Roo Powell

{{Short description|American writer and advocate}}

File:Photo of Roo Powell Interview.jpg

Roo Powell is an American writer and advocate. She was born in Hong Kong to a Welsh father and a Filipina mother.{{Cite web |last=Chester-Iwata |first=Alex |title=Roo Powell, A Real Life Superhero |url=https://www.https://mixedasianmedia.com/roo-powell-a-real-life-superhero |access-date=2023-06-12 |website=www.mixedasianmedia.com |language=en}}

Powell began writing online in 2010, which led to larger writing and branding projects as well as speaking engagements.{{Cite web |last=Giantasio |first=David |title=Creative Director Roo Powell's Journey|url=https://musebycl.io/reinventions/creative-director-roo-powells-journey-hunting-child-predators-discovery |access-date=2021-11-23 |website=www.musebyclio.com |language=en-US}} Powell has worked in the technology industry since 2017, running creative for and advising companies that use artificial intelligence to analyze and detect toxic behavior online. She serves as an advisor to Spectrum Labs.{{Cite web |last=Pierson |first=Ashley |title=Interview with the Founder of SOSA |url=https://www.spectrumlabsai.com/the-blog/interview-with-the-founder-of-sosa |access-date=2022-05-22 |website=www.spectrumlabsai.com |date=13 September 2021 |language=en}}

Powell is the founder of SOSA — Safe from Online Sex Abuse, a nonprofit organization focused on the prevention of online child sex abuse and exploitation.{{Cite web |last=Sarachan |first=Risa |title=Roo Powell Talks New Season Of 'Undercover Underage' Tracking Down Online Predators |url=https://www.forbes.com/sites/risasarachan/2023/04/29/roo-powell-talks-new-season-of-undercover-underage-tracking-down-online-predators/?sh=22a381212587 |access-date=2023-05-18 |website=Forbes |language=en-US}} In October 2021, it was announced that Powell and SOSA would be featured in a six-part docuseries, Undercover Underage,{{Cite web |last=Rosario |first=Alexandra Del |date=2021-10-08 |title='Undercover Underage': Discovery+ Sets Docuseries Centered On A Child Advocate's Hunt For Internet Predators |url=https://deadline.com/2021/10/undercover-underage-discovery-roo-powell-internet-predator-docuseries-1234852310/ |access-date=2022-05-22 |website=Deadline |language=en-US}}{{Cite news |last=Schager |first=Nick |date=2021-10-26 |title=She Poses as Teen Girls to Catch Pedophiles Online |language=en |work=The Daily Beast |url=https://www.thedailybeast.com/she-poses-as-teen-girls-to-catch-pedophiles-online |access-date=2022-05-22}} which debuted in November 2021 on Discovery+ and made its linear broadcast premiere in February 2022.{{Cite web |last=Tracy |first=Andrew |title=Discovery to premiere true-crime docuseries "Undercover Underage" |url=https://realscreen.com/2022/01/13/discovery-to-premiere-true-crime-docuseries-undercover-underage/}} Season 2 of Undercover Underage premiered on May 1, 2023.{{Cite web |title='Undercover Underage' season 2 premiere: How to watch, where to stream |date=May 2023 |url=https://www.al.com/life/2023/05/undercover-underage-season-2-premiere-how-to-watch-where-to-stream.html}}

In 2025, SOSA Undercover, created by the same producers of Undercover Underage premiered on YouTube.{{Cite web |title=We’re excited to announce SOSA Undercover, brought to you by the same producers of Undercover Underage. {{!}} Roo Powell |url=https://www.linkedin.com/posts/roopowell_were-excited-to-announce-sosa-undercover-activity-7283239880036352001-lHK1 |access-date=2025-06-19 |website=www.linkedin.com |language=en}}{{Cite web |date=2025-06-17 |title='Modern Family' Star Ariel Winter Helps Catch Alleged Sexual Predators |url=https://www.insideedition.com/media/videos/modern-family-star-ariel-winter-helps-catch-alleged-sexual-predators-91259 |access-date=2025-06-19 |website=Inside Edition |language=en-US}}