{Cite news|url=https://racer.com/2017/04/28/racer-25-issue-no-241-may-2012-game-changer-the-racer-3-0-era-begins/|title=RACER@25: Issue No. 241, May 2012 - Game Changer - the RACER 3.0 era begins|date=2017-04-28|work=RACER|access-date=2018-11-14|archive-url=https://web.archive.org/web/20181210072428/https://racer.com/2017/04/28/racer-25-issue-no-241-may-2012-game-changer-the-racer-3-0-era-begins/|archive-date=2018-12-10|language=en-US}}

{{Reflist}}

• [http://www.racer.com/ Racer Magazine site]

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Category:1992 establishments in California

Category:Auto racing magazines

Category:Automobile magazines published in the United States

Category:Sports magazines published in the United States

Category:Magazines established in 1992

Category:Magazines published in California

Category:Motorcycle magazines published in the United States

Category:Motorsport mass media in the United States