Reflo
{{Short description|Sustainable apparel company in England}}
{{Orphan|date=July 2023}}
{{Infobox company
| name = Reflo
| logo =Reflo logo.png
| logo_caption =
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| type = Private
| industry = Sportswear
| predecessor =
| founded = 2021
| founder = Rory MacFadyen
| hq_location_city = Doncaster, England
| hq_location_country = United Kingdom
| area_served =
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| products =
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| website = {{URL|https://reflo.com/}}
}}
Reflo is a sustainable apparel company based in England, the United Kingdom.{{Cite web|url=https://golfdigestme.com/welcome-to-reflo-dubai-based-founder-launches-most-sustainable-brand-in-golf/|title=Welcome to Reflo: Dubai-based founder launches most sustainable brand in golf|first=Matt |last=Smith|website=Golf Digest}}{{Cite web|url=https://golfweek.usatoday.com/2022/01/29/recycled-material-new-look-reflo-creating-sustainable-sportswear/|title=Recycled material, new look: Reflo is creating sustainable sportswear|first=Averee |last=Dovsek |date=29 January 2022|website=Golfweek}}
History
Reflo was founded in 2021 by Rory MacFadyen as a sustainable apparel company, using personal and private investor funds.{{Cite web|url=https://www.drapersonline.com/insight/analysis/drapers-den-winner-our-aim-is-to-be-the-biggest-sustainable-apparel-brand-in-the-world|title=Drapers’ Den winner: ‘our aim is to be the biggest sustainable apparel brand in the world’ |date=27 April 2023 |first=Katie |last=Ross |website=Drapers}} Reflo apparel is predominantly made from recycled plastic waste, and is designed to meet the performance demands of high-level sporting activities. It uses only recycled or recyclable packaging, excludes single-use plastics from its supply chain, and complies with ethical labour practices. It has developed on a number of methods to offset the carbon footprint of its workforce and sponsored athletes.{{Cite web|url=https://gulfnews.com/sport/golf-in-uae/gear/eco-friendly-golf-attire-firm-reflo-looking-after-the-planet-1.84603660|title=Eco-friendly golf attire firm Reflo looking after the planet|first=Nick|last=Tarratt |date=25 December 2021|website=Gulf News}} The company plants a tree for each product sold and is expected to plant a million trees by 2026.
In its initial year of operation, Reflo succeeded in recycling the equivalent of more than 140,000 plastic bottles.{{Cite web|url=https://www.golfretailing.com/news/reflo-takes-strides-towards-becoming-the-most-sustainable-apparel-brand-in-the-world/?doing_wp_cron=1684256421.4608430862426757812500|title=Reflo takes strides towards becoming the most sustainable apparel brand in the world|first=Dan |last=Owen|date=21 November 2022|website=Golf Retailing}} Additionally, the company contributed to environmental conservation by planting over 16,000 trees and offsetting 250 tonnes of carbon. The company has set the goal to plant 1 million trees and recycle the equivalent of 5 million plastic bottles in the first 5 years.
In November 2021, Reflo launched a multi-sport apparel line made from recycled plastic waste.{{Cite web|url=https://golfbusinessnews.com/news/new-products/reflo-launches-golf-and-activewear-apparel-range-with-focus-on-sustainability/|title=Reflo launches golf and activewear apparel range with focus on sustainability|website=Gulf Business}}
In March 2023, Reflo received the Drapers Den Award.{{Cite web|url=https://www.drapersonline.com/news/phenomenal-the-winner-of-drapers-den-2023|title=‘Phenomenal’: the winner of Drapers Den 2023 |date=28 March 2023|first=Jade |last=Burke |website=Drapers}}
Operations
Production
Reflo's products are mostly produced in China. They are made from recycled polyester, including RPET, sourced from Far Eastern post-consumer waste. Its T-shirts feature Java-tek fabric, made from recycled coffee beans to enhance drying and odour management. It complies with the Business Social Compliance Initiative (BSCI), a standard ensuring fair wages, no child labour.
Sportswear
Reflo launched with a sustainable clothing line focussed on active/training, golf and leisure pieces.
