Red Mango

{{Infobox company

| name = Red Mango FC, LLC.

| logo = Red Mango.svg

| type = Private

| location = Dallas, Texas, US

| founder = Daniel J. Kim

| foundation = {{start date|2006}}

| num_locations = 44 (US), 7 (Puerto Rico)

| area_served = {{ubl| United States| Puerto Rico| Qatar| El Salvador}}

| key_people = John Antioco, Chairman

| industry = Restaurants

| parent = BRIX Holdings, LLC

| products = Frozen yogurt
Smoothies
Juices
Hot chocolates
Probiotic beverages
Parfaits

| homepage = {{URL|http://www.redmangousa.com/}}

}}

Red Mango FC, LLC is an American frozen yogurt and smoothie brand known for its all-natural frozen yogurt, fresh fruit smoothies, yogurt parfaits, and fresh juices. There are now more than 50 locations in over 15 states in the United States and Puerto Rico, and one each in El Salvador and Qatar. In 2011, Red Mango was named the No. 1 Zagat Rated chain in America for smoothies and frozen yogurt.{{cite web|url=http://www.zagat.com/fastfood |title=Fast Food Survey – Zagat |website=Zagat |access-date=September 23, 2012 |url-status=dead |archive-url=https://web.archive.org/web/20090707104142/http://www.zagat.com/fastfood |archive-date=July 7, 2009 }}

Background

Daniel J. Kim, the company's founder, graduated from UC Berkeley's Haas School of Business in 1998, and first worked as an investment banker with Donaldson, Lufkin & Jenrette.{{cite news|url=http://nyunews.com/news/2010/11/18/22red/|title=Red Mango Inspires Future Entrepreneurs|work=Washington Square News|date=November 21, 2010|url-status=dead|archive-url=https://web.archive.org/web/20110126043928/http://nyunews.com/news/2010/11/18/22red/|archive-date=January 26, 2011}}{{cite news|author=Krantz, Matt |url=https://www.usatoday.com/money/smallbusiness/2007-12-30-red-mango_N.htm |title=Red Mango USA dishes up healthier frozen yogurt|work=USA Today|date=December 30, 2007}}

According to the company website, Red Mango gets its name because "the mango, distinctly delicious and high in nutrition, becomes red at its optimal stage of ripeness."{{cite web |url=http://www.redmangofranchising.com/company_introduction.html |title=Company Introduction |website=Red Mango |access-date=2011-01-17 |archive-date=2011-07-15 |archive-url=https://web.archive.org/web/20110715165234/http://www.redmangofranchising.com/company_introduction.html |url-status=dead }}

Expansion

The first store was opened in 2007 in Los Angeles near UCLA.{{Cite web|url=https://www.franchisehelp.com/franchises/red-mango/|title=Red Mango Franchise Cost & Opportunities 2020 {{!}} Franchise Help|website=www.franchisehelp.com|access-date=2020-03-20}} After opening their first store in California, Red Mango opened stores in Nevada, Utah, Washington, and New York.{{cite web|url=http://www.redmangofranchising.com/pdfsale/Timeline_RM.pdf|title=Red Mango Timeline|website=redmangofranchising.com|access-date=2011-01-17|archive-date=2010-09-23|archive-url=https://web.archive.org/web/20100923082243/http://www.redmangofranchising.com/pdfsale/Timeline_RM.pdf|url-status=dead}}{{cite news|url=http://www.entrepreneur.com/tradejournals/article/169228852.htm|title=YoCream partners with Red Mango|magazine=Entrepreneur Magazine|date= September 20, 2007}}{{cite news|author=Moskin, Julia |url=https://www.nytimes.com/2008/02/27/dining/27yogurt.html?pagewanted=1&_r=1 |title=The Legions of Frozen Yogurt Push East|newspaper=The New York Times|date= February 27, 2008}} One year after the first store opened in Los Angeles, Red Mango opened 30 new stores.{{cite news|author=Robinson-Jacobs, Karen |url=http://www.dallasnews.com/sharedcontent/dws/bus/stories/050909dnbusredmango.3993ab2.html |archive-url=https://web.archive.org/web/20100127191105/http://www.dallasnews.com/sharedcontent/dws/bus/stories/050909dnbusredmango.3993ab2.html |archive-date=2010-01-27|title=Veteran Exec Antico, Upstart Yogurt Chain Red Mango Aim for National Foothold|newspaper=The Dallas Morning News|date= May 9, 2009}} In 2008, Taco Bell executive John Antioco stepped down and became an advisor for Red Mango, this helped the brand grow to 20 stores by April 2008.{{Cite web|url=https://www.qsrmagazine.com/emerging-concepts/red-mango|title=Red Mango|website=QSR magazine|date=July 2010 |language=en|access-date=2020-03-20}} By the end of 2009, Red Mango had 60 stores in operation.

Image:Red mango alderwood mall.JPG

In the summer of 2010, Red Mango added 22 varieties of smoothies to their menu.{{cite news|author=Ruggless, Ron |url=http://www.nrn.com/article/red-mango-add-smoothies-menu|archive-url=https://web.archive.org/web/20100621033926/https://www.nrn.com/article/red-mango-add-smoothies-menu|archive-date=2010-06-21|title=Red Mango to Add Smoothies to Menu|work=Nation’s Restaurant News|date= June 15, 2010}} By the end of 2010, Red Mango awarded agreements for 147 locations and opened 62 new stores, bringing the total number of locations to 100.{{cite news|url=http://www.prnewswire.com/news-releases/red-mango-celebrates-record-growth-for-2010-113003334.html|title= Red Mango Celebrates Record Growth for 2010|work=PR Newswire|date= January 6, 2011}} They were named #4 on Restaurant Business Magazine{{’}}s "Future 50" list of the fastest-growing chains in 2010.{{cite web|url=http://www.monkeydish.com/future-50-2010 |title=The Future 50 |date=2010|website=Monkey Dish}}

In May 2012, the Dallas-based company entered into an agreement with Mexican theater chain Cinemex to introduce Red Mango products to Mexico.

They open many of their stores on or near college campuses.{{cite news|last=Melnick|first=Jordan|title=Red Mango University|url=http://www.qsrmagazine.com/exclusives/red-mango-university|access-date=28 August 2012|magazine=QSR Magazine|date=October 2010}} In 2010, about 70% of Red Mango's buyers were women.{{cite news|author=Winzelberg, David |url=http://findarticles.com/p/articles/mi_qn4189/is_20100806/ai_n54773556/ |title=Red Mango Frozen Yogurt chain expanding on Long Island|work=Long Island Business News|date= August 6, 2010}}

Red Mango also has seven stores in the Philippines: One in Makati, one in Manila, four in Quezon City and one in San Juan, Metro Manila.

Products

Red Mango uses all-natural, nonfat and lowfat kosher frozen yogurt fortified with probiotics.{{cite web|url=http://www.redmangousa.com/nutrition/index.html|title=All Natural Frozen Yogurt|website=RedMango.com|access-date=2011-01-17|archive-date=2011-07-15|archive-url=https://web.archive.org/web/20110715165238/http://www.redmangousa.com/nutrition/index.html|url-status=dead}} They were the first frozen yogurt store to be certified by the National Yogurt Association with the Live & Active Cultures seal, indicating the use of real yogurt.{{cite news|author=Balla, Lesley|url=http://la.eater.com/archives/2007/08/23/eat_this_pinkberry_red_mango_certified_as_real_yogurt.php |title=Eat This Pinkberry: Red Mango Certified As Real Yogurt|work=Eater|date= August 23, 2007}} As of July 2008, the company's lineup of frozen yogurt flavors consisted of Original, Pomegranate, Madagascar Vanilla, and a rotating variety of seasonal or specialty flavors. These include Green Tea, Mango, Banana, Nutty Potion, and Peanut Butter.{{cite web |author=Skillings, Pamela. |url=http://manhattan.about.com/od/restaurantsandnightlife/a/redmango.htm |title=Red Mango Frozen Yogurt in New York City |website=About.com |date=July 31, 2008 |access-date=February 2, 2011 |archive-date=July 7, 2011 |archive-url=https://web.archive.org/web/20110707075517/http://manhattan.about.com/od/restaurantsandnightlife/a/redmango.htm |url-status=dead }}

Red Mango's frozen yogurt is topped with fruits (such as blueberries, mango, pineapple, and strawberries) and/or "fun and crunchy" items (such as almonds, graham cracker, organic granola, and mochi).{{cite web|url=http://www.redmangousa.com/default.html|title= Red Mango Menu|website=RedMango.com}}

Management

The company's investors and advisors include John Antioco (former CEO and chairman of Blockbuster Inc., Taco Bell, and Circle K Convenience Stores).

{{cite news |last=Jennings |first=Lisa |title=Red Mango parent reveals plans for two newest brands |url=https://www.nrn.com/emerging-chains/red-mango-parent-reveals-plans-for-two-newest-brands |work=Nation's Restaurant News |date=May 15, 2014 |access-date=April 7, 2025}} The company, which currently has offices in Dallas, Texas, and New York, New York, raised $12 million in private equity financing in August 2008 and moved its headquarters from Sherman Oaks, California, to Dallas in early May 2009.{{ cite news |title=Red Mango moves HQ to Dallas |url=http://www.bizjournals.com/dallas/stories/2009/05/04/daily73.html |work=Dallas Business Journal |date=May 8, 2009 }}