The collection, consisting of 57 versatile items, meets multiple sustainability certifications, including the Global Recycled Standard, Bluesign, Oeko-Tex 100, and U Trust.{{Cite web|url=https://www.standard.co.uk/shopping/esbest/health-fitness/fitness-wear/best-mens-sportswear-brands-b975825.html|title=Best sportswear brands for men |website=Evening Standard}} Its products uses eco-friendly materials derived from recycled waste, including single-use plastic and coffee beans. Reflo also turns all unusable samples into up cycled products such as golf club head covers.{{Cite web|url=https://www.golfpunkhq.com/fashion/articles/reflo-releases-unique-upcycled-head-covers|title=REFLO RELEASES UNIQUE UPCYCLED HEAD COVERS}}
- Reflo Congo Polo Shirt{{Cite web|url=https://www.golfmonthly.com/reviews/apparel/reflo-congo-polo-shirt-review |title=Reflo Congo Polo Shirt Review |first=Neil |last=Tappin |date=25 April 2023 |website=Golf Monthly}}
- Reflo Sidra trouser{{Cite web|url=https://www.nationalclubgolfer.com/news/reflo-sidra-trousers-review/|title=Reflo Sidra trousers review |first=Alex |last=Perry |date=22 November 2022 |website=National Club Golfer}}
- Reflo Lapter Hoody{{Cite web|url=https://www.golfmonthly.com/reviews/apparel/reflo-lapter-hoody-review|title=Reflo Lapter Hoody Review |date= 21 February 2022 |first=Michael |last=Weston |website=Golf Monthly}}
- Reflo Sidra Chino Trousers{{Cite web|url=https://www.golfmonthly.com/reviews/apparel/reflo-sidra-chino-trousers-review|title=Reflo Sidra Chino Trousers Review |first=Michael |last=Weston |date= 16 February 2022 |website=Golf Monthly}}
- Reflo Barents Mid Layer{{Cite web|url=https://www.golfmonthly.com/reviews/apparel/reflo-barents-mid-layer-review |title=Reflo Barents Mid Layer Review |date= 21 February 2022 |first=Michael |last=Weston |website=Golf Monthly}}
- Reflo Bohai Polo Shirt{{Cite web|url=https://www.golfmonthly.com/reviews/apparel/reflo-bohai-polo-shirt-review |title=Reflo Bohai Polo Shirt Review |first=Michael |last=Weston |date= 28 April 2022 |website=Golf Monthly}}
- Reflo Lapter hoodie{{Cite web|url=https://www.nationalclubgolfer.com/news/reflo-lapter-hoodie-review/|title=Reflo Lapter hoodie review |first=Alex |last=Perry |website=National Club Golfer}}
Awards and recognition
- 2023: Drapers Sustainable Fashion Awards{{Cite web|url=https://www.drapersonline.com/topics/sustainable-fashion/drapers-sustainable-fashion-awards-2023-finalists-revealed |title=Drapers Sustainable Fashion Awards 2023 finalists revealed |first=Jill |last=Geoghegan|date=3 March 2023|website=Drapers}}
- Drapers Den 2023 Winner
Sponsorships
= Football =
== Club teams ==
{{columns-list|colwidth=22em|
- {{flagicon|GBR}}{{flagicon|ENG}} Forest Green Rovers (Only Voyager wear)
- {{flagicon|GBR}}{{flagicon|ENG}} Luton Town (From 2025-26 season){{cite web |title=Reflo x Luton Town FC: Kicking Off a Game-Changing Partnership in Sustainable Football Kit|url=https://reflo.com/blogs/reflo-circle/reflo-x-luton-town-fc-kicking-off-a-game-changing-partnership-in-sustainable-football-kit |website=Reflo |access-date=17 April 2025}}
}}
=Golf=
- {{Flag icon|United Kingdom}}{{flagicon|ENG}} Harry Kane
= Motorsports =
== Auto racing ==
== Electric racing ==
- {{flagicon|USA}} Andretti Green Racing (Extreme E and Formula E)
- {{flagicon|GBR}} Jaguar (Extreme E and Formula E)
- {{flagicon|GBR}} Veloce Racing (Extreme E and Formula E)
- {{flagicon|JPN}} Nismo (Extreme E and Formula E)
===IndyCar Series===
- {{flagicon|USA}} Andretti United Extreme